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Living next to a flagship development

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  • 1. TitleLiving next to a flagship development
  • 2. Title Living next to a flagship development A research on how a residential neighbourhood and its local community can benefit from adjacent flagship development Robin BoelsumsAuthor 2011 P2 Presentation
  • 3. Title Make a strategic plan and design that enables the neighbourhood van der Pekbuurt to benefit from the flagship development in Overhoeks AmsterdamAuthor 2011
  • 4. Rationale Flagship developmentContext Overhoeks Amsterdam Van der Pekbuurt AmsterdamProject Framework Problem statement Research Question & Aim MethodologySub questions SQ 1 SQ 2: preliminary strategy SQ 3 SQ 4: preliminary design
  • 5. RATIONALE Flagship developmentIllumind, 2010
  • 6. Flagship development Definition “significant, high-profile and prestigious land and property development which plays an influential and catalytic role in urban regeneration” (Bianchini et al., 1992, p.252). First flagships arose in 1980s Why? neoliberalism, de-industrialisation Where? de-industrialising cities: poor image, high unemployment, vacant landIllumind, 2010
  • 7. Flagship development Proponents Opponents Create wealth Benefits unevenly Create jobs distributed Housing Fragmentation Attract tourists Areas unwelcoming Attract investors appearanceIllumind, 2010
  • 8. Flagship developmentCanary Wha rf - London - 1980s
  • 9. Flagship developmentCanary Wha rf - London - 1980s 1990s 90s Kop van Zuid - Rotterdam - 19
  • 10. Flagship developmentCanary Wha rf - London - 1980s 1990s 90s Kop van Zuid - Rotterdam - 19 Docklands - Dublin - 1990s
  • 11. Flagship developmentCanary Wha rf - London - 1980s 1990s 90s Kop van Zuid - Rotterdam - 19 Lisbon - former EXPO Docklands - Dublin - 1990s - 1990s
  • 12. Flagship development Flagship Overhoeks AmsterdamVan der Giessen 2005 in: Gemeente Amsterdam 2006, p.30
  • 13. Context Amsterdam Flagship OverhoeksNeighbourhood Van der Pekbuurt
  • 14. Amsterdam Volendam Purmerend Zaanstad Beverwijk IJmuiden Monnickendam Zaandam Bloemendaal Haarlem Almere Amsterdam Diemen Hoofddorp Schiphol Amstelveen Weesp Naarden Hillegom Bussum Nieuw-Vennep Lisse Uithoorn LarenAuthor 2011
  • 15. Amsterdam North Overhoeks Van der PekbuurtAuthor 2012
  • 16. Amsterdam North17th century 1866
  • 17. Amsterdam North Overhoeks Van der PekbuurtDienst Publieke Werken, 1967 in: Beeldenbank Gemeentelijke Dienst Volkshuisvesting, 1953 in: Beeldenbank Industry Working class
  • 18. Overhoeks 2000
  • 19. Overhoeks 2017
  • 20. Flagship Overhoeks 2 1 1 housing leisure companies retail offices gastronomy societal mix offices/housing 2Images: Author 2011 Shell, 2006
  • 21. Flagship Overhoeks 1 1 2 2 housing leisure Has been built companies retail offices gastronomy societal mix offices/housingAll images: Author 2011 Noordwaarts, 2010
  • 22. Future plans Flagship Overhoeks 1 1 2 housing leisure Planned 2017 2 companies retail Van der Giessen 2005 in: Gemeente Amsterdam 2006, p.30 offices gastronomy societal mix offices/housingImages: Author 2011
  • 23. Functions Van der Pekbuurt housing leisure companies retail offices gastronomy societal mix offices/housingAll images: Author 2011
  • 24. Public space Van der Pekbuurt 2 1 1 playground market square & green sports field green North South metro line 2 parkAll images: Author 2011
  • 25. Van der PekbuurtAttention area 100 80 60 40 20 0DO&S 2007, edited by author, 2011
  • 26. Project Framework Problem statement Research Question & Aim Methodology
  • 27. Problem Statement Overhoeks Van der PekbuurtDienst Publieke Werken, 1967 in: Beeldenbank Gemeentelijke Dienst Volkshuisvesting, 1953 in: BeeldenbankIndustry Working class neighbourhoodEmployment for people living in Dwellings for people working inadjacent neighbourhood adjacent industrial area
  • 28. Problem Statement Overhoeks Van der PekbuurtVan der Giessen 2005 in: Gemeente Amsterdam 2006, p.30 Gemeentelijke Dienst Volkshuisvesting, 1953 in: BeeldenbankFlagship area Working class neighbourhoodFocus on tourists, investors, high High unemploymentincome households Low income householdsNOT on adjacent neighbourhood
  • 29. Problem Statement1- Van der Pekbuurt is an attention area2- Threat: flagship causes disadvantages for Van der Pekbuurt3- Opportunities for local community not exploited
  • 30. Problem Statement1- Van der Pekbuurt is an attention area
  • 31. Problem Statement Fragmentation No resources for problem areas Residents distrust municipal spending2- Threat: flagship causes disadvantages for Van der Pekbuurt
  • 32. Problem StatementRedevelopment of Overhoeks generates manyopportunitiesOpportunities can be taken as a chanceto improve the van der Pekbuurt3- Opportunities for local community not exploited
  • 33. Research Question How can the residential neighbourhood Van der Pekbuurtbenefit from the adjacent flagship development in Overhoeks Amsterdam, in socioeconomic and spatial terms?
  • 34. Research Question How can the residential neighbourhood Van der Pekbuurtbenefit from the adjacent flagship development in Overhoeks Amsterdam, in socioeconomic and spatial terms? Aim Let the residential neighbourhood Van der Pekbuurtbenefit from the adjacent flagship development in Overhoeks Amsterdam, in socioeconomic and spatial terms
  • 35. Methodology GIS GIS mapping research Case studiesLiterature Interviews by design
  • 36. Methodology P2 P3 P4 P5What are the possible benefits aresidential neighbourhood canderive from its adjacent flagshipdevelopment, in west European cities?How can the benefits be planned ina strategy for the Van der Pekbuurt Strategy Strategyand Overhoeks?Which of the benefits are possible GIS GISto design and can be applied to theVan der Pekbuurt and Overhoeks?What socioeconomic and spatialrequirements are needed to ensure Design Designbeneficial possibilities in the Van derPekbuurt and Overhoeks?Remaining deliverables Presentation Thesis GIS GIS mapping research Case studies Literature Interviews by design
  • 37. Methodology P2 P3 P4 P5What are the possible benefits aresidential neighbourhood canderive from its adjacent flagshipdevelopment, in west European cities?How can the benefits be planned ina strategy for the Van der Pekbuurt Strategy Strategyand Overhoeks?Which of the benefits are possible GIS GISto design and can be applied to theVan der Pekbuurt and Overhoeks?What socioeconomic and spatialrequirements are needed to ensure Design Designbeneficial possibilities in the Van derPekbuurt and Overhoeks?Remaining deliverables Presentation Thesis GIS GIS mapping research Case studies Literature Interviews by design
  • 38. Methodology P2 P3 P4 P5What are the possible benefits aresidential neighbourhood canderive from its adjacent flagshipdevelopment, in west European cities?How can the benefits be planned ina strategy for the Van der Pekbuurt Strategy Strategyand Overhoeks?Which of the benefits are possible GIS GISto design and can be applied to theVan der Pekbuurt and Overhoeks?What socioeconomic and spatialrequirements are needed to ensure Design Designbeneficial possibilities in the Van derPekbuurt and Overhoeks?Remaining deliverables Presentation Thesis GIS GIS mapping research Case studies Literature Interviews by design
  • 39. Methodology P2 P3 P4 P5What are the possible benefits aresidential neighbourhood canderive from its adjacent flagshipdevelopment, in west European cities?How can the benefits be planned ina strategy for the Van der Pekbuurt Strategy Strategyand Overhoeks?Which of the benefits are possible GIS GISto design and can be applied to theVan der Pekbuurt and Overhoeks?What socioeconomic and spatialrequirements are needed to ensure Design Designbeneficial possibilities in the Van derPekbuurt and Overhoeks?Remaining deliverables Presentation Thesis GIS GIS mapping research Case studies Literature Interviews by design
  • 40. Methodology P2 P3 P4 P5What are the possible benefits aresidential neighbourhood canderive from its adjacent flagshipdevelopment, in west European cities?How can the benefits be planned ina strategy for the Van der Pekbuurt Strategy Strategyand Overhoeks?Which of the benefits are possible GIS GISto design and can be applied to theVan der Pekbuurt and Overhoeks?What socioeconomic and spatialrequirements are needed to ensure Design Designbeneficial possibilities in the Van derPekbuurt and Overhoeks? PresentationOther deliverables Thesis GIS GIS mapping research Case studies Literature Interviews by design
  • 41. MethodologyCase studiesKop van Zuid - Rotterdam Céramique - Maastricht
  • 42. Methodology Case studiesHow can facilities be exploited by the local community? “Facilities should be complementary to existing facilities” “Bus stop is nearby successful facilities” Bus stop is the only way to get to the centre of Rotterdam
  • 43. Methodology Interviews Actors at Overhoeks Amsterdam• André de Reus - real estate developer at Ymere Ontwikkeling 30 Jan 2012• Gerard Schuurman - project developer Vesteda housing corporation 31 Jan 2012• Pascal van der Velde - project developer Noordwaarts 31 Jan 2012• Shell (invitation pending) Actors at case studies• Brian Doucet - expert on flagship development - Lecturer urban geography at University of Utrecht 16 Dec 2011• Joep Boute - expert on Kop van Zuid Rotterdam - urbanist at dS+V 3 Feb 2012
  • 44. Sub Questions SQ 1SQ 2: preliminary strategy SQ 3 SQ 4: preliminary design
  • 45. 1 What are the possible benefits a residential neighbourhood can derive from its adjacent flagship development, in west European cities?
  • 46. 1 What are the possible benefits a residential neighbourhood can derive from its adjacent flagship development, in west European cities? References elopers flagship dev 1 Doucet 2009Aims oofwealth for the city Smyth 1995 al:167 Grodach:353 reCreate m Rodriquez et in 1995:299; l perceptions 1992; Loftman, Nev dach:353Changing loca Bianchini et al 2009:162; GroPut cities on the map Smyth 19 95 1995 :303; Doucet 95:299 ftman, Nevin man, Nevin 19 eration Catalyse regen ” growth Bianchini et al 1992; Lo ley 1992; Loft oglu and Hea anic 1992; Tavsan Promotic “org Bianchini et al Place-m arketing Doucet 2009 sector finance :102 Attract private Doucet 2009 99 petition , Nevin 1995:2 Inter-city com ts Loftman come residen Attract high in evelopment Grodach:353 Local econom ic d in 1995:304 Loftman, Nev rs Attract visito global hierarc hy Grodach:353 Defen d position in xxx al revenues Boost municip e for the city tractive imag Rev italising an at cet, 2009 ouncil in Dou Manchester C Mu nicipal aims Doucet, 2009 and benefit Local quality rty Doucet, 2009 le out of pove Helping peop rived commu nities xxx ds dep jects Attention towar lanning flagship pro ticipation in p Resident par
  • 47. 1 What are the possible benefits a residential neighbourhood can derive from its adjacent flagship development, in west European cities? Strength Boost civic pride References References evelopers Boost business confidenc Loftman, Nevin:303 ship d Doucet 2009 1 eAims of flag Raising property values Loftman, Nevin:303 for the city Smyth 1995 Raising developme;ntrodach:353 Loftman, Nevin:303 wealth al:167 :299 G activitiy in adjoining areasCreate more ons Rodriquez et Arr Nevin 1995 ftman, est the spiral of decline in urb Loftman, Nevin:303Changing local percepti Bianchini et al 1992; Lo an areas ach:353 Lo ap Benefits for all resideDoucet 2009:162; Grod ftman, Nevin:303 the m in 1995:303; nts: wealtanjobs, in 1995:299Put cities on ion Smyth 1995 ; Loftman, Nev h, Loftm , Nev places Loftman, Nevin:304 erat Catalyse regen ” growth Bianchini et al 1992 Healey 1992; vsanoglu and Promoti c “organic Bianchin i et al 1992; Ta Weakness ng Place-marketi r finance Doucet 2009 Social polarisation Attract private secto Doucet 2009 :102 Fragmentation of cities Loftman, Nevin: 300; Do Inter-city com petition in 1995:299 ivid ucet 2009:104 me residen ts Loftman, Nev Ind ual planning, not integrat Loftman, Nevin: 305; Do ucet 2009:105 co ed Attract high in evelopment Grodach:353 Co 04 ncentrate investment on few places only Wilkinson in Loftman, Ne vin:306 Local economic d Loftman , Nevin 1995:3 High financial risk Doucet 2009 rs Attract visito global hierarc hy Grodach:353 No public resources for deprived neighbourhoo Loftman, Nevin:307 Defen d position in xxx Benefits are unevenly dis ds Loftman, Nevin al revenues tributed Boost municip age for the ci ty Residents distrust expen Loftman, Nevin:309; Tem italising an attractive im Low economic returns ces of government Eisinger:323 elova:3 Rev cet, 2009 Temelova:3; Eisinger:33 ouncil in Dou 1 s Manchester C Municipal aim and benefit Douce t, 2009 Local quality overty Doucet, 2009 out of p Hel ping people comm unities xxx ards deprived gship project s Attention tow in planning fla ticipation Resident par
  • 48. 1 What are the possible benefits a residential neighbourhood can derive from its adjacent flagship development, in west European cities? Strength Boost civic pride References References evelopers Boost business confidenc Loftman, Nevin:303 ship d Doucet 2009 1 eAims of flag Raising property values Loftman, Nevin:303 for the city Smyth 1995 Raising developme;ntrodach:353 Loftman, Nevin:303 wealth al:167 :299 G activitiy in adjoining areasCreate more ons Rodriquez et Arr Nevin 1995 ftman, est the spiral of decline in urb Loftman, Nevin:303Changing local percepti Bianchini et al 1992; Lo an areas ach:353 Lo ap Benefits for all resideDoucet 2009:162; Grod ftman, Nevin:303 the m in 1995:303; nts: wealtanjobs, in 1995:299Put cities on ion Smyth 1995 ; Loftman, Nev h, Loftm , Nev places Loftman, Nevin:304 erat Catalyse regen ” growth Bianchini et al 1992 Healey 1992; vsanoglu and Promoti c “organic Bianchin i et al 1992; Ta Weakness ng Place-marketi r finance Doucet 2009 Social polarisation Attract private secto Doucet 2009 :102 Fragmentation of cities Loftman, Nevin: 300; Do Inter-city com petition in 1995:299 ivid ucet 2009:104 me residen ts Loftman, Nev Ind ual planning, not integrat Loftman, Nevin: 305; Do ucet 2009:105 co ed Attract high in evelopment Grodach:353 Co 04 ncentrate investment on few places only Wilkinson in Loftman, Ne vin:306 Local economic d Loftman , Nevin 1995:3 High financial risk Doucet 2009 rs Attract visito global hierarc hy Grodach:353 No public resources for deprived neighbourhoo Loftman, Nevin:307 Defen d position in xxx Benefits are unevenly dis ds Loftman, Nevin al revenues tributed Boost municip age for the ci ty Residents distrust expen Loftman, Nevin:309; Tem italising an attractive im Low economic returns ces of government Eisinger:323 elova:3 Rev cet, 2009 Temelova:3; Eisinger:33 ouncil in Dou 1 s Manchester C Municipal aim and benefit Douce Threats t, 2009 References Local quality overty Doucet, 2009 ration Loftman, Nevin:306 le out of p Instability of market: no reliable regene Helping peop rived commu nities s xxx curtailment, failure of projects Loftman, Nevin:306 ards dep gship project Delay, Attention tow in planning fla Loftman, Nevin:307 ticipation Oversupply of prestigious projects Resident par Opportunities Loftman, Nevin:312 Generate socially just outcomes Create more inclusive spaces Doucet 2009:106 Rethink goals of key actors Doucet 2009:106 Provide possibilities for housing career for residents Wille:2010 Amenities, transport, recreational facilities, jobs, housing Doucet et al, 2010
  • 49. 1 What are the possible benefits a residential neighbourhood can derive from its adjacent flagship development, in west European cities? Strength Boost civic pride References References evelopers Boost business confidenc Loftman, Nevin:303 ship d Doucet 2009 1 eAims of flag Raising property values Loftman, Nevin:303 for the city Smyth 1995 Raising developme;ntrodach:353 Loftman, Nevin:303 wealth al:167 :299 G activitiy in adjoining areasCreate more ons Rodriquez et Arr Nevin 1995 ftman, est the spiral of decline in urb Loftman, Nevin:303Changing local percepti Bianchini et al 1992; Lo an areas ach:353 Lo ap Benefits for all resideDoucet 2009:162; Grod ftman, Nevin:303 the m in 1995:303; nts: wealtanjobs, in 1995:299Put cities on ion Smyth 1995 ; Loftman, Nev h, Loftm , Nev places Loftman, Nevin:304 erat Catalyse regen ” growth Bianchini et al 1992 Healey 1992; vsanoglu and Promoti c “organic Bianchin i et al 1992; Ta Weakness ng Place-marketi r finance Doucet 2009 Social polarisation Attract private secto Doucet 2009 :102 Fragmentation of cities Loftman, Nevin: 300; Do Inter-city com petition in 1995:299 ivid ucet 2009:104 me residen ts Loftman, Nev Ind ual planning, not integrat Loftman, Nevin: 305; Do ucet 2009:105 co ed Attract high in evelopment Grodach:353 Co 04 ncentrate investment on few places only Wilkinson in Loftman, Ne vin:306 Local economic d Loftman , Nevin 1995:3 High financial risk Doucet 2009 rs Attract visito global hierarc hy Grodach:353 No public resources for deprived neighbourhoo Loftman, Nevin:307 Defen d position in xxx Benefits are unevenly dis ds Loftman, Nevin al revenues tributed Boost municip age for the ci ty Residents distrust expen Loftman, Nevin:309; Tem italising an attractive im Low economic returns ces of government Eisinger:323 elova:3 Rev cet, 2009 Temelova:3; Eisinger:33 ouncil in Dou 1 s Manchester C Municipal aim and benefit Douce Threats t, 2009 References Local quality overty Doucet, 2009 ration Loftman, Nevin:306 le out of p Instability of market: no reliable regene Helping peop rived commu nities s xxx curtailment, failure of projects Loftman, Nevin:306 ards dep gship project Delay, Attention tow in planning fla Loftman, Nevin:307 ticipation Oversupply of prestigious projects Resident par Opportunities Loftman, Nevin:312 Generate socially just outcomes Create more inclusive spaces Doucet 2009:106 Rethink goals of key actors Doucet 2009:106 Provide possibilities for housing career for residents Wille:2010 Amenities, transport, recreational facilities, jobs, housing Doucet et al, 2010
  • 50. 2 How can the benefits be planned in a strategy for the Van der Pekbuurt and Overhoeks?
  • 51. 2 How can the benefits be planned in a strategy for the Van der Pekbuurt and Overhoeks?1 - Involve residents in planning the development2 - Flagship developers should reposition their aims to be more inclusive
  • 52. 3 Which of the benefits are possible to design and can be applied to the Van der Pekbuurt and Overhoeks?
  • 53. 3 Which of the benefits are possible to design and can be applied to the Van der Pekbuurt and Overhoeks?1- Create more inclusive spaces 2- Possibilities for housing career 3- Facilities 4- Recreational amenities 5- Possibilities for transport 6- Urban places
  • 54. 4 What socioeconomic and spatial requirements are needed to ensure beneficial possibilities in the Van der Pekbuurt and Overhoeks?
  • 55. 4 What socioeconomic and spatial requirements are needed to ensure beneficial possibilities in the Van der Pekbuurt and Overhoeks? Overhoeks Van der Pekbuurt Design areaAuthor 2011
  • 56. 4 What socioeconomic and spatial requirements are needed to ensure beneficial possibilities in the Van der Pekbuurt and Overhoeks?1 - Diminish effects that prevent exploitation of benefits2 - Provide beneficial possibilities
  • 57. 4 What socioeconomic and spatial requirements are needed to ensure beneficial possibilities in the Van der Pekbuurt and Overhoeks? 1 - Diminish effects that prevent exploitation of benefits1- Social polarisation 2- Fragmentation within cities 3- Alien and unwelcoming appearance 2 - Provide beneficial possibilities1- Create more inclusive spaces 2- Possibilities for housing career 3- Facilities 4- Recreational amenities 5- Possibilities for transport 6- Urban places
  • 58. 4 What socioeconomic and spatial requirements are needed to ensure beneficial possibilities in the Van der Pekbuurt and Overhoeks?1 - Diminish disbenefits Fragmentation2 - Provide beneficial possibilities
  • 59. Strategy & Design Aim Let the residential neighbour- hood Van der Pekbuurt benefit from the adjacent flagship development in Overhoeks Amsterdam, in socioeconomic and spatial terms Next steps Interviews Elaborate spatial analysis
  • 60. Questions?