Co reg media-kit
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Co reg media-kit

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How to obtain co-registration leads

How to obtain co-registration leads

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    Co reg media-kit Co reg media-kit Presentation Transcript

    • Co-Registration
    •  Industry’s Most Advanced System  Real-Time Data Hygiene Dynamic Offer Targeting/Optimization Secondary Questions & B2B Support XML or HTTP Post Support  Real Time Auto-Responder  Quality Website Partners ‘ Best practices’ on data ownership, privacy, regulatory compliance Overview
    •  Consumer registers at an Affiliate site.  Registration data is posted to TRL platform.  Name, address, phone, e-mail and other data components verified and standardized in real-time.  Targeted offer page served to consumer.  Consumer selects offer (possibly answers secondary questions) and opts-in to receive information from marketer. Opt-in captured  Auto-responder is immediately sent to the consumer.  Consumer is directed to publisher-specified page.  Consumer information is sent to Advertiser. Process Overview
    • Registration Page is Shown To Viewer Data is Standardized & Verified Person Enters Information Registration page is shown to viewer
    • Offers Served Based on Targeting Registrant checks box next to offer of interest. Offer Display
    • Custom Question Surveys When “Yes” is selected offer expands to reveal questions in-line. In-Line Custom Questions
    • Registration & Opt-In Process Complete User is returned to landing page upon completion of registration and opt-in. Partner-Spec Landing Page
    • E-mail is sent to registrant within 30 seconds of opt-in to confirm address, provide additional info on offers, and allow opt-out. Auto-Responder Email
      • DATA IN
      • Targeted
      • Leads
      • Requested
      • Fields
      • DATA OUT
      • Validated
      • Customized
      IP Address & Timestamp Various Data Formats (.xls, .txt, .csv) Real-Time Post or Batch File Historical Record Lookup For Opt-In Verification Complete Customization Complete Customization Lead Delivery to Advertiser
    • NETWORK Premier Network
    •  Data Quality  Validation/Correction  Offer Targeting  Reporting  Data Extract & Transfer  Additional Features… Product Features/Benefits
    • USPS Validation Regulations Address Rejection Receiving quality data is critical for advertisers, and minimizes bad data credits for publishers. Only TRL performs a complete suite of real-time data quality checks. Entered to Site as: John Doe 100 mane Dallas, Texas Delivered to Client as: John Doe W. 100 Main Street Dallas, TX 75208-1928 Invalid Record Received: Mickey Mouse 123 Disney Lane Fantasyland, CA Output: Invalid Address Product Features/Benefits
    •  Email Validation – Performs a syntactical check on the input email address and flags if invalid. Invalid emails, i.e. bounces, are captured once auto responders are sent.  Scans All Input Data Checking For “ Noise ” Words  Appending of Address-Level Latitude/Longitude for Radial Targeting.  Phone Validation – Performs syntactical check on phone number, as well as verification of area code and prefix.  Data Normalization – Ensures maximum flexibility of integration to publisher sites. Data Quality Checks
    •  DEMOGRAPHIC FILTERS Zip Code/SCF Radial Pulls City State Age Gender  VALIDATION FILTERS Postal Address Telephone Number eMail Address Targeting Option
      •  Real-Time or Batch Mode
      •  Real-Time Extracts – Data can be sent to Advertisers in real-time via
      • a URL post or via a The Right List web service.
      •  Scheduled Batch Extracts – Batch extracts can occur at given
      • intervals: daily, weekly, monthly.
      •  Option of sending raw consumer data or only enhanced data, i.e.
      • standardized data.
      •  Data can be sent based on various criteria: (eg.)
        • First and Last Name must exist
        • Email valid and/or exists
        • Phone valid and/or exists
        • Valid postal address
      Data Extract & Transfer
    • Call today for more information John Foster SVP Marketing The Right List Tel (800)697-5977 x112 Fax (877)-571-4876 [email_address]     Global Media Solutions