1-PAGE WISDOMSOURCING, CROWDSOURCING, AND BRAINSTORMING Tools for Collaborative Problem Solving, Strategy, and InnovationCopyright 2009Dr. Rod KingBRAINSTORMING Alex Osborne (1953)Rules for Brainstorming – No criticism during idea generation ‘Blue Sky’ Thinking and Ideas Myriad Generated Ideas Offline 1 Physical Location Formal Group Organic Process Online CollaborationCollaborative Idea Generation 1D-Evaluation; Voting Rod King (2009) Systematic Collaboration Customer Experience Problems Trade-off Problems & Strategies Roadmap for Wisdomsourcing Customer Experience Matrix 2D-Evaluation: Trade-off Map Strategy Profile; Plan; Dashboard Business Development Platform Think Tank; Movement; Experience Jeff Howe (2006)Crowdsourced Goods and Information Products Off-site Tools for Strategic Problem Solving ‘Ad hoc’ Group Unlimited Number of Volunteers Peer Production; Documentation Open Innovation and Value ChainProsumers: Consumers who participate like employees/producer in a business Competitions; Contests; Prizes Recognition; ReputationWISDOMSOURCINGCROWDSOURCING

Alex Osborne (1953)

Rules for Brainstorming – No criticism during idea generation

‘Blue Sky’ Thinking and Ideas

Myriad Generated Ideas

Offline

1 Physical Location

Formal Group

Organic Process

Online Collaboration

Collaborative Idea Generation

1D-Evaluation; Voting

Rod King (2009)

Systematic Collaboration

Customer Experience Problems

Trade-off Problems & Strategies

Roadmap for Wisdomsourcing

Customer Experience Matrix

2D-Evaluation: Trade-off Map

Strategy Profile; Plan; Dashboard

Business Development Platform

Think Tank; Movement; Experience

Jeff Howe (2006)

Crowdsourced Goods and Information Products

Off-site Tools for Strategic Problem Solving

‘Ad hoc’ Group

Unlimited Number of Volunteers

Peer Production; Documentation

Open Innovation and Value Chain

Prosumers: Consumers who participate like employees/producer in a business

Competitions; Contests; Prizes

Recognition; Reputation