@StSupery case study
by Rick Bakas on Oct 23, 2009
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presentation from today sans faux standing O
presentation from today sans faux standing O
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2. keep the human element - customer service
3. real time #socialbranding and monitoring. We're using Twitter to compliment what we're doing, not make it our only form of communicating with wine drinkers.
took a page out of Obama’s playbook last year - energizing the base
qualifying potential consumers
creating brand ambassadors
took a page out of Obama’s playbook last year - energizing the base
qualifying potential consumers
creating brand ambassadors
took a page out of Obama’s playbook last year - energizing the base
qualifying potential consumers
creating brand ambassadors
took a page out of Obama’s playbook last year - energizing the base
qualifying potential consumers
creating brand ambassadors
took a page out of Obama’s playbook last year - energizing the base
qualifying potential consumers
creating brand ambassadors
took a page out of Obama’s playbook last year - energizing the base
qualifying potential consumers
creating brand ambassadors
took a page out of Obama’s playbook last year - energizing the base
qualifying potential consumers
creating brand ambassadors
took a page out of Obama’s playbook last year - energizing the base
qualifying potential consumers
creating brand ambassadors
took a page out of Obama’s playbook last year - energizing the base
qualifying potential consumers
creating brand ambassadors
took a page out of Obama’s playbook last year - energizing the base
qualifying potential consumers
creating brand ambassadors
took a page out of Obama’s playbook last year - energizing the base
qualifying potential consumers
creating brand ambassadors
took a page out of Obama’s playbook last year - energizing the base
qualifying potential consumers
creating brand ambassadors
took a page out of Obama’s playbook last year - energizing the base
qualifying potential consumers
creating brand ambassadors