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Addicted to Greatness
 

Addicted to Greatness

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    Addicted to Greatness Addicted to Greatness Presentation Transcript

    • addicted toGreatnessHow Gamification Unleash Total Engagement R o a n Y o n g
    • The Storyline StartLevel 1 Level 2The war of How gamificationengagement unleash total engagement
    • 3 Implications of Disengagement (Higher) Absenteeism (Lower) Productivity (Lower) CreativityDisengaged people hurt organisation
    • Yearly Cost of Disengagement United States Germany $ 350b $ 175.5bSingapore $ 6b Source: Gallup study
    • Engagement Talent “talent is cheaper than table salt. What separatesthe talented individual from the successful one is a lotof hard work”Stephen King “far and away the best prize life has to offer is the chance to work hard at work worth doing” Theodore Roosevelt
    • 10,000 HoursEvery engaged people is talented, but not every talented people is engaged.Engagement is more important than bringing talented people in.
    • the happiest people: Steve Jobs (L) and Jeremy Lin (r) “far and away the best prize life has to offer is the chance to work hard at work worth doing” Theodore Roosevelt Image: Flickr © acaben Image: Flickr © DvYang
    • The War for talent is overof Engagement Motivation max creativity max Motivation max creativity max
    • The war of engagement is about making work meaningful. It turns work into play.
    • The Storyline StartLevel 1 Level 2The war of How gamificationengagement unleash total engagement
    • 3 Elements of Fun Autonomy 2 Complexity A connection between effort and reward
    • Sustained Fun Sustained fun means making progress visible
    • Reality is Broken gamificationGamification is the use of game design techniques and mechanics to solve problems and to engageaudiences
    • GamemechanicsAutonomy complexity A link between effort and rewardDefeat the enemy You develop skillsin any way possible just-in-time to You get level-ups, points, defeat the enemy. artifacts, and other virtual goods after you defeat the enemy.
    • Gamemechanicsprogress is visible * inculcate self-beliefYou can clearly see There is someone whoprogress toward guide you or believe thatcharacter development you can fulfill your destinyand the end-game.
    • Sounds crazy?Gamification ismade possible by: Big data Mobile gadgets
    • Gamifiedworld
    • Salesforce.com Points Goal Achievements Progress visibility
    • Points need to have meaning Ranking is based on followership, not pointsTencent Weibo’s point system isn’t gamification. Point system becomes gamification whenthere is a meaning underneath the points
    • Injectmeaning
    • Gamification builds confidence and helps people to focus to achieve their personal goals Re-charge confidence! Image © Flickr user: p_a_h
    • Gamify to engage! Motivation creativityUnleash total engagement using gamification. And increase innovation and productivity!
    • e-bookAbout MeStrategist | consultant |speaker www. roanyong.com @roanyong roan_yong@yahoo.com roan.yong roan julius indra bit.ly/sociacol