Danone socialcamp

220 views
168 views

Published on

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
220
On SlideShare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
2
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Danone socialcamp

  1. 1. Campaign activation Partnerships: RO society of diabetis, nutrition & metabolic diseases RO association for obesity study From Nov 12th Start Consumers online recruitment PR activations Comunication in stores Kids education: Factory visit (3.5k kids), Nutrition courses partnership (10k kids) Media campaigns
  2. 2. DEMO visuals Replace whit real consumers 2014 Yoghurt has something good for all
  3. 3. POSSIBLE YOGHURT AMBASSADORS Objective: Let heavy consumers speak & change habits through POWER of EXAMPLE

×