Workshop on Social Bookmarking - Part 2

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This workshop highlights a business strategy about how social bookmarking can be implemented in the organisation for both enhancing internal and external communication

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Workshop on Social Bookmarking - Part 2

  1. 1. On your marks Get ready Go! onsocialbookmarking 1Thursday, November 11, 2010
  2. 2. Evaluation 1. Social bookmarking works best as a tool for? 2. Explain by using tags what the strengths are to use social bookmarking 3. Explain by using tags what the barriers are to use social bookmarking 2Thursday, November 11, 2010
  3. 3. Internalcommunication/knowledgesharing Who knows what in DCISM? 3Thursday, November 11, 2010
  4. 4. Internalcommunication/knowledgesharing talk talk Who knows what in DCISM? 4Thursday, November 11, 2010
  5. 5. Internalcommunication/knowledgesharing Who knows what in DCISM? 5Thursday, November 11, 2010
  6. 6. Who knows what in DCISM? Internalcommunication/knowledgesharing complex human system: self-forming groups in DCISM that cross bor- ders (disciplinary & cultural) Capacity of diverse DCISM networks to contribute to decision-making 6Thursday, November 11, 2010
  7. 7. Who knows what in DCISM? Internalcommunication/knowledgesharing complex human system: self-forming groups in DCISM that cross bor- ders (disciplinary & cultural) Capacity of diverse DCISM networks to contribute to decision-making 7Thursday, November 11, 2010
  8. 8. Who knows what in DCISM? Internalcommunication/knowledgesharing complex human system: self-forming groups in DCISM that cross bor- ders (disciplinary & cultural) Capacity of diverse DCISM networks to contribute to decision-making 8Thursday, November 11, 2010
  9. 9. Who knows what in DCISM? Internalcommunication/knowledgesharing knowledge can only be volunteered, it cannot be conscripted we only know what we know when we need to know it everything is fragmented by Dave Snowden http://www.cognitive- edge.com/blogs/dave/ 2008/10/ rendering_knowledge.php 9Thursday, November 11, 2010
  10. 10. Externalcommunication/knowledgesharing What does DCISM know? 1. remixing content from social bookmark accounts and publishing content for audience/external partners 10Thursday, November 11, 2010
  11. 11. Externalcommunication/knowledgesharing What does DCISM know? 11Thursday, November 11, 2010
  12. 12. Externalcommunication/knowledgesharing What does DCISM know? 12Thursday, November 11, 2010
  13. 13. Externalcommunication/knowledgesharing What does DCISM know? 13Thursday, November 11, 2010
  14. 14. Externalcommunication/knowledgesharing What does DCISM know? 2. simplifying DCISM’s efforts to maintain external presence via automated publishing 14Thursday, November 11, 2010
  15. 15. Externalcommunication/knowledgesharing How to maintain DCISM account Strategy #1: all DCISM staff should add a unique tag, such as dcismlibrary or dcism.hol Strategy #2: every time a DCISM staff member adds an bookmark valuable to dcismlibrary account, he or she should forward it Strategy #3: mark bookmark as private if not related to DCISM Strategy #4: every staff members is just using 1 bookmark account 15Thursday, November 11, 2010
  16. 16. Strategy #1: all DCISM staff should add a unique tag, such as dcismlibrary or dcism.hol Strategy #2: every time a DCISM staff member adds an bookmark valuable to dcismlibrary account, he or she should forward it Strategy #3: mark bookmark as private if not related to DCISM Strategy #4: every staff members is just using 1 bookmark account How to maintain DCISM account Externalcommunication/knowledgesharing individual organisation push 16Thursday, November 11, 2010
  17. 17. Internal&externalsharingwithsocialbookmarking How to social bookmark for both internal & external sharing individual organisation pull 1. do not impose DCISM staff members with too many rules so that it’ll become fun to social book- mark, but also messy and fragmented 2. the role of super-users is that they need to monitor the bookmark accounts of DCISM staff members and select the valuable book- marks 17Thursday, November 11, 2010
  18. 18. Internal&externalsharingwithsocialbookmarking 1. do not impose DCISM staff members with too many rules it is your job to instruct your colleagues the same way as during the 1st workshop meeting (by explaining the 4 steps) 18Thursday, November 11, 2010
  19. 19. Internal&externalsharingwithsocialbookmarking 2. monitor and select valuable bookmarks from DCISM staff members super-user should follow the personal social book- mark accounts of DCISM staff and save valuable bookmarks to the organisational account like dcismlibrary or dcisms.hol super-user selects valuable bookmarks from DCISM staff members saves valuable bookmarks into organisational account 19Thursday, November 11, 2010
  20. 20. Internal&externalsharingwithsocialbookmarking 2. monitor and select valuable bookmarks from DCISM staff members super-user should follow the personal social book- mark accounts of DCISM staff and save valuable bookmarks to the organisational account like dcismlibrary or dcims.hol 20Thursday, November 11, 2010
  21. 21. Internal&externalsharingwithsocialbookmarking 2. monitor and select valuable bookmarks from DCISM staff members super-user should follow the personal social book- mark accounts of DCISM staff and save valuable bookmarks to the organisational account like dcismlibrary or dcims.hol 21Thursday, November 11, 2010
  22. 22. Internal&externalsharingwithsocialbookmarking 2. monitor and select valuable bookmarks from DCISM staff members super-user should follow the personal social book- mark accounts of DCISM staff and save valuable bookmarks to the organisational account like dcismlibrary or dcims.hol 22Thursday, November 11, 2010
  23. 23. Internal&externalsharingwithsocialbookmarking 2. monitor and select valuable bookmarks from DCISM staff members super-user should follow the personal social book- mark accounts of DCISM staff and save valuable bookmarks to the organisational account like dcismlibrary or dcims.hol 23Thursday, November 11, 2010
  24. 24. Internal&externalsharingwithsocialbookmarking 2. monitor and select valuable bookmarks from DCISM staff members super-user should follow the personal social book- mark accounts of DCISM staff and save valuable bookmarks to the organisational account like dcismlibrary or dcims.hol 24Thursday, November 11, 2010
  25. 25. Internal&externalsharingwithsocialbookmarking What does DCISM know? 1. remixing content from social bookmark accounts and publishing content for audience/external partners 2. simplifying DCISM’s efforts to maintain external presence via automated publishing Visualisations 25Thursday, November 11, 2010
  26. 26. Enterprise2.0 Changing the DCISM culture to a more 2.0 type of organisa- tion 1. it’s never been about the tools, but more about the mindset Luis Suarez: “the challenge is to empower your knowledge workforce to become smarter at what they do while not trying to get them work harder!” http://www.elsua.net/2010/10/06/enterprise-2-0-two-success-stories-on-connecting-people-with-people-to-make-a- difference/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+Elsua+%28elsua.net%29 26Thursday, November 11, 2010
  27. 27. Enterprise2.0 Changing the DCISM culture to a more 2.0 type of organisa- tion 2. it is an effort from every- one that should never be underestimates Luis Suarez: “Plenty of folks keep saying that Enterprise 2.0 is a movement that should be driven by one specific group, whether it is Communications, Marketing, IT, Sales or even KM. The truth is that is not entirely correct. It’s an effort to be made by everyone in the organisation, regardless of the organisational unit” http://www.elsua.net/2010/10/06/enterprise-2-0-two-success-stories-on-connecting-people-with-people-to-make-a- difference/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+Elsua+%28elsua.net%29 27Thursday, November 11, 2010
  28. 28. Enterprise2.0 Changing the DCISM culture to a more 2.0 type of organisa- tion 3. communities are still the major drivers of social soft- ware within the organisation Luis Suarez: “if you would want to accelerate the adoption rate of social software within your organisation, you will be plenty more successful having a community building program, than not having it” http://www.elsua.net/2010/10/06/enterprise-2-0-two-success-stories-on-connecting-people-with-people-to-make-a- difference/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+Elsua+%28elsua.net%29 28Thursday, November 11, 2010
  29. 29. Enterprise2.0 Changing the DCISM culture to a more 2.0 type of organisa- tion 4. you don’t have to give up on the past, but aug- mented it with the future Luis Suarez: “if you build your 2.0 adoption strategy around what is available from the past, you are preparing the way for your knowledge workers to make a much easier transition into new ways of knowledge sharing and collaboration, moving beyond the next natural wave of social business interactions” http://www.elsua.net/2010/10/06/enterprise-2-0-two-success-stories-on-connecting-people-with-people-to-make-a- difference/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+Elsua+%28elsua.net%29 29Thursday, November 11, 2010
  30. 30. Internal&externalsharingwithsocialbookmarking Does DCISM agree? Let’s create thematic accounts with Delicious super-user selects valuable bookmarks from DCISM staff members saves valuable bookmarks into organisational account 30Thursday, November 11, 2010
  31. 31. Anyquestions? Get assistance! 1. via me: richard@richardlalleman.com 2. via Delicious/Yahoo on: @Delicious (twitter account) 3. via Yahoo on: delicious-cares@yahoo.inc.com 31Thursday, November 11, 2010

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