Fundamentals of Creativity Presented By  Bob Sharp [email_address] August 13 th , 2009 http://explodingcreativity.com
<ul><li>Definitions   dictionary.com </li></ul><ul><li>The ability to transcend traditional ideas, rules, patterns, relati...
<ul><li>Joy, state of play, humor, not rushed </li></ul><ul><li>Productivity – quantity leads to quality </li></ul><ul><ul...
<ul><li>Triune Brain Model </li></ul>
Left-Brain Right-Brain Analytical  Creative Logical Thinks in pictures Speech Flashes of insight Breaks things down into p...
<ul><li>Seven Intelligences </li></ul><ul><li>Language  </li></ul><ul><li>Math and Logic </li></ul><ul><li>Music </li></ul...
<ul><li>Diversity </li></ul><ul><li>Helps us to see things from different perspectives </li></ul>Yourself Seek different k...
<ul><li>Selection </li></ul><ul><li>Organization culture, values, morale, and motivation </li></ul><ul><li>Trust </li></ul...
<ul><li>Organizational that punishes risk taking, experimentation, failure </li></ul><ul><li>Lack of trust, fear </li></ul...
<ul><li>Used for most/all other creativity techniques </li></ul><ul><li>Useful for patents; first-to-invent policy </li></...
<ul><li>Used to expand the number of choices to choose from </li></ul><ul><li>Group creativity technique, but can be done ...
<ul><li>Bubble diagram used to capture and organize ideas and the relationships between the ideas  </li></ul><ul><li>Not s...
Example Mind Map
<ul><li>Unified Modeling Language (UML) </li></ul><ul><li>Fishbone </li></ul><ul><li>System Mapping </li></ul><ul><li>Forc...
SCAMPER Substitute Process, procedure, rule, people, place, time, color, approach, part, shape, texture, sound, smell, nam...
http://ExplodingCreativity.com
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Fundamentals of Creativity

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This presentation was given to the San Diego Inventors Forum in August 2009 and is a very short summary of the ExplodingCreativity.com podcast and blog up to that point. The audio presentation is at http://explodingcreativity.com/2009/08/episode-11-san-diego-inventors-forum-august-2009-presentation.

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Fundamentals of Creativity

  1. 1. Fundamentals of Creativity Presented By Bob Sharp [email_address] August 13 th , 2009 http://explodingcreativity.com
  2. 2. <ul><li>Definitions dictionary.com </li></ul><ul><li>The ability to transcend traditional ideas, rules, patterns, relationships, or the like, and to create meaningful new ideas, forms, methods, interpretations, etc.; originality, progressiveness, or imagination. </li></ul><ul><li>The process by which one utilizes creative ability. </li></ul>
  3. 3. <ul><li>Joy, state of play, humor, not rushed </li></ul><ul><li>Productivity – quantity leads to quality </li></ul><ul><ul><li>Do something, anything </li></ul></ul><ul><ul><li>Don’t let perfection be the enemy of the good </li></ul></ul><ul><ul><li>Tolerance of risk, failure, and the unknown </li></ul></ul><ul><li>Looking at things from different perspectives </li></ul><ul><li>Randomness, unexpected, spontaneous </li></ul><ul><li>Sleeping well, napping, daydreaming </li></ul><ul><li>Serendipity – being observant </li></ul><ul><li>Hard times, necessity, curiosity </li></ul>Some Creativity Characteristics
  4. 4. <ul><li>Triune Brain Model </li></ul>
  5. 5. Left-Brain Right-Brain Analytical Creative Logical Thinks in pictures Speech Flashes of insight Breaks things down into parts Sees things as a whole
  6. 6. <ul><li>Seven Intelligences </li></ul><ul><li>Language </li></ul><ul><li>Math and Logic </li></ul><ul><li>Music </li></ul><ul><li>Spatial Reasoning </li></ul><ul><li>Movement </li></ul><ul><li>Interpersonal Intelligence </li></ul><ul><li>Intrapersonal Intelligence </li></ul>
  7. 7. <ul><li>Diversity </li></ul><ul><li>Helps us to see things from different perspectives </li></ul>Yourself Seek different kinds of people to interact with, different kinds of knowledge, learning, and experiences Break out of routine Be an active observer Your Team Gender, age, culture Job function Team role Add customers, investors, other stakeholders Personality type
  8. 8. <ul><li>Selection </li></ul><ul><li>Organization culture, values, morale, and motivation </li></ul><ul><li>Trust </li></ul><ul><li>Advocacy vs. Inquiry </li></ul><ul><li>Belbin Team Roles: Coordinator, Shaper, Plant, Team Worker, Implementer, Completer-Finisher, Monitor-Evaluator, Resource Investigator, Specialist </li></ul><ul><li>Leadership styles: Visionary, Coaching, Affiliative, Democratic, Pacesetting, Commanding </li></ul>Leadership Great leadership can lead to great creative results
  9. 9. <ul><li>Organizational that punishes risk taking, experimentation, failure </li></ul><ul><li>Lack of trust, fear </li></ul><ul><li>Advocacy environment, strongly political environment </li></ul><ul><li>Overuse of Pacesetting and/or Commanding leadership </li></ul><ul><li>Micromanaging </li></ul><ul><li>Selection of wrong people, keeping bad team members, defensiveness </li></ul><ul><li>Lack of flexibility in how teams organize themselves </li></ul>Some Creativity Killers
  10. 10. <ul><li>Used for most/all other creativity techniques </li></ul><ul><li>Useful for patents; first-to-invent policy </li></ul><ul><li>Action Items, To Do List, Course Notes, Scratchpad </li></ul><ul><li>Developing ideas now and later </li></ul><ul><li>Idea Log, Dream Log </li></ul><ul><li>Journaling => Intrapersonal Intelligence Development </li></ul><ul><li>Better than relying on memory </li></ul><ul><li>Use of multiple notebooks </li></ul>Notebooks
  11. 11. <ul><li>Used to expand the number of choices to choose from </li></ul><ul><li>Group creativity technique, but can be done alone </li></ul><ul><li>Separates creative act of inventing from the act of deciding </li></ul><ul><li>Everyone encouraged to express ideas </li></ul><ul><li>Judgment deferred. Quantity of ideas, not quality of ideas, is the initial goal. </li></ul><ul><li>Ideas are listed, combined, improved, changed </li></ul><ul><li>Afterwards, judgment is used and the group selects one idea </li></ul>Brainstorming
  12. 12. <ul><li>Bubble diagram used to capture and organize ideas and the relationships between the ideas </li></ul><ul><li>Not started with preconceived hierarchies or frameworks </li></ul><ul><li>Used as-is for remembering and organizing </li></ul><ul><li>Used in problem solving, decision making, and writing </li></ul><ul><li>Used as the basis for to-do lists, formal planning, etc. </li></ul><ul><li>Good brainstorming tool </li></ul><ul><li>XMIND, FreeMind free software tools </li></ul>Mind Mapping
  13. 13. Example Mind Map
  14. 14. <ul><li>Unified Modeling Language (UML) </li></ul><ul><li>Fishbone </li></ul><ul><li>System Mapping </li></ul><ul><li>Force Field Analysis </li></ul><ul><li>Your own drawing and drawing conventions </li></ul>Other Drawing Techniques
  15. 15. SCAMPER Substitute Process, procedure, rule, people, place, time, color, approach, part, shape, texture, sound, smell, name, people’s feelings or attitudes Combine Ideas, purposes, parts, assortments, materials, people, appeals talents combined or merged; can a blend be created Adapt Different context, other ideas, circumstances, what can be copied or imitated, who can be emulated, what different contexts can the subject be put in to Magnify Minify Modify Larger, extended, exaggerated, overstated; time added; higher, longer, stronger Smaller, restricted, understated, streamlined; less time, slower, lighter Altered for the better; meaning, plan, process, shape, package, name change Put to other uses New uses, other markets or industries, or any other uses if the thing is modified somehow; used by people other than those it was originally intended for Eliminate What can be omitted, divided, split-up, separated into different components; what rules or processes can be eliminated; simplification; eliminate waste Reverse Rearrange Opposites, negatives, turned around, backwards, upside down; reverse roles Other arrangement, parts interchanged, other pattern or layout or sequence, changed pace or schedule
  16. 16. http://ExplodingCreativity.com

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