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iPhone vs iPad - User Experience Differences
 

iPhone vs iPad - User Experience Differences

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High-level UX features, to consider when you design apps for iPhone and iPad

High-level UX features, to consider when you design apps for iPhone and iPad

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    iPhone vs iPad - User Experience Differences iPhone vs iPad - User Experience Differences Presentation Transcript

    • iPhone vs. iPadUser Experience Differences
    • Hello!I’m Rustam Iskandarov, I’m doing UX at SoftServe
    • We talk aboutHigh-level UX features, to consider when you design apps for iPhone and iPad
    • 1. Small vs. BIG
    • Limited screen size(displays single screen at atime)• less data displayed;• less controls visible and available on a single screen;• smaller buttons;• slow interaction.
    • BIG screen(displays more data on a singlescreen; allows split-view,a-la 2 screens at a time)• more data displayed;• more controls visible and available on a single screen;• big buttons;• faster interaction.
    • 2. Portrait vs. Landscape
    • Portrait - is default andnatural orientation.See the phone in your hand?It is good to support bothorientations.
    • No default orientation.But, iPad strives to computerdisplay, which is landscapeoriented, which is more naturalfor human perception.Landscape – is more naturalorientation.So it’s a MUST to support both.
    • 3. Familiar vs. Surprising
    • Strict and familiar UI behaviorLots of Apps are used for a yearsPeople expect that your application’s UIwill have similar behavior and interaction.
    • New UI behaviorEven in native apps some controls, behavior,interaction is inconsistent.But,You’ve got a space for creativity to enhanceinteractivity, add some sexy metaphor to interaction,surprise your customers )
    • 4. Private vs. Shared
    • Privatehand-held mobile device, basically for personal use
    • SharedThe screen can be easily viewed by 3-4 usersaround you…iPad invites social interaction, public presentations,etc.
    • 5. Mobile vs. Hybrid
    • Very MobileIt is intend to be used with one hand, in anycondition, in any situation (when user walk, run,jump, drive a car... Anything)
    • Hand/desk hybrid device(intend to be used more leisurely with both hands,or like a laptop)
    • Consider this high-level features, before you dig into details riskandarov@gmail.com