SatCom_session 3_Baycom.ppt

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  • 1. Downstream Space Applications Industry: Regional Outlook on Satellite Communications 17th June 2008 By BayCom Sdn Berhad Baycom Proprietary
  • 2. BayCom Sdn. Bhd. Satellite Communications
    • Outline
      • Evolution of VSAT
      • Broadening target market
      • Market growth potential in the region
      • Going forward
    Baycom Proprietary
  • 3. Still Evolving
    • Single Channel Per Carrier (SCPC) VSATs- a satellite version of “leased lines” but can be asymmetric
    • Narrow/Niche target market- few high end corporate vertical market segments
    • Not bandwidth efficient
    • Equipment costly, bulky with occasional installation constraints
    Baycom Proprietary
  • 4. Still Evolving (cont’d)
    • TDM/TDMA & FDMA VSAT technology-satellite based networks
    • VSAT technology continued to evolve- IP based VSATs and more cost effective equipment with added capabilities such as dynamic inroute allocation/hopping, adaptive coding and modulation (ACM), DVBS2, Ku band etc
    • The advent of the hybrid network approach- VSAT combined with terrestrial solutions resulting in a more compelling and cost effective network for the end users
    • Hybrid networks are growing
    Baycom Proprietary
  • 5. A Broadening Market Approach
    • Hybrid networks and cost effective IP Based VSATS enabled a more broadened market target for satellite communications services in a multiple industry environment
    • VSAT Based service providers are partnering with terrestrial and last mile solution players for a more cost effective total solution to the end users
    • VSAT Based service providers are working with Telecommunications companies to provide cellular backhauls to reach their end users- satellite connectivity from BTS sites to mobile switching centers for the cellular operators thus enabling a more comprehensive service coverage that includes the rural areas
    Baycom Proprietary
  • 6. A Broadening Market Approach 2 Baycom Proprietary R R VSAT trunking to Corporate Premises which are “wirelessed “ In-building Baycom’s Network Operations CenterCyberjaya Dedicated Backhaul Company Intranet Public Internet Internet Firewall Server on Intranet Server on Internet Enterprise HQ WAN Satellite Modem in building Connected to Wi FI Access Point of the Wi FI operator WWW First Mile Solution-Corporate Networks
  • 7. A Broadening Market Approach 3 Baycom Proprietary R R VSAT trunking to End user Premises which are “ wirelessed “ In-building Baycom’s Network Operations CenterCyberjaya Dedicated Backhaul Public Internet Internet Firewall Server on Internet WAN Satellite Modem in end User building Connected To Wi FI Access Point of the Wi FI operator WWW Backhaul or Internet Backbone Solution
  • 8. A Broadening Market Approach 4 Baycom Proprietary R R Teclo’s Mobile Switching Center /BSC Dedicated Backhaul Public Internet Internet Firewall Server on Internet Satellite Modem on BTS sites WWW Backhaul or trunking Solution to BTS sites for Telcos A Broadening Market Approach 4
  • 9. Broadening into Mobility Market Baycom Proprietary R R Baycom’s Network Operations CenterCyberjaya Dedicated Backhaul Public Internet Internet Firewall Server on Internet WAN Satellite Modem in vehicle WWW Backhaul or Internet Backbone Solution for Mobility (Housed in tail section)
  • 10. The Emerging “Hybrid Triple Play” Approach
    • Hybrid Triple Play uses the individual strengths of the satellite and terrestrial worlds strategically.
    • The satellite platform is the most efficient and cost effective in terms of bandwidth and infrastructure for video broadcasting, IP multicasting and distribution
    • ADSL is powerful for two way internet access although sufficient bandwidth may be a problem for video based applications particularly if the DSLAM is far from the end user
    • Thus the two combined into a single platform/box at the end users’ premises enables the total and true triple play experience without the bandwidth constraints or concerns for video
    Baycom Proprietary
  • 11. The Emerging “Hybrid Triple Play” Approach
    • This results in a cost effective platform that enables a fast roll out of a reliable triple play service.
    • This has been done in Europe (Orange and Eutelsat), the US (AT&T and Echostar) and Latin America (Telefonica)
    • Analysts (NSR) believe this is the next emerging architecture that should open up a more broadened market for the satellite industry
    Baycom Proprietary
  • 12. The Emerging “Hybrid Triple Play” Approach Baycom Proprietary Baycom Proprietary R R Teclo’s operations Center /Internet gateway Dedicated Backhaul Public Internet Internet Firewall Server on Internet WWW Integrated box satellite video/ADSL DSLAM ADSL to the home
  • 13. The Outlook in Middle East & Africa
    • Yahsat’s (Mubadala) two high powered hybrid communications satellites to be launched in 2010 will be a timely and tremendous boost to the market and industry.
    • This is clear evidence of the importance of satellite communications in the Middle Eastern Region. The target is a number of market segments for various applications including high speed internet access, private network services, backhauls for telcos and broadcast.
    • Other satellite operators are launching aggressive plans to expand to keep up with the demand for satellite capacity in the region. Nilesat is procuring a new satellite with 28 transponders which is more than double in number to that of their original satellite. Another big player in the region, Arabsat is aggressively escalating to three new satellites to cater for broadband and other services like High Definition Satellite TV
    Baycom Proprietary
  • 14. The Outlook in Middle East & Africa
    • Economic development is spurring government satellite based services.growth potential for broadband in the region is huge. Satellite broadband is a force to be reckoned with in Saudi Arabia, Tunisia, Egypt and Morocco and other countries in the region . There are two areas where satellite can aid broadband in the Middle East region:
    • Internet connectivity in the form of trunking to last mile providers using various last mile technologies and telecoms companies who will then use their facilities to reach the end users in areas that are remote and hard to reach by the traditional terrestrial trunking of fibre and DSL copper.
    Baycom Proprietary
  • 15. The Outlook in Middle East & Africa 2
    • private networks for enterprises who have their own network requirements but need both a satellite trunk as well as a network solution. This demand has been the bedrock of VSAT services provider world wide.
    • For the African market:
    • demand for satellite capacity in Africa is skyrocketing and analysts believe that there is a shortage of about 200 transponders (Euroconsult)
    • Internet access, cellular and IP trunking, IPTV and telemedicine are some of the applications that are demanding bandwidth
    • The retirement of a number of Intelsat satellites is contributing to the shortage of satellite capacity despite the launches of Nigcomsat-1 and Rascom QAF-1.
    • MEASAT moved its MEASAT-1 satellite to over Africa (46degrees E) and renamed it Africasat-1 to capitalise on this opportunity
    Baycom Proprietary
  • 16. Satellite Broadband on the Rise Baycom Proprietary
  • 17. Satellite Broadband on the Rise 2 Baycom Proprietary
  • 18. The Potential in Rolling Out Satellite Broadband Infrastructure (cont’d 1) Baycom Proprietary NSR
  • 19. The Potential in Rolling Out Satellite Broadband Infrastructure (cont’d 2) Baycom Proprietary NSR
  • 20. The Asian Market Potential Baycom Proprietary
    • Asia is still vibrant in broadband demand due to the growth of the internet
    • Like Africa/Middle East, Asia has been suffering from a lack of satellite
    • capacity
    • There are more planned launches in Asia to address this:
    • MEASAT 3A (this year at 91.5 deg E)-MEASAT says they may still have
    • to order new satellites to meet growing demand
    • Asiasat 5 (2009 at 100.5 deg E))
    • Vinasat-1 (recently launched 132 deg E)
    • Chinasat 9 (recently launched)
    • ABS-2 (2009 at 75 deg E)
    • New Skies-NSS12 (mid2009 at 57 deg E) to meet demand in India/SE Asia
    • Protostar is launching July this year at 98.5 Deg E
    • Intelsat 15 at 85 degrees E (2009)
    • Satellite operators are also targeting the broadcast (HD) markets
  • 21. Moving Forward
      • New applications like IPTV and hybrid triple play are the expected strong drivers for broadband in Asia
      • use of satellite for cellular & internet backhauls, single site satellite broadband and VSAT broadband/networking services are the 3 key drivers for growth. However, the traditional VSAT networking market for corporate and government clients remains the cornerstone of the broadband satellite industry and still brings in significant revenues for the VSAT industry
      • VSAT will continue to thrive with traditional applications in Asia e.g. point-of-sale, digital signage, data transfer and distribution, VOIP, distance learning but will grow with emerging bandwidth drivers like IPTV and hybrid triple play
    Baycom Proprietary
  • 22. Conclusion
    • The steady growth of around 20% in traditional VSAT and hybrid networks (Futron 2008) will continue and Malaysia should be no exception. The growth will outpace the US in terms of broadband VSATs in 6 to 7 years(NSR). Other regions like the Middle East and Africa will perhaps see higher growth rates
    • Growth drivers will continue to be Cellular Backhauls, IPTV, VOIP, internet and traditional VSATs for corporate/enterprises and government.
    • For more details on the Asia Pacific outlook, a presentation will hopefully be made soon at another forum
    Baycom Proprietary
  • 23. ANGKASA Workshop:Space Applications for the Downstream Industry Thank You Baycom Proprietary