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Transcript

  • 1. Felix PropertyCareRebranding and five year plan
  • 2. Agenda Current Status Industry Plan overview Name presentation
  • 3. Current Status$80,000- $90,000 in revenueApproximately 55 clientsServing only certain areaRelies on Word of MouthRelies on Felix’s reputation
  • 4. Landscaping IndustryHigh amount ofbusinessesOver 9,000Top 50 companiesmake up 15% of themarket High employeeturnover Low startup costs Seasonal
  • 5. Problem• A more sustainable model isrequired.• A model that will allow forexpansion and consistentrevenue.• One that does not require thedirect supervision of Felix.
  • 6. 5 Step Plan1.Building a strong brand2.Gain a mentee3.Re-invest more into thebusiness4.Expansion5.Step back and manage
  • 7. Brand RequirementsFelixHonestyReliabilityProfessional
  • 8. Process
  • 9. Symbol
  • 10. Animal
  • 11. What about consistency?
  • 12. What is consistently reliable andhonest ?
  • 13. The Truth
  • 14. True Landscaping
  • 15. True LandscapingBy Felix
  • 16. Questions?

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