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10.00 - 10.30 Welcome - Tea and Coffee 10.30 – 11.00 EI Strategy Overview Jim Cuddy, Dept Manageer, Software Division Ente...
 
Best Connected Software from Ireland Enterprise Ireland’s strategy for the development of the indigenous software industry...
Opportunities -  Worldwide IT Market 2008 - $1.44Trillion <ul><li>Average Annual Growth 2001-08 5-7% </li></ul><ul><li>Feb...
The New Software Economy <ul><li>Software Industry – Global Market Drivers   </li></ul><ul><li>New Market Driven Business ...
<ul><li>NSE - New Market Driven Business Models </li></ul><ul><ul><li>Pay Per Use </li></ul></ul><ul><ul><ul><li>Software ...
NSE  - Networked  Value Chain From a conventional ‘Porter’ schema  - to a linked model with components supplied from a var...
<ul><ul><li>NSE -  Changes to the software value chain </li></ul></ul><ul><ul><li>Response to the challenge of Globalisati...
<ul><li>NSE  -  Driven by new emerging technologies </li></ul><ul><ul><li>Cloud Computing  </li></ul></ul><ul><ul><ul><li>...
Enterprise Ireland’s Strategy for the development  of the indigenous software industry 2009 – 2013 Vision Statement <ul><u...
Growing an Industry of Scale in Ireland  - Three Pillars Focus on Clusters  - Build on existing cluster, identify and  dev...
Pillar 1  - New Software Economy  Emerging Technology New  Business Models Funding Route to Market Skills
<ul><li>Pillar 1 – New Software Economy </li></ul><ul><ul><li>SaaS Transition Programme </li></ul></ul><ul><ul><li>Interne...
Key Established Clusters operating in  significant established markets Growing clusters operate in attractive market secto...
Pillar 2 – Focus on Clusters <ul><li>Market based activities </li></ul><ul><ul><li>Missions, Events, Trade Fairs </li></ul...
Pillar 3 Best Connected  – Software from Ireland
Pillar 3 Best Connected - Leveraging Connections <ul><li>Technologies – Global IP & Academia </li></ul><ul><li>Skills – Ac...
The Scale of the Opportunity <ul><li>The potential to double the size of the SW sector-  to over €2.5bn by 2013 </li></ul>...
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New Software Economy by Jim cuddy in PowerPoint - Enterprise ...

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  • FROM EI: Some SG members uneasy about the enterprise SW emphasis of the study. We need to address gaming, digital media, consumer health technologies within the Foundation businesses—EI to action gaming in first instance. Vertical market analysis does’nt provide for cross-market technology driven companies—Brian. Technologies emerging, eg from SFI, should be captured on a separate slide.
  • Transcript of "New Software Economy by Jim cuddy in PowerPoint - Enterprise ..."

    1. 2. 10.00 - 10.30 Welcome - Tea and Coffee 10.30 – 11.00 EI Strategy Overview Jim Cuddy, Dept Manageer, Software Division Enterprise Ireland, 11.00 – 11.30 New Technologies and Delivery Modes Joe Drumgoole, CEO, Cloudsplit 11.30 – 12.00 Building B2B SaaS Capability Fergus Gloster, Former VP of Salesforce.com 12.00 – 12.30 Innovation Models in the New Software Economy Chris Hofmann, Director of Special Projects, Mozilla Foundation 12.30 – 13.00 Panel Discussion 13.00 – 13.30 Networking Reception
    2. 4. Best Connected Software from Ireland Enterprise Ireland’s strategy for the development of the indigenous software industry 2009 -2013 Jim Cuddy Software and Public Procurement division
    3. 5. Opportunities - Worldwide IT Market 2008 - $1.44Trillion <ul><li>Average Annual Growth 2001-08 5-7% </li></ul><ul><li>February 2009 0.5% </li></ul><ul><li>Forecast slow recovery to 2012 6.0% </li></ul><ul><li>Source: IDC February 2009 </li></ul><ul><li>SaaS growth 2009 (enterprise application mkts) 21% </li></ul><ul><li>Forecast CAGR 2008-2013 20% </li></ul><ul><li>Source: Gartner May 2009 </li></ul>
    4. 6. The New Software Economy <ul><li>Software Industry – Global Market Drivers </li></ul><ul><li>New Market Driven Business Models </li></ul><ul><li>Changes to the Software Value Chain </li></ul><ul><li>Driven by new emerging technologies </li></ul><ul><li>Highly challenging economic environment </li></ul>Global Market Drivers => New Software Economy
    5. 7. <ul><li>NSE - New Market Driven Business Models </li></ul><ul><ul><li>Pay Per Use </li></ul></ul><ul><ul><ul><li>Software moving from Capital to Current spend– pay per use! </li></ul></ul></ul><ul><ul><ul><li>Software as a Service - Flexibility & supplier choice </li></ul></ul></ul><ul><ul><ul><li>Strong focus on ROI </li></ul></ul></ul><ul><ul><li>Vendors to become service providers </li></ul></ul><ul><ul><ul><li>or partner with hosted service providers </li></ul></ul></ul><ul><ul><ul><li>Charge by some measure of &quot;consumption” </li></ul></ul></ul><ul><ul><ul><li>Changed model for product development, release, support </li></ul></ul></ul><ul><ul><ul><li>Implications for funding, valuations etc </li></ul></ul></ul><ul><ul><li>Established vendors changing the way they do business </li></ul></ul><ul><ul><li>New market entrants with innovative business models </li></ul></ul>
    6. 8. NSE - Networked Value Chain From a conventional ‘Porter’ schema - to a linked model with components supplied from a variety of sources Customer Other SW vendor Applications SW vendor Research partner Product devlt. partner Sales/ VAR Infrastructure SW vendor Systems integrator
    7. 9. <ul><ul><li>NSE - Changes to the software value chain </li></ul></ul><ul><ul><li>Response to the challenge of Globalisation </li></ul></ul><ul><ul><ul><li>Independence of location provided by the Internet, </li></ul></ul></ul><ul><ul><ul><li>24/7 operation irrespective of time zone </li></ul></ul></ul><ul><ul><li>Increased focus on emerging markets </li></ul></ul><ul><ul><li>Importance of Partnership </li></ul></ul><ul><ul><li>Electronic Delivery </li></ul></ul>
    8. 10. <ul><li>NSE - Driven by new emerging technologies </li></ul><ul><ul><li>Cloud Computing </li></ul></ul><ul><ul><ul><li>Transfer Traditional IT Services to the Cloud </li></ul></ul></ul><ul><ul><ul><li>Scope for the creation of substantial new businesses </li></ul></ul></ul><ul><ul><li>Software as a Service (SaaS) </li></ul></ul><ul><ul><ul><li>Existing Companies developing complementary business </li></ul></ul></ul><ul><ul><ul><li>New innovative entrants </li></ul></ul></ul><ul><ul><li>Web 2.0 </li></ul></ul><ul><ul><ul><li>Internet Applications </li></ul></ul></ul><ul><ul><ul><ul><li>Blogs, Wikis, Social Networks, Mashups, Podcasting, </li></ul></ul></ul></ul><ul><ul><ul><ul><li>Widgets, RSS </li></ul></ul></ul></ul><ul><ul><li>Service Oriented Architecture </li></ul></ul>
    9. 11. Enterprise Ireland’s Strategy for the development of the indigenous software industry 2009 – 2013 Vision Statement <ul><ul><li>By 2013, Ireland will be internationally recognised as </li></ul></ul><ul><ul><li>having a &quot;best connected&quot; New Software Economy </li></ul></ul><ul><ul><li>successfully delivering innovative solutions </li></ul></ul><ul><ul><li>on a global scale </li></ul></ul>
    10. 12. Growing an Industry of Scale in Ireland - Three Pillars Focus on Clusters - Build on existing cluster, identify and develop new areas of opportunity “ Best Connected” Networks Capitalise on the Networked value chain to leverage assets in MNC’s, Diaspora, Academia, Industry Bodies etc to create virtual scale and address global markets The New Software Economy - Utilise market trend toward New Business Models and the adoption of emerging technologies ’
    11. 13. Pillar 1 - New Software Economy Emerging Technology New Business Models Funding Route to Market Skills
    12. 14. <ul><li>Pillar 1 – New Software Economy </li></ul><ul><ul><li>SaaS Transition Programme </li></ul></ul><ul><ul><li>Internet Acceleration Programme with IIA </li></ul></ul><ul><ul><li>Specific Management Development Initiatives </li></ul></ul><ul><ul><ul><li>Product Management –Pilot” Master class” - May 2009 </li></ul></ul></ul><ul><ul><li>Routes to Markets </li></ul></ul><ul><ul><ul><li>Partnerships programme </li></ul></ul></ul><ul><ul><li>Funding </li></ul></ul><ul><ul><ul><li>London international VC forum </li></ul></ul></ul><ul><ul><li>Technology Awareness Events </li></ul></ul><ul><ul><ul><li>Cloud Computing, Technology Roadmaps </li></ul></ul></ul>
    13. 15. Key Established Clusters operating in significant established markets Growing clusters operate in attractive market sectors Potential emerging and new opportunity areas at an earlier stage of cluster development. Finance (€237M) eLearning (€218M ) Telecom (€210M) Public sector (€117 M) Travel and Aviation (€30M) Security (€14 M) Web 2.0 Healthcare Mobility Customer-centric Pillar 2 – Focus on Clusters Stimulate and support cluster activity among companies within sectors
    14. 16. Pillar 2 – Focus on Clusters <ul><li>Market based activities </li></ul><ul><ul><li>Missions, Events, Trade Fairs </li></ul></ul><ul><ul><li>Collaborative marketing </li></ul></ul><ul><ul><li>Branding </li></ul></ul><ul><li>Networking </li></ul><ul><ul><li>CEO Forums </li></ul></ul><ul><li>Technology focussed </li></ul><ul><ul><li>Industry Led R&D agendas </li></ul></ul><ul><ul><li>Telecommunications Standards Initiative </li></ul></ul>
    15. 17. Pillar 3 Best Connected – Software from Ireland
    16. 18. Pillar 3 Best Connected - Leveraging Connections <ul><li>Technologies – Global IP & Academia </li></ul><ul><li>Skills – Academia & MNC’s </li></ul><ul><li>Market Access – Diaspora & MNC’s </li></ul><ul><li>Funding – VC, MNC’s, Private Investor Networks & Diaspora </li></ul><ul><li>Best Practice – MNC’s & Global Academia </li></ul>
    17. 19. The Scale of the Opportunity <ul><li>The potential to double the size of the SW sector- to over €2.5bn by 2013 </li></ul><ul><li>Developing an increased cohort of companies of scale </li></ul><ul><li>Ensuring a strong flow of innovative start up companies </li></ul><ul><li>Position Ireland as a key player in this New Software Economy globally </li></ul>
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