Nutz Audio Introduction 2014
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Nutz Audio Introduction 2014

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Introduction to Nutz Audio brand and products, sales strategies, market trends, social media and sell through support.

Introduction to Nutz Audio brand and products, sales strategies, market trends, social media and sell through support.

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    Nutz Audio Introduction 2014 Nutz Audio Introduction 2014 Presentation Transcript

    • A"LOOK"AT"HOW"NUTZ"HEADPHONES"ARE"CREATING"AN"AUDIO"REVOLUTION" STYLE&|&LUXURY&|&SUPERIOR&SOUND&|&GoNUTZ&
    • •  •  •  •  •  •  •  The"Nutz"Story" Current"Market"Trends" Marketing"and"Social"Media" The"Nutz"Sales"Process" Nutz"Headphones" Nutz"Wireless"Speakers" SellHThrough"Support" RockHsolid"design."BadHass"sound"
    • Since"2007"the"headphone"industry"has" been"driven"by"a"whole"series"of"low" performance"headphones"and" earphones,"retailed"at"eye"watering" prices,"that"deliver"sub"standard"sound." They"are"sold"on"hype,"rather"than" substance."The"hype"created"by"celebrity" endorsements"comes"at"a"cost,"and"that" cost"is"added"into"the"product"at"Point"of" Sale,"making"it"an"expensive"item." "
    • Instead"of"investing"money"into" celebrity"endorsements,"we"took" the"commercial"decision"to"invest" money"into"the"unsigned,"unpaid" musicians"and"bands"that"create" the"sound"we"reproduce"on"our" headphone"range."We"believe"that" by"investing"in"today’s"unsigned" artists,"we"take"care"of"tomorrows" future"music"stars." " "
    • It’s"good"to"have"a"product" that’s"fashionable,"but"anyone" can"build"something"that"looks" good."It’s"even"better"to"have"a" fashionable"product"that"when" you"listen"to"the"sound,"it" delivers"big"time."" Be"a"#nutter"for"life."
    • iPods'and'MP3'Players' iPhone'and'Smartphones' iPad'and'Tablets'
    • 0%# StandJalone#CD#player# Portable#Digital#Media# Player# Portable#DVD# A/V#reciever#with# Surround# External#Speakers# MP3#Player# Docking#StaAon# Home#Cinema# Tablet# Headphones/Earbuds# 30%# 25%# 20%# 15%# 10%# 5%#
    • You$have$to$see$the$latest$ cool$new$headphone:$ ‘Nutz!’(
    • The"Benefits"for"B2B"and"B2C"
    • •  •  •  •  •  •  •  " 23%"Of"Users"Check"Facebook"5"Or"More"Times"Per"Day"" 69%"Of"Twitter"Follow"Are"Due"To"Friend" Recommendations"" 56%"Of"Customer"Tweets"To"Brands"Are"Being"Ignored"–" Poor"Show!"" 34%"Of"Marketers"Have"Generated"Leads"Using"Twitter"" 625,000"People"Are"Joining"Google+"Everyday,"Yet"So"Many" ‘Experts’"Tell"People"To"Ignore"It…"" 50%"Of"Pinterest"Users"Have"Children"And"80%"Of"Users" Are"Women" Pinterest"Is"The"Biggest"Growing"Network"For"Shopaholics!"
    • @nutzheadphones" facebook.com/nutzheadphones" Instagram.com/nutzheadphones"
    • Nutz%PRO% MRSP$–$Wireless$£179.99,$Wired$£139.99$ •  Luxurious"quality"headphones"for"musicians,"artists" and"music"lovers"who"take"sound"and"style" seriously."" •  The"sound"quality"is"second"to"none,"thanks"to"their" clever"design"the"music"is"crystal"clear"and"heard" the"way"it’s"mean"to"be"heard."" •  Available"in"10"different"colours"there’s"a"colour"for" every"mood"and"to"match"your"music"to"your"style."" •  Being"wireless"you"can"pair"these"headphones"with" any"Bluetooth"media"device"and"with" approximately"10"hours"of"listening"time."
    • Nutz%PRO% Technical$SpecificaCons$ !  Frequency Range 5hz – 33,000hz !  Weight 250g !  Cable Sizes : 1.5m Cable With Inbuilt Microphone and 3.5m Colour Coded Extendable Cord !  Gold Plated Jacks: 2.5mm, 6.35mm and Airplane Jack !  Professionally Tuned 40mm Nano Fibre Drivers !  Shaped Memory Foam Ear Pads For Optimum Acoustics and Pillow Soft Comfort !  Shatterproof Moulded Exterior !  Pure EQ Professional Tuning Kick Bass Pure Balanced Sound
    • Nutz%Budz% !  !  !  !  !  !  !  MRSP$D$£29.99$ 10"Different"Colours" " 5/5"On"Reviews"For"Sound,"Value"and"Build"Quality" " Dual"Airflow"Valves"" " Flat"AntiHTangle"Cables"" " 5"Different"Sized"Washable"Colour"Coded"Ear"Buds" " High"Performance"Microphone"" " Quite"Simply"The"Best"Value"and"Sound"Worldwide"For"The"Price
    • Nutz%Boom% !  !  !  !  !  !  !  !  MRSP$D$£49.99$ Compact"Bluetooth"Speaker"For"Listening"To"Music"and"Inbuilt" Microphone"For"Taking"Phone"Calls"and"Conference"Calls" " Produces"Loud"Powerful"Sound"With"Deep"Undistorted"Bass"and" Clear"High"Frequencies" % 100%"Bluetooth"4.0"Compatibility"With"Easy"Setup" " Inbuilt"Music"and"Volume"Controls" " Available"in"5"Colours" " Attachable"Aerial"and"Internal"FM"Radio" " Rugged"And"Durable"Construction" " Designed"Not"To"Bounce"Off"The"Table"
    • Nutz%Blast% !  The"Loudest"Most"Powerful"Bluetooth"Speaker"System" From"Nutz" !  Soaring"Highs"and"Deep"Booming"Bass"" " Mp3"And"Volume"Control"Via"The"Blast"and"Your"Source" !  !  !  !  !  Lightweight"Yet"Durable"In"Design" " Available"in"5"Different"Colours" " Portable"Yet"Powerful"For"Those"Travelling"Music"Lovers" Bluetooth"Capability"And"Internal"Microphone"Makes" Talking"On"The"Phone"Easier"And"Better"Sounding"Than" Ever"Before."" MRSP$D$£99.99$
    • Nutz%Ballz% !  The"Most"Innovative"Bluetooth"Speaker….Ever!" !  Pure"Stereo"Sound,"Without"The"Need"Of"ANY"Cables" " Use"Either"One"As"A"Single"Speaker"Or"Two"For"Stereo" !  !  !  !  !  !  Lightweight"Yet"Durable"In"Design" " Comes"In"5"Different"Colours" " Portable"Yet"Powerful"For"Those"Travelling"Music"Lovers" Bluetooth"Capability"and"Internal"Microphone"for" Stereo"Conference"Calls!" " Full"Music"and"Volume"Control"" MRSP$D$£99.99$
    • Concept"–"Artist"Endorsement"
    • Loveable"Rogues,"Geordieshore"and"RoughCopy"
    • Artist"Endorsement"&"Retailer"Opportunities"
    • Every"Nutz"retailer"has"the"support"of"our"social"media"team" to"promote"them"across"our"networks"and"make"our"fan"base" aware"of"where"a"product"is"being"stocked.""" " Using" our" network" of" celebrity," music" and" sporting" contacts" we"can"arrange"PR"and"media"opportunities"in"store"or"online" to"celebrate"the"launch"of"products"going"into"retail."""" " These"can"include"Google+"hangouts,"live"Q&A’s"and"exclusive" competitions."" " In"addition"to"this"every"retailer"is"supplied"with"a"Nutz"toolkit" of"POS"for"displays"and"retail"sales"so"that"the"online"image"of" Nutz"is"instantly"recognisable"inHstore." " " "