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Digiatal Apps for Sloboda Daily

Digiatal Apps for Sloboda Daily

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 Afisha germ_finish_x Afisha germ_finish_x Presentation Transcript

  • SLOBODA-DIGITAL
  • WEB : MySLO . RU – THE LEADER the most popular local source in region
  • WEB MySLO . RU Revenue in 2011: 122 881€ Profit (EBTDA) : 73 999€
    • +35% to results of 2010
  • Personal Media : Two branches of the development Smartphone APPS Digital magazine For Tablets ‘ FashionCITY ’ Digital product for home, family using Fashionable, Vivid, Emotional. New opportunities, more than just magazine ‘ Afisha!Tula ’ , News of Tula - digital product for personal using Created to help users to get and to share the important information immediately from any place in any time . QUICKLY ! Interactive . MultiMedia
  • Projects 4 SmartPhones
    • Afisha!Tula . Released in Dec. -2011. It gives users the opportunity to learn “How and Where you can have a good leisure time”
    • News of Tula . Released in March 2012. It helps users to get the hottest news 24 / 7, watching news-on-demand , short interviews etc . Max& targeting.
    • March – December : developing these products, adding new services and Ads-tools .
  • Projects 4 SmartPhones ‘ Afisha!Tula ’ / ‘ News of Tula ’
    • Work with iPhone, iPAD, Android-phones/Tablets (Symbian^3, WP7)
    • Financial model : free distr., profit from Ad-sales
    • Costs-2012 : 15 685 €
    • Revenue forecast : 16 000 €
    • Profit forecast 2012: 315 €
    • AFISHA! TULA
    First release on December, 15 2011 2000 downloads in region for the first days First Ads Sales : 800 € Costs: 3000€
  • AFISHA! TULA What, When, Where, How much
    • CINEMA
    • CAFÉ
    • OUTDOOR SPORTS
    • Exhibitions, museums
    • Shows
    • Beauty Salons
    • Saunas&Banyas
    • Fitness
    • Medical Centers
  • QUICK and EASY
    • It works at any place with internet access…
    • It even works if there is no internet
    • Active use of GPS : helps to find the closest entertainment place .
    • Integration with Social Networks
    • Created with HTML5 WebKIT – it gives opportunities to add new services and make this app better (more easier, usuful etc) FAST .
  • Digital Magazine for iPAD FashionCITY
    • Platforms: iPAD, Android-Tablets;
    • Created with Adobe Digital Suite
    • First release on the 1 of March-12
    • Financial model: free distr., all money from Ads .
    • Costs : 13 875 euro
    • Revenue forecast : 14 116 €
    • Break-even point : Dec-2012
    • Profit forecast 2012: 240 €
    • FIRST SALES IN MARCH – 1100 €
  • Social Networks
    • Vkontakte : 3500 members .
    • Twitter : 561 followers
    • Odnoklassniki : 1000 members
    • Facebook: 600 Like(s)
    ! Feb -2012: our first Ads-sale in social group - 800 €