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Tilley British/ Literature28 of October 2011The History of Offset Printing For hundreds of years the printing industry has had an impact on not only the UnitedStates but everyone in whole world. Pretty soon the printing industry is gonna disappear because,there are many replacements for example, electronic books, also a big one is the Internet. I knowthat the printing presses are extremely expensive but everyone needs them especially when youdo fifteen thousand copies for hours and if you charge five dollars a copy then you would makeclose to seventy-five thousand dollars per hour. If the printing industry were to discontinue thennot of many people will not have jobs but I have many family members also friends that I knowhas been a part of printing, for example. My grandfather retired from Heidelberg USA as theSenior Vice President of sales. My Grandmother when she was in her late Twenties she ran asmall press in the evening. Also my father has been in the printing press industry for nineteenyears, also he is known to be on of the best mechanics in the western region if anyone needssomething fixed they call him. The great man to start printing also start the company that gave both my grandfather andfather a job was Johannes Gutenberg. "Gutenberg was born in 1398 Mainz, located in Germany,He was a German Blacksmith, Goldsmith, Printer also a publisher who introduced modern bookprinting. (Heidelberg 2). Gutenberg was a smart, out going man that had some really greatinventions, like the first ever printing press, also the Gutenberg Bible. "He was the first Europeanto use movable type of printing, around 1439, and the global inventor of the printingpress." (Heidelberg 2) Which "movable type" is normally a type of system of printing and ortypography that may use movable components in other words to reproduce the elementsdocuments. "John Lienhard, technology historian, says "Most of Gutenbergs early life is amystery." (Heidelberg 2) Gutenburg has really impact society in the whole world with hisinvention of the printing press. There are many great printing industries and also many ones have ran out of business inthe world but the one my family has been with is Heidelberg. An offset printing can printinganywhere between brochures, business cards, bus shelter graphics, counter cards, fliers, floorgraphics, post cards, posters and many more. Heidleberg has many machines and also differentmachines like the Speedmaster xl which makes about eighteen thousand copies per hour its aboutthirty feet long. The printing has came a long way from what it use to be, there is so muchtechnology in the printing that the presses can run by there-self. In 1850, "Andreas Hamm,"Ancestor" of Heidelberger Druckmaschinen Aktiengesellschaft founds a bell foundry and press
factory in Frankenthal, Germany." (Gutenberg 3) In all the printing press has really changed theout look on life. A wise man once said, “It is a press, certainly, but a press from which shall flow ininexhaustible streams...Through it, God will spread His Word. A spring of truth shall flow fromit: like a new star it shall scatter the darkness of ignorance, and cause a light previously unknownto shine amongst men” ― Johannes Gutenberg (Offset printing 4) Thanks to, the words of awonderful man that moved most of everyone to get started in printing business. JohannesGutenburg was the founder of offset printing. Offset printing is described as a technique in whichthe image is offset or transferred from the plate that is being copied onto a rubber blanket, then itis printed onto the surface of the paper. Offset printing is the most common printing every printeruses there are hundreds of companies out in this world. Although printing has been a long time itis a dying trade, due to the fact of internet and as the electronic books.Because demand grew so rapidly, Sternberg installed the very first assem- bly line in a Germanprinting press factory, permitting 100 "Tiegels" to be assembled each month. The merger ofHeidelbergs high-speed press factory with the Giesling machine factory (M.A.G.) in 1929expanded the companys metal-casting capability. In the early 1930s, various banks acquired amajority interest in the "Schnellpressenfabrik Heidelberg" before transferring their shareholdingsto Rheinelektra, a subsidiary of RWE, in 1941. (Printing press 5) In 1934, Heidelberg introduced a fully automatic high-speed cylinder press to the market,and it caught on like wild fire. Because demand grew so rapidly, Sternberg installed the very firstassem- bly line in a German printing press factory, permitting 100 "Tiegels" to be assembledeach month. The merger of Heidelbergs high-speed press factory with the Giesling machinefactory (M.A.G.) in 1929 expanded the companys metal-casting capability. In the early 1930s,various banks acquired a majority interest in the "Schnellpressenfabrik Heidelberg" beforetransferring their shareholdings to Rheinelektra, a subsidiary of RWE, in 1941. At this time, 60percent of the companys revenues came from foreign sales, which became difficult to maintainafter the outbreak of WW II. Because printing presses were not essential to the war effort,production was cut back. To keep its skilled workers from being sent to the front, the companyaccepted orders for precision lathes and hydraulic devices. Sternberg kept his distance from theNational Socialist movement, which he was always suspicious of. This explain why, when U.S.troops marched into Heidelberg on March 30, 1945, the press factory was neither occupied nordismantled, and production there resumed on May 8 - the same day that Germany surrendered tothe Allies. (Heidelberg 2) The process of printing very different you have to go to trade school for about two years,then you have to have a class with the company you have picked to see how they run there ownmachines. My father is one of the employers that teachers to the new students in class how tooperate and works on with the machine. " The Companys financial success continued despiteseveral setbacks, such as the slump of the mid-70s. Around 1980, more amore printers werelooking to print in color, and Heidelberg presses were selling so well that a second factory was
built in Amstetten, near the Black Forest. This plant, which opened in 1985, was fullycomputerized. In 1988, Heidelberger Druckmaschinen AG acquired the American web OffsetSpecialist, Harris, Thus Entering a completely new market segment." Heidelberg was extremelybusy in the 1980s. (Gutenberg 3) "In September 1999, Heidelberg acquired a 30 percent share in Gallus Holding, AG (St.Gallen, Switzerland). The two companies agreed to work closely in the fields of marketing, salesand technology. Gallus develops and produces rotary printing presses with a particular focus onflexographic printing and letterpress and screen printing. The groups products are mainly aimedat label printers, and it is the international market leader in this sector - not least in terms ofquality. In September 1999, Heidelberg also opened its new international spare parts center inWiesloch. Some 46 million Euro have been invested in the World Logistics Center, which offerscustomers an even better supply of spare parts than before. Using the latest technology andcutting-edge logistics, original Heidelberg spare parts can be delivered anywhere in Europewithin 24 hours, with up to 4,000 orders being dispatched in a day." (Offset printing 4) In the1990s Heidelberg has really evolved since the 1970s. The were producing much more pressesand designing more presses that ran faster and also stronger. More and more frontiers are coming down within the world of printing. The traditionallyseparate areas of prepress, press and postpress are moving closer and closer together and arebeing linked by comprehensive solutions. The Heidelberg Group has developed from atraditional manufacturer of printing presses into an internationally focussed global player on themarket for cutting-edge printing solutions, and is therefore playing a major role in this dynamicprocess. It is the aim of the company to play a leading part in shaping the future of the printmedia industry. And the customer is always central to everything. Whether you run a smallfamily business or a major company, Heidelbergs modular components offer tailor-madesolutions ranging from individual products to complete workflows. This enables us to providethe entire print media industry with comprehensive ideas. Heidelberg presented itself as asolutions provider for the first time at the drupa 2000 exhibition in May, the largest trade fair inthe industry. There were two particular highlights making their debut at the exhibition - theMainstream 80, Heidelbergs new newspaper press, and the NexPress 2100 digital color press,which was developed in a joint venture with Kodak. (Heidelberg 2) In 1957 another factory was opened at Wieslock, West Germany and the number ofemployees rose to around 6,000. In 1967 Heidelberg announced that it had built over 175,000 ofthe platen presses. One press was built every 14 minutes. Nevertheless, each day’s output wasshipped out at once—the factory has never been able to keep any in stock. In 1958 a new line ofcutting and creasing platen presses were introduced. Four years later, because of Americandemands, a press for letterset and offset duplicating was brought out. In spite of the tremendousacceptance of offset presses, prerssmen are not likely to forget the Heidelberg press. Long will
they admire the ease at which it can be set-up and its fast getaway on any job, its tremendousimpressional strength, its hair-line register and smooth trouble-free operation. (Offset printing 4)