Disclaimer :// 1// I’ve not stuck to the brief. I’m not telling you how I got in the industry I’m not telling you how I have stayed in the industry I’m not going to bore you senselessly with stuff about adland 2// I believe there’s many types of creativity. It’s just I ‘m going to talk more about the commercial version of it 3// If you’re expecting answers, I apologise. Whilst there are principals that can help the creative process, I won’t be talking about them
Next Steps / Questions … I’m Not Asian. If you hadn’t noticed ...
Actions speak louder than words … Creativity is everywhere … it’s not about arts, it’s about life. It’s the only legal means to counter distribution, heritage and money. It’s a weapon of mass construction, it builds things … great things … things that can change the way we live, think, dream, feel and do. Creative people make things better. Creativity made Singapore better. Everyone is creative … don’t fight it, try it.
All pictures from Getty Images Robert Campbell Managing Partner I Creative Strategist M:// +852-9300-5481 T:// +852-2525-2843 E:// firstname.lastname@example.org W:// www.hellosunshine.asia HEAD OFFICE: 29/F CAMBRIDGE HOUSE, TAIKOO PLACE 979 KINGS ROAD, QUARRY BAY, HONG KONG creative intelligence