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Why the Digital Shelf is Important to Brands and Retailers
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Why the Digital Shelf is Important to Brands and Retailers

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A summary of what the Digital Shelf is, why consumers have already adopted it, and why it's important for brands and retailers to include in their marketing and O2O strategies.

A summary of what the Digital Shelf is, why consumers have already adopted it, and why it's important for brands and retailers to include in their marketing and O2O strategies.

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Transcript

  • 1. What is the ? Photo Credit: rabiem22 (flickr)
  • 2. third-party websites mobile apps
  • 3. Why have the embraced ? Photo Credit: malglam (flickr)
  • 4. time money Photo Credit: mixi (flickr)
  • 5. personalized curated Photo Credit: madlyinlovewithlife (flickr)
  • 6. shopping experience Photo Credit: Jimmy Hilario (flickr)
  • 7. Why is the important for ? Photo Credit: Mike Carney (flickr)
  • 8. beyond Photo Credit: Tomi Taio K (flickr)
  • 9. local fulfillment
  • 10. What are the implications of the ? Photo Credit: Marshall Astor (flickr)
  • 11. shopping experiences Photo Credit: Kevin Dooley (flickr)
  • 12. mobile in-store online digital
  • 13. optimize
  • 14. trump Photo Credit: Nukamari (flickr)
  • 15. How does power the ? Photo Credit: Christa (flickr)
  • 16. consumers in stores Photo Credit: Daniel Kulinski (flickr)
  • 17. consumers buyers
  • 18. Thank you!

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