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Intellectual property
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  • Copyright protects "original works of authorship" that are fixed in a tangible form of expression. Copyrightable works include the following categories
  • an invention for a tool may have a uniquely shaped handle

Intellectual property Presentation Transcript

  • 1. Intellectual Property on the Web Nga Nguyen
  • 2. What is intellectual property?
    • According to WIPO, intellectual property refers to “products of the mind: inventions, literary, artistic works, any symbols, names, images, and designs used in commerce”.
    • Divided into two categories:
      • Industrial property (patents, trademarks, industrial designs, and geographic indications of source )
      • Copyright
  • 3. Copyright
    • Works protected by copyright:
      • original literary, dramatic, musical and artistic works
      • sound recordings, films, broadcasts and cable programmes
      • typographical arrangements of published editions
  • 4.  
  • 5. Copyright
    • More difficult to control on the Internet
      • The Internet allows people to upload and download, copy and share, on a massive scale
      • i.e. free download (software, music…)
      • Easier to copy (anonymous)
  • 6. Patent
    • A right granted to anyone who invents or discovers any new and useful
    • Gives the owner the right to prevent others from making, using, importing or selling the invention without permission.
    • A monopoly right
  • 7. Example: Apple owns the patent for iPhone
  • 8. Patent
    • A patent only protects an innovator from others producing the same product, but it does not protect him from others producing better products under new patents.
  • 9. Domain Name
    • A domain name functions as a trade mark (only when it satisfies the requirements of Trade Mark Act 1994)
    • Some companies have purchased domain names related to competitor's names
        • "harrods.com", "harrods.co.uk“, "harr0ds.com" or “harrods1.com”
    • Cybersquatting - using a domain name with bad faith intent to profit from the goodwill of a trademark belonging to someone else
      • Attempt to sell it to the brand owner or wait the brand owner’s offer for a transfer
  • 10. The importance of protecting intellectual property
    • Competitive advantages
    • Form an essential part of marketing or branding
    • Create value for business
    • Sales, profits (also from licensing)
      • For example, IBM generated $1.5billion a year in royalties.
    • Innovation
    • Offer customers something new and different
  • 11. However
    • Public interest is harmed by ever expansive monopolies in the form of copyright extensions, software patents and business method patents.
    • The Right to Education threatened by the Copyright
    • Pharmaceutical patents prevent generic alternatives to enter the market until the patents expire, and thus maintains high prices for medication.
  • 12.