Referente cultural en Benetton

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1 comments

+ Praveen Kumar Sinha 3 years ago
i don’t know about many of you ... but this presentation should contain some sort of 'prompt' .

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Manuel López-Muñoz, Professor at Universidad de Almeria (Spain), added this to the group Retórica y oratoria
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Referente cultural
“ El discurso publicitario tiene un efecto de retroalimentación dentro de la cultura de masas pues toma de ella aquello que supone un experiencia generacional, aquello que ha impactado,y lo utiliza para falicitar el proceso de persuasion. “ http://rethorika.wikispaces.com/Referente+cultural