SaaS Software as a Service
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SaaS Software as a Service

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SaaS Software as a Service SaaS Software as a Service Presentation Transcript

  • SaaS Software as a Service SaaS as the Ultimate… Disaster Avoidance Model Security & Compliance Tool Darling of the Private Equity Marketplace
  • SaaS - Agenda
    • Quick – SaaS What?
    • Disaster Avoidance
    • Security & Compliance
    • Equity Opportunities
    • SaaS Example
    • Wrap
  • SaaS - Software as a Service SaaS What?
  • SaaS What?
    • Software as a Service
      • AKA – On-Demand or Subscription Based Solutions
      • Usually sold by the seat based on the “All You Can Eat” or Metered model
    • “SaaS is the Answer… What Was the Question?”
  • Gartner Says…
    • “Software as a Service Will Be The Business Model of Choice by 2008”
    • “The North American On-Demand Market Will Grow From (estimated) $7.5B in 2003 to $41B by 2008, a 41% CAGR”
    • “One Third of all New Software will be Delivered On-Demand by 2010”
  • What types of apps are firms buying “as a service”? Base: North American Firms (SMBs and Enterprises) Source: Business Technographics ® November 2004 North American Benchmark Study 39.80% 39.50% 35.70% 33.20% 29% SFA & Marketing Automation Communication & Collaboration Procurement/sourcing HR Finance
  • SaaS - Software as a Service SaaS for Disaster Avoidance
  • The Past is Prolog
    • “This directive takes precedence over any and all other considerations, and carries with it the highest moral obligation.”
            • Star Trek – The Prime Directive
    • “Our primary responsibility is To Protect the Data - All other aspects of our job are secondary.”
            • Me - Disaster Avoidance Seminar ICA-SuperCom, New Orleans 1997
  • SaaS for Disaster Avoidance
    • You have no Hardware to Maintain or Replace
    • You have no Software to keep track of
    • You have no Backup Responsibility
    • You have no IT Personnel involvement (in a pure SaaS model)
  • SaaS for Disaster Avoidance
    • You do have increased Due Diligence Responsibility Regarding your Provider
    • You can (and perhaps Should) play an Active Roll in Backup
    • You are, after all, Ultimately Responsible for YOUR Data (see the Prime Directive Slide earlier)
  • SaaS - Software as a Service SaaS for Security & Compliance
  • SaaS for Security & Compliance
    • Assumptions that you should Validate - Your SaaS Partner…
      • Has a dedicated team to maintain and secure the applications and your data
      • Can afford to provide “World Class Security solutions” since they are delivering it to lots of clients
      • The Safest Corporate Data is the Data that no one from Your Own Company (IT Group Included) can touch!
  • SaaS for Security & Compliance
    • Can You afford to build out, Maintain, and Certify a…
      • SAS70 Certified Solution
      • FIPS 140-2 Certified Solution
      • HIPPA Compliant Solution
      • Totally Secure Access Capability for Every One of Your Users?
  • SaaS - Software as a Service SaaS and the Private Equity Marketplace
  • SaaS and the Private Equity Market
    • SaaS is, by its very nature, a Razor - Razor Blade Business Model
    • Recurring Revenue is the BEST REVENUE especially when it comes with a Compelling ROI Model
    • Its no longer Build vs. Buy – Now its Build vs. Buy vs. Rent
  • SaaS and the Private Equity Market
    • SaaS is the “Perfect Storm” Outsourcing Model
    • The first nn customers are very expensive to support and maintain
    • But as the customer base grows the incremental cost per customer actually approaches ZERO!
  • SaaS = Hockey Stick Revenue Curve
  • SaaS and the Private Equity Market
    • So you Want to play in the On-Demand space but need help with…
      • Funding
      • Technical creation or transition
      • SaaS Market Understanding
      • Partner identification
      • Client Attraction and Retention Models
      • Pricing Performance Sizing etc.
  • SaaS - Software as a Service SaaS Startup Example
  • SaaS – Startup Example
    • Provide Totally Secure Communications and Collaboration Tools to…
      • Boards of Directors
        • Public and Private Boards
        • Advisory Boards & Groups as well
      • Private Equity Investors
        • Venture Capitalists
        • Angel Investment Groups
  • SaaS – Startup Example
    • Premise
      • Boards are comprised of Company Executives, Outside Investors, Attorney and Accountant, Industry Experts, etc.
      • They are rarely in the same place except for the BOD meeting but need to “meet” and collaborate before, during and after meetings
      • No one is targeting the SMB BOD
  • SaaS – Startup Example
    • Provide a “Hosted Board of Directors Management Suite”, aka Portal, that includes…
      • Secure Email & Webmail
      • Private & Group Contact Management
      • Private & Group Calendars
      • Document and File Storage
      • Private & Group Discussion Boards
      • Secure Instant Messaging
      • Tasks and To-Dos
      • Web Based Meeting Capability
      • Secure & Managed Conference Calling
  • SaaS – Startup Example
    • Make this Service
      • Affordable
      • Totally Secure
        • SAS 70 Certified
        • Redundant
        • Centralized and Managed Backups
        • World Class Anti-SPAM, Anti-Virus Front End
        • Totally Segregated from any other Corporate Systems
      • Did I Mention TOTALLY SECURE?
      • Now All You Have to do is Figure Out How to Sell It
  • SaaS - Software as a Service Some Basic Resources
  • SaaS Support Links
    • From SoftwareCEO.com:
      • CompTIA “Tools to Navigate the Challenges of Software as a Service”
      • How to price subscription software—and how salesforce.com does it by Bruce Hadley, March 30, 2004
      • ROI INSIDER: SaaS: Is it a wise business investment? Dan Merriman, Contributor 07.26.2006
    • From Software Information & Industry Assoc. (SIIA):
      • Software Industry Executive Outlook 2005 Study co-sponsored SIIA and Spencer Stuart
      • The Secrets to SaaS Success – What it Takes to Get it Right December 2005
  • SaaS – Final Q&A ?
  • Like They Used to Say in Ancient Egypt That Wraps Up Another One
  • SafeHatch LLC
    • For the Private Equity Investor: Technical Due Diligence Investment Support Services
    • For Young and Start-up Ventures: Business Acceleration Services Validation, Strategic Positioning, and Funding Support