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Innovations in Ecommerce: Did it Happen, and What’s Next?
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Innovations in Ecommerce: Did it Happen, and What’s Next?

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This panel of digital retail CEOs takes us back to the birth of eCommerce and discusses the promise that this new and exciting channel held for the world of retail.  Did their predictions and the …

This panel of digital retail CEOs takes us back to the birth of eCommerce and discusses the promise that this new and exciting channel held for the world of retail.  Did their predictions and the potential for the digital channel come to fruition? What do they expect to happen next?

These industry veterans bring diverse perspectives—and will share their insights into how the online shopping experience may need to change during the next few years to keep up with growing consumer expectations and to win the increasingly fierce battle for existing shoppers.

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  • 1. Innovations in Ecommerce:Did it Happen, and What’s Next?Moderator: Speakers:KELLY MOONEY BILL BASS BOB MYERS
  • 2. WHICH WILL HAVE THE MOST IMPACT ON YOURBUSINESS IN THE NEXT 5 YEARS?
  • 3. SOCIAL COMMERCE & COMMUNITY BackcountryUser Contributed Merchandising
  • 4. BACKCOUNTRY
  • 5. BACKCOUNTRY BILL’S TAKE: BOB’S TAKE:
  • 6. SOCIAL COMMERCE & COMMUNITY Wet Seal Social Shopping
  • 7. WET SEAL
  • 8. WET SEAL BILL’S TAKE: BOB’S TAKE:
  • 9. SOCIAL COMMERCE & COMMUNITY Nordstrom On-site Conversation
  • 10. NORDSTROM
  • 11. NORDSTROM BILL’S TAKE: BOB’S TAKE:
  • 12. EVERYWHERE COMMERCE The Home Depot & JCP Everywhere Commerce
  • 13. THE HOME DEPOT & JCP
  • 14. THE HOME DEPOT & JCP BILL’S TAKE: BOB’S TAKE:
  • 15. VIRTUAL TRY-ON Tobi Fashionista Virtual Try-on
  • 16. TOBI FASHIONISTA
  • 17. TOBI FASHIONISTA BILL’S TAKE: BOB’S TAKE:
  • 18. MOBILITY Ralph Lauren QR Codes
  • 19. RALPH LAUREN
  • 20. RALPH LAUREN BILL’S TAKE: BOB’S TAKE:
  • 21. MOBILITY QVC iPad App
  • 22. QVC
  • 23. QVC BILL’S TAKE: BOB’S TAKE:
  • 24. MOBILITY Shopkick Passive Geolocation
  • 25. SHOPKICK
  • 26. SHOPKICK BILL’S TAKE: BOB’S TAKE:
  • 27. REWIND: FIVE KEY PRINCIPLES (2006) Departures from the “original” shopping metaphor Relevant information…at the right time Consumer empowerment and guidance Content become the interface Fun and entertainment factor
  • 28. Thank You.For more information contact:Kelly Mooney / CEO, Resource Interactivekmooney@resource.comBill Bass/ President, Charming Shoppes Directwilliam.bass@charming.comBob Myers/ CEO & President, Sheplersbmyers@sheplers.com
  • 29. 9 / INTERACTIVE VIDEO French Connection Interactive video
  • 30. FRENCH CONNECTION
  • 31. FRENCH CONNECTION BILL’S TAKE: BOB’S TAKE:

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