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5 Archetypal Strategies for Designing Winning Business Models

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This presentation contains 5 Types of Strategies for Designing Profitable Business Models.

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  • BIBLIOGRAPHYBlank, S.G. (2007) The Four Steps to the Epiphany. USA.
  • BIBLIOGRAPHYBarwise, P.; Meehan, S. (2004) Simply Better. Boston: Harvard Business School (HBS) Press.Christensen, C. (2003) The Innovator’s Dilemma. Boston: Harvard Business School (HBS) Press.Collins, J.; Porras, J. (2004) Built to Last. New York: HarperBusiness.George, M.L.; Rowlands, D.; Price, M.; Maxey, J. (2005) Lean Six Sigma Pocket Toolbook. New York: McGraw-Hill (Kano Analysis, pp. 64-68).Johnson, M.W. (2010) Seizing the White Space. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (1998) The Balanced Scorecard. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (2008) The Execution Premium. Boston: Harvard Business School (HBS) Press.Kim, W. C.; Mauborgne, R. (2005) Blue Ocean Strategy. Boston: Harvard Business School (HBS) Press.Markides, C.C. (2008) Game-changing Strategies. San Francisco: Jossey-Bass.McGrath, R.G.; McMillan, I. (2009) Discovery-Driven Growth. Boston: Harvard Business School (HBS) Press.Porter, M.E. (1998) Competitive Advantage. New York: The Free Press.Porter, M.E. (1998) Competitive Strategy. New York: The Free Press.Porter, M.E. (2008) On Competition. Boston: Harvard Business School (HBS) Press.Zook, C. (2004) Beyond the Core. Boston: Harvard Business School (HBS) Press.
  • BIBLIOGRAPHYAnderson, C. (2009) Free. New York: Hyperion.Anderson, C. (2006) The Long Tail. New York: Hyperion.Christensen, C. (2003) The Innovator’s Dilemma. Boston: Harvard Business School (HBS) Press.Christensen, C. (2003) The Innovator’s Solution. Boston: Harvard Business School (HBS) Press.Keiningham, T.; Vavra, T. (2001) The Customer Delight Principle. New York: McGraw-Hill.Kurzweil, R. (2005) The Singularity is Near. New York: Viking.Silverstein, D.; Samuel, P.; DeCarlo, N. (2009)The Innovator’s Toolkit. New Jersey: John Wiley & Sons, Inc.Wikipedia. Pleasure Principle. http://en.wikipedia.org/wiki/Pleasure_principle_(psychology)Wikipedia. TRIZ. http://en.wikipedia.org/wiki/TRIZ
  • BIBLIOGRAPHYAnderson, C. (2009) Free. New York: Hyperion.Anderson, C. (2006) The Long Tail. New York: Hyperion.Bicheno, J. (2000) The Lean Toolbox. Buckingham: Moreton Press.Blank, S.G. (2007) The Four Steps to the Epiphany. USA.Christensen, C. (2003) The Innovator’s Dilemma. Boston: Harvard Business School (HBS) Press.George, M.L.; Rowlands, D.; Price, M.; Maxey, J. (2005) Lean Six Sigma Pocket Toolbook. New York: McGraw-Hill (Kano Analysis, pp. 64-68).Hammond, J.S.; Keeney, R.L.; Raiffa, H. (1999) Smart Choices. Boston: Harvard Business School (HBS) Press.Keiningham, T.; Vavra, T. (2001) The Customer Delight Principle. New York: McGraw-Hill.Kiechel, W. (2010) The Lords of Strategy. Boston: Harvard Business School (HBS) Press.Kurzweil, R. (2005) The Singularity is Near. New York: Viking.Maney, K. (2009) Trade-off. New York: Broadway Books.Mullins, J.; Komisar, R. (2009) Getting to Plan B. Boston: Harvard Business School (HBS) Press.Silverstein, D.; Samuel, P.; DeCarlo, N. (2009)The Innovator’s Toolkit. New Jersey: John Wiley & Sons, Inc.Wikipedia. Pleasure Principle. http://en.wikipedia.org/wiki/Pleasure_principle_(psychology)Wikipedia. TRIZ. http://en.wikipedia.org/wiki/TRIZ
  • BIBLIOGRAPHYAnthony, S.D.; Johnson, M.W.; Sinfield, J.V.; Altman, E.J. (2008) The Innovator’s Guide to Growth. Boston: Harvard Business School (HBS) Press.Bettencourt, L.A. (2010) Service Innovation. New York: McGraw-Hill.Christensen, C. (2003) The Innovator’s Dilemma. Boston: Harvard Business School (HBS) Press.Silverstein, D.; Samuel, P.; DeCarlo, N. (2009)The Innovator’s Toolkit. New Jersey: John Wiley & Sons, Inc.
  • BIBLIOGRAPHYBarnes, D. (Ed.) (2001) Understanding Business. London: Routledge.Brache, A.P. (2002) How Organizations Work. New York: John Wiley & SonsChristensen, C. (2003) The Innovator’s Dilemma. Boston: Harvard Business School (HBS) Press.Kim, W. C.; Mauborgne, R. (2005) Blue Ocean Strategy. Boston: Harvard Business School (HBS) Press.Maney, K. (2009) Trade-off. New York: Broadway Books.Moore, G.A. (2002) Crossing the Chasm. New York: HarperBusiness.Moore, G.A. (2005) Dealing With Darwin. New York: Portfolio.Poirier, C.C. (20030 Using Models to Improve the Supply Chain. Florida: St. Lucie PressPorter, M.E. (1998) Competitive Advantage. New York: The Free Press.Porter, M.E. (1998) Competitive Strategy. New York: The Free Press.Porter, M.E. (2008) On Competition. Boston: Harvard Business School (HBS) Press.Rummler, G.; Brache, A. (1995) Improving Performance. San Francisco: Jossey-Bass.Treacy, M.; Wiersema, F. (1997) The Discipline of Market Leaders. Massachusetts: Perseus Books.Wikipedia. Pleasure Principle. http://en.wikipedia.org/wiki/Pleasure_principle_(psychology)Wikipedia. TRIZ. http://en.wikipedia.org/wiki/TRIZ
  • BIBLIOGRAPHYBarnes, D. (Ed.) (2001) Understanding Business. London: Routledge.Brache, A.P. (2002) How Organizations Work. New York: John Wiley & SonsChristensen, C. (2003) The Innovator’s Dilemma. Boston: Harvard Business School (HBS) Press.Kim, W. C.; Mauborgne, R. (2005) Blue Ocean Strategy. Boston: Harvard Business School (HBS) Press.Maney, K. (2009) Trade-off. New York: Broadway Books.Moore, G.A. (2002) Crossing the Chasm. New York: HarperBusiness.Moore, G.A. (2005) Dealing With Darwin. New York: Portfolio.Poirier, C.C. (20030 Using Models to Improve the Supply Chain. Florida: St. Lucie PressPorter, M.E. (1998) Competitive Advantage. New York: The Free Press.Porter, M.E. (1998) Competitive Strategy. New York: The Free Press.Porter, M.E. (2008) On Competition. Boston: Harvard Business School (HBS) Press.Rummler, G.; Brache, A. (1995) Improving Performance. San Francisco: Jossey-Bass.Treacy, M.; Wiersema, F. (1997) The Discipline of Market Leaders. Massachusetts: Perseus Books.Wikipedia. Pleasure Principle. http://en.wikipedia.org/wiki/Pleasure_principle_(psychology)Wikipedia. TRIZ. http://en.wikipedia.org/wiki/TRIZ
  • BIBLIOGRAPHYBarnes, D. (Ed.) (2001) Understanding Business. London: Routledge.Brache, A.P. (2002) How Organizations Work. New York: John Wiley & SonsChristensen, C. (2003) The Innovator’s Dilemma. Boston: Harvard Business School (HBS) Press.Kim, W. C.; Mauborgne, R. (2005) Blue Ocean Strategy. Boston: Harvard Business School (HBS) Press.Maney, K. (2009) Trade-off. New York: Broadway Books.Moore, G.A. (2002) Crossing the Chasm. New York: HarperBusiness.Moore, G.A. (2005) Dealing With Darwin. New York: Portfolio.Poirier, C.C. (20030 Using Models to Improve the Supply Chain. Florida: St. Lucie PressPorter, M.E. (1998) Competitive Advantage. New York: The Free Press.Porter, M.E. (1998) Competitive Strategy. New York: The Free Press.Porter, M.E. (2008) On Competition. Boston: Harvard Business School (HBS) Press.Rummler, G.; Brache, A. (1995) Improving Performance. San Francisco: Jossey-Bass.Treacy, M.; Wiersema, F. (1997) The Discipline of Market Leaders. Massachusetts: Perseus Books.Wikipedia. Pleasure Principle. http://en.wikipedia.org/wiki/Pleasure_principle_(psychology)Wikipedia. TRIZ. http://en.wikipedia.org/wiki/TRIZ
  • BIBLIOGRAPHYBlank, S.G. (2007) The Four Steps to the Epiphany. USA.http://steveblank.com/2010/02/22/no-accounting-for-startups/
  • BIBLIOGRAPHYAnderson, C. (2009) Free. New York: Hyperion.Anderson, C. (2006) The Long Tail. New York: Hyperion.Bicheno, J. (2000) The Lean Toolbox. Buckingham: Moreton Press.Christensen, C. (2003) The Innovator’s Dilemma. Boston: Harvard Business School (HBS) Press.George, M.L.; Rowlands, D.; Price, M.; Maxey, J. (2005) Lean Six Sigma Pocket Toolbook. New York: McGraw-Hill (Kano Analysis, pp. 64-68).Hammond, J.S.; Keeney, R.L.; Raiffa, H. (1999) Smart Choices. Boston: Harvard Business School (HBS) Press.Keiningham, T.; Vavra, T. (2001) The Customer Delight Principle. New York: McGraw-Hill.Kiechel, W. (2010) The Lords of Strategy. Boston: Harvard Business School (HBS) Press.Kurzweil, R. (2005) The Singularity is Near. New York: Viking.Maney, K. (2009) Trade-off. New York: Broadway Books.Mullins, J.; Komisar, R. (2009) Getting to Plan B. Boston: Harvard Business School (HBS) Press.Silverstein, D.; Samuel, P.; DeCarlo, N. (2009)The Innovator’s Toolkit. New Jersey: John Wiley & Sons, Inc.Wikipedia. Pleasure Principle. http://en.wikipedia.org/wiki/Pleasure_principle_(psychology)Wikipedia. TRIZ. http://en.wikipedia.org/wiki/TRIZ
  • BIBLIOGRAPHYAnderson, C. (2009) Free. New York: Hyperion.Anderson, C. (2006) The Long Tail. New York: Hyperion.Bicheno, J. (2000) The Lean Toolbox. Buckingham: Moreton Press.Blank, S.G. (2007) The Four Steps to the Epiphany. USA.Christensen, C. (2003) The Innovator’s Dilemma. Boston: Harvard Business School (HBS) Press.George, M.L.; Rowlands, D.; Price, M.; Maxey, J. (2005) Lean Six Sigma Pocket Toolbook. New York: McGraw-Hill (Kano Analysis, pp. 64-68).Hammond, J.S.; Keeney, R.L.; Raiffa, H. (1999) Smart Choices. Boston: Harvard Business School (HBS) Press.Keiningham, T.; Vavra, T. (2001) The Customer Delight Principle. New York: McGraw-Hill.Kiechel, W. (2010) The Lords of Strategy. Boston: Harvard Business School (HBS) Press.Kurzweil, R. (2005) The Singularity is Near. New York: Viking.Maney, K. (2009) Trade-off. New York: Broadway Books.Mullins, J.; Komisar, R. (2009) Getting to Plan B. Boston: Harvard Business School (HBS) Press.Silverstein, D.; Samuel, P.; DeCarlo, N. (2009)The Innovator’s Toolkit. New Jersey: John Wiley & Sons, Inc.Wikipedia. Pleasure Principle. http://en.wikipedia.org/wiki/Pleasure_principle_(psychology)Wikipedia. TRIZ. http://en.wikipedia.org/wiki/TRIZ
  • BIBLIOGRAPHYOsterwalder, A.; Pigneur, Y. (2009) Business Model Generation. Amsterdam.
  • BIBLIOGRAPHYOsterwalder, A.; Pigneur, Y. (2009) Business Model Generation. Amsterdam.
  • BIBLIOGRAPHYOsterwalder, A.; Pigneur, Y. (2009) Business Model Generation. Amsterdam.
  • BIBLIOGRAPHYBarnes, D. (Ed.) (2001) Understanding Business. London: Routledge.Bradenburger, A.M.; Nalebuff, B.J. (2009) Co-opetition. Boston: Harvard Business School (HBS) Press.Bradenburger, A.M.; Nalebuff, B.J. (2009) The Right Game. Boston: Harvard Business School (HBS) Press.Christensen, C. (2003) The Innovator’s Dilemma. Boston: Harvard Business School (HBS) Press.Christensen, C. (2003) The Innovator’s Solution. Boston: Harvard Business School (HBS) Press.Iansiti, M.; Levien, R. (2004) The Keystone Advantage. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (1998) The Balanced Scorecard. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (2004) Strategy Maps. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (2008) The Execution Premium. Boston: Harvard Business School (HBS) Press.McGrath, R.G.; MacMillan, I.C. (2005) Marketbusters. Boston: Harvard Business School (HBS) Press.Osterwalder, A.; Pigneur, Y. (2009) Business Model Generation. Amsterdam.Parolini, C. (1999) The Value Net. West Sussex: John Wiley & Sons.Penn, M.J.; Zalesne, E.K. (2007) Microtrends. New York: Twelve.Porter, M.E. (1998) Competitive Advantage. New York: The Free Press.Porter, M.E. (1998) Competitive Strategy. New York: The Free Press.Porter, M.E. (2008) On Competition. Boston: Harvard Business School (HBS) Press.Wikipedia. Pleasure Principle. http://en.wikipedia.org/wiki/Pleasure_principle_(psychology)Wikipedia. TRIZ. http://en.wikipedia.org/wiki/TRIZ
  • BIBLIOGRAPHYBarnes, D. (Ed.) (2001) Understanding Business. London: Routledge.Bradenburger, A.M.; Nalebuff, B.J. (2009) Co-opetition. Boston: Harvard Business School (HBS) Press.Bradenburger, A.M.; Nalebuff, B.J. (2009) The Right Game. Boston: Harvard Business School (HBS) Press.Christensen, C. (2003) The Innovator’s Dilemma. Boston: Harvard Business School (HBS) Press.Christensen, C. (2003) The Innovator’s Solution. Boston: Harvard Business School (HBS) Press.Iansiti, M.; Levien, R. (2004) The Keystone Advantage. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (1998) The Balanced Scorecard. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (2004) Strategy Maps. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (2008) The Execution Premium. Boston: Harvard Business School (HBS) Press.McGrath, R.G.; MacMillan, I.C. (2005) Marketbusters. Boston: Harvard Business School (HBS) Press.Osterwalder, A.; Pigneur, Y. (2009) Business Model Generation. Amsterdam.Parolini, C. (1999) The Value Net. West Sussex: John Wiley & Sons.Penn, M.J.; Zalesne, E.K. (2007) Microtrends. New York: Twelve.Porter, M.E. (1998) Competitive Advantage. New York: The Free Press.Porter, M.E. (1998) Competitive Strategy. New York: The Free Press.Porter, M.E. (2008) On Competition. Boston: Harvard Business School (HBS) Press.Wikipedia. Pleasure Principle. http://en.wikipedia.org/wiki/Pleasure_principle_(psychology)Wikipedia. TRIZ. http://en.wikipedia.org/wiki/TRIZ
  • BIBLIOGRAPHYBarnes, D. (Ed.) (2001) Understanding Business. London: Routledge.Bradenburger, A.M.; Nalebuff, B.J. (2009) Co-opetition. Boston: Harvard Business School (HBS) Press.Bradenburger, A.M.; Nalebuff, B.J. (2009) The Right Game. Boston: Harvard Business School (HBS) Press.Christensen, C. (2003) The Innovator’s Dilemma. Boston: Harvard Business School (HBS) Press.Christensen, C. (2003) The Innovator’s Solution. Boston: Harvard Business School (HBS) Press.Iansiti, M.; Levien, R. (2004) The Keystone Advantage. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (1998) The Balanced Scorecard. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (2004) Strategy Maps. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (2008) The Execution Premium. Boston: Harvard Business School (HBS) Press.Parolini, C. (1999) The Value Net. West Sussex: John Wiley & Sons.Penn, M.J.; Zalesne, E.K. (2007) Microtrends. New York: Twelve.Porter, M.E. (1998) Competitive Advantage. New York: The Free Press.Porter, M.E. (1998) Competitive Strategy. New York: The Free Press.Porter, M.E. (2008) On Competition. Boston: Harvard Business School (HBS) Press.Wikipedia. Pleasure Principle. http://en.wikipedia.org/wiki/Pleasure_principle_(psychology)Wikipedia. TRIZ. http://en.wikipedia.org/wiki/TRIZ
  • BIBLIOGRAPHYBarnes, D. (Ed.) (2001) Understanding Business. London: Routledge.Bradenburger, A.M.; Nalebuff, B.J. (2009) Co-opetition. Boston: Harvard Business School (HBS) Press.Bradenburger, A.M.; Nalebuff, B.J. (2009) The Right Game. Boston: Harvard Business School (HBS) Press.Christensen, C. (2003) The Innovator’s Dilemma. Boston: Harvard Business School (HBS) Press.Christensen, C. (2003) The Innovator’s Solution. Boston: Harvard Business School (HBS) Press.Iansiti, M.; Levien, R. (2004) The Keystone Advantage. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (1998) The Balanced Scorecard. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (2004) Strategy Maps. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (2008) The Execution Premium. Boston: Harvard Business School (HBS) Press.Parolini, C. (1999) The Value Net. West Sussex: John Wiley & Sons.Penn, M.J.; Zalesne, E.K. (2007) Microtrends. New York: Twelve.Porter, M.E. (1998) Competitive Advantage. New York: The Free Press.Porter, M.E. (1998) Competitive Strategy. New York: The Free Press.Porter, M.E. (2008) On Competition. Boston: Harvard Business School (HBS) Press.Wikipedia. Pleasure Principle. http://en.wikipedia.org/wiki/Pleasure_principle_(psychology)Wikipedia. TRIZ. http://en.wikipedia.org/wiki/TRIZ
  • BIBLIOGRAPHYBarnes, D. (Ed.) (2001) Understanding Business. London: Routledge.Bradenburger, A.M.; Nalebuff, B.J. (2009) Co-opetition. Boston: Harvard Business School (HBS) Press.Bradenburger, A.M.; Nalebuff, B.J. (2009) The Right Game. Boston: Harvard Business School (HBS) Press.Christensen, C. (2003) The Innovator’s Dilemma. Boston: Harvard Business School (HBS) Press.Christensen, C. (2003) The Innovator’s Solution. Boston: Harvard Business School (HBS) Press.Iansiti, M.; Levien, R. (2004) The Keystone Advantage. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (1998) The Balanced Scorecard. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (2004) Strategy Maps. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (2008) The Execution Premium. Boston: Harvard Business School (HBS) Press.Parolini, C. (1999) The Value Net. West Sussex: John Wiley & Sons.Penn, M.J.; Zalesne, E.K. (2007) Microtrends. New York: Twelve.Porter, M.E. (1998) Competitive Advantage. New York: The Free Press.Porter, M.E. (1998) Competitive Strategy. New York: The Free Press.Porter, M.E. (2008) On Competition. Boston: Harvard Business School (HBS) Press.Wikipedia. Pleasure Principle. http://en.wikipedia.org/wiki/Pleasure_principle_(psychology)Wikipedia. TRIZ. http://en.wikipedia.org/wiki/TRIZ
  • BIBLIOGRAPHYBarnes, D. (Ed.) (2001) Understanding Business. London: Routledge.Bradenburger, A.M.; Nalebuff, B.J. (2009) Co-opetition. Boston: Harvard Business School (HBS) Press.Bradenburger, A.M.; Nalebuff, B.J. (2009) The Right Game. Boston: Harvard Business School (HBS) Press.Christensen, C. (2003) The Innovator’s Dilemma. Boston: Harvard Business School (HBS) Press.Christensen, C. (2003) The Innovator’s Solution. Boston: Harvard Business School (HBS) Press.Iansiti, M.; Levien, R. (2004) The Keystone Advantage. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (1998) The Balanced Scorecard. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (2004) Strategy Maps. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (2008) The Execution Premium. Boston: Harvard Business School (HBS) Press.Parolini, C. (1999) The Value Net. West Sussex: John Wiley & Sons.Penn, M.J.; Zalesne, E.K. (2007) Microtrends. New York: Twelve.Porter, M.E. (1998) Competitive Advantage. New York: The Free Press.Porter, M.E. (1998) Competitive Strategy. New York: The Free Press.Porter, M.E. (2008) On Competition. Boston: Harvard Business School (HBS) Press.Wikipedia. Pleasure Principle. http://en.wikipedia.org/wiki/Pleasure_principle_(psychology)Wikipedia. TRIZ. http://en.wikipedia.org/wiki/TRIZ
  • BIBLIOGRAPHYBarnes, D. (Ed.) (2001) Understanding Business. London: Routledge.Bradenburger, A.M.; Nalebuff, B.J. (2009) Co-opetition. Boston: Harvard Business School (HBS) Press.Bradenburger, A.M.; Nalebuff, B.J. (2009) The Right Game. Boston: Harvard Business School (HBS) Press.Christensen, C. (2003) The Innovator’s Dilemma. Boston: Harvard Business School (HBS) Press.Christensen, C. (2003) The Innovator’s Solution. Boston: Harvard Business School (HBS) Press.Iansiti, M.; Levien, R. (2004) The Keystone Advantage. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (1998) The Balanced Scorecard. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (2004) Strategy Maps. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (2008) The Execution Premium. Boston: Harvard Business School (HBS) Press.Parolini, C. (1999) The Value Net. West Sussex: John Wiley & Sons.Penn, M.J.; Zalesne, E.K. (2007) Microtrends. New York: Twelve.Porter, M.E. (1998) Competitive Advantage. New York: The Free Press.Porter, M.E. (1998) Competitive Strategy. New York: The Free Press.Porter, M.E. (2008) On Competition. Boston: Harvard Business School (HBS) Press.Wikipedia. Pleasure Principle. http://en.wikipedia.org/wiki/Pleasure_principle_(psychology)Wikipedia. TRIZ. http://en.wikipedia.org/wiki/TRIZ
  • BIBLIOGRAPHYBarnes, D. (Ed.) (2001) Understanding Business. London: Routledge.Bradenburger, A.M.; Nalebuff, B.J. (2009) Co-opetition. Boston: Harvard Business School (HBS) Press.Bradenburger, A.M.; Nalebuff, B.J. (2009) The Right Game. Boston: Harvard Business School (HBS) Press.Christensen, C. (2003) The Innovator’s Dilemma. Boston: Harvard Business School (HBS) Press.Christensen, C. (2003) The Innovator’s Solution. Boston: Harvard Business School (HBS) Press.Iansiti, M.; Levien, R. (2004) The Keystone Advantage. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (1998) The Balanced Scorecard. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (2004) Strategy Maps. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (2008) The Execution Premium. Boston: Harvard Business School (HBS) Press.Parolini, C. (1999) The Value Net. West Sussex: John Wiley & Sons.Penn, M.J.; Zalesne, E.K. (2007) Microtrends. New York: Twelve.Porter, M.E. (1998) Competitive Advantage. New York: The Free Press.Porter, M.E. (1998) Competitive Strategy. New York: The Free Press.Porter, M.E. (2008) On Competition. Boston: Harvard Business School (HBS) Press.Wikipedia. Pleasure Principle. http://en.wikipedia.org/wiki/Pleasure_principle_(psychology)Wikipedia. TRIZ. http://en.wikipedia.org/wiki/TRIZ
  • BIBLIOGRAPHYBarnes, D. (Ed.) (2001) Understanding Business. London: Routledge.Bradenburger, A.M.; Nalebuff, B.J. (2009) Co-opetition. Boston: Harvard Business School (HBS) Press.Bradenburger, A.M.; Nalebuff, B.J. (2009) The Right Game. Boston: Harvard Business School (HBS) Press.Christensen, C. (2003) The Innovator’s Dilemma. Boston: Harvard Business School (HBS) Press.Christensen, C. (2003) The Innovator’s Solution. Boston: Harvard Business School (HBS) Press.Iansiti, M.; Levien, R. (2004) The Keystone Advantage. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (1998) The Balanced Scorecard. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (2004) Strategy Maps. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (2008) The Execution Premium. Boston: Harvard Business School (HBS) Press.Parolini, C. (1999) The Value Net. West Sussex: John Wiley & Sons.Penn, M.J.; Zalesne, E.K. (2007) Microtrends. New York: Twelve.Porter, M.E. (1998) Competitive Advantage. New York: The Free Press.Porter, M.E. (1998) Competitive Strategy. New York: The Free Press.Porter, M.E. (2008) On Competition. Boston: Harvard Business School (HBS) Press.Wikipedia. Pleasure Principle. http://en.wikipedia.org/wiki/Pleasure_principle_(psychology)Wikipedia. TRIZ. http://en.wikipedia.org/wiki/TRIZ
  • BIBLIOGRAPHYBarnes, D. (Ed.) (2001) Understanding Business. London: Routledge.Bradenburger, A.M.; Nalebuff, B.J. (2009) Co-opetition. Boston: Harvard Business School (HBS) Press.Bradenburger, A.M.; Nalebuff, B.J. (2009) The Right Game. Boston: Harvard Business School (HBS) Press.Christensen, C. (2003) The Innovator’s Dilemma. Boston: Harvard Business School (HBS) Press.Christensen, C. (2003) The Innovator’s Solution. Boston: Harvard Business School (HBS) Press.Iansiti, M.; Levien, R. (2004) The Keystone Advantage. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (1998) The Balanced Scorecard. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (2004) Strategy Maps. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (2008) The Execution Premium. Boston: Harvard Business School (HBS) Press.Parolini, C. (1999) The Value Net. West Sussex: John Wiley & Sons.Penn, M.J.; Zalesne, E.K. (2007) Microtrends. New York: Twelve.Porter, M.E. (1998) Competitive Advantage. New York: The Free Press.Porter, M.E. (1998) Competitive Strategy. New York: The Free Press.Porter, M.E. (2008) On Competition. Boston: Harvard Business School (HBS) Press.Wikipedia. Pleasure Principle. http://en.wikipedia.org/wiki/Pleasure_principle_(psychology)Wikipedia. TRIZ. http://en.wikipedia.org/wiki/TRIZ
  • BIBLIOGRAPHYChristensen, C. (2003) The Innovator’s Dilemma. Boston: Harvard Business School (HBS) Press.Christensen, C. (2003) The Innovator’s Solution. Boston: Harvard Business School (HBS) Press.Iansiti, M.; Levien, R. (2004) The Keystone Advantage. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (1998) The Balanced Scorecard. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (2004) Strategy Maps. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (2008) The Execution Premium. Boston: Harvard Business School (HBS) Press.Porter, M.E. (1998) Competitive Advantage. New York: The Free Press.Porter, M.E. (1998) Competitive Strategy. New York: The Free Press.Porter, M.E. (2008) On Competition. Boston: Harvard Business School (HBS) Press.Wikipedia. Pleasure Principle. http://en.wikipedia.org/wiki/Pleasure_principle_(psychology)Wikipedia. TRIZ. http://en.wikipedia.org/wiki/TRIZ
  • BIBLIOGRAPHYBarnes, D. (Ed.) (2001) Understanding Business. London: Routledge.Bradenburger, A.M.; Nalebuff, B.J. (2009) Co-opetition. Boston: Harvard Business School (HBS) Press.Bradenburger, A.M.; Nalebuff, B.J. (2009) The Right Game. Boston: Harvard Business School (HBS) Press.Christensen, C. (2003) The Innovator’s Dilemma. Boston: Harvard Business School (HBS) Press.Christensen, C. (2003) The Innovator’s Solution. Boston: Harvard Business School (HBS) Press.Iansiti, M.; Levien, R. (2004) The Keystone Advantage. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (1998) The Balanced Scorecard. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (2004) Strategy Maps. Boston: Harvard Business School (HBS) Press.Kaplan, R.S.; Norton, D.P. (2008) The Execution Premium. Boston: Harvard Business School (HBS) Press.Parolini, C. (1999) The Value Net. West Sussex: John Wiley & Sons.Penn, M.J.; Zalesne, E.K. (2007) Microtrends. New York: Twelve.Porter, M.E. (1998) Competitive Advantage. New York: The Free Press.Porter, M.E. (1998) Competitive Strategy. New York: The Free Press.Porter, M.E. (2008) On Competition. Boston: Harvard Business School (HBS) Press.Wikipedia. Pleasure Principle. http://en.wikipedia.org/wiki/Pleasure_principle_(psychology)Wikipedia. TRIZ. http://en.wikipedia.org/wiki/TRIZ
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5 Archetypal Strategies for Designing Winning Business Models 5 Archetypal Strategies for Designing Winning Business Models Presentation Transcript