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ZMS : Au bon endroit, au bon moment - Nouredine Rouibah - inZair
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ZMS : Au bon endroit, au bon moment - Nouredine Rouibah - inZair

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Présentation de Nourredine Rouibah, CEO de inZair lors de la conférence First Rezonance "SoLoMo : Placer sa stratégie médias sociaux sur la carte". …

Présentation de Nourredine Rouibah, CEO de inZair lors de la conférence First Rezonance "SoLoMo : Placer sa stratégie médias sociaux sur la carte".

La communication par SMS, vieille de près de 20 ans, n'est plus adaptée ni aux besoins ni aux smartphones d'aujourd’hui. inZair ré-invente le SMS et le MMS en l'enrichissant de la géolocalisation et du temps pour communiquer plus efficacement.

Published in: Business, Technology

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Transcript

  • 1. There is something inZair…SoLoMo in the air…
  • 2. SoLoMo o Facility o Marketing o Product
  • 3. Facility: All you need is an internet access o Flexible work o All is in the cloud • Development tools and platforms • Marketing • Product o Communication
  • 4. Rock Solid App Engine
  • 5. Marketing: Smart Marketing
  • 6. SoLoMo in Product design and featureso Social • Interact with friends, family, colleagues • Share life and experiences • All is about sharing and o Mobile communication • Ubiquityo Local • Location aware interactions • Interact with brands and • Surprise each other products on the way • Contextualized behaviour • Real life happens in the street
  • 7. Stone age 200.000 sent every second SMS - popular but archaic
  • 8. Re-inventing mobile messaging
  • 9. Three main features o Rich multi-media content o Geo-localized triggered messages o Time scheduled Messages
  • 10. Interact and surprise others
  • 11. ZMS Have fun and share
  • 12. ZMS The right message at the right place…
  • 13. No Solo… Get back in touch...
  • 14. Social marketing Catch and attract the right customer at the right time and place. Interact with products and brands.
  • 15. ZMS Marketing Campaign Catch and attract the right customer at the right place
  • 16. Beta available now
  • 17. Thank You!