Market Research Report : Fitness equipment market in india 2013
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Market Research Report : Fitness equipment market in india 2013

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For the complete report , visit us at : https://www.researchonindia.com/fitness-equipment-market-in-india-2013.html ...

For the complete report , visit us at : https://www.researchonindia.com/fitness-equipment-market-in-india-2013.html

Favorable demographics with growing disposable income in the hands of younger population are the key factors that is steering ahead the fitness market in the country. Online shopping and teleshopping are setting the trend for hassle free purchase of equipment. Fitness equipment face a restricted demand due to its high price, however it is the seasonal discounts that bring equipment within affordability and hence attracts sizeable demand.

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Market Research Report : Fitness equipment market in india 2013 Market Research Report : Fitness equipment market in india 2013 Presentation Transcript

  • Fitness Equipment Market IndiaFitness Equipment Market ‐ IndiaMay 2013
  • Executive SummaryMarket• Indian fitness market is at a nascent stage with very few reputed domestic manufacturers• Fitness equipment market is currently valued at INR X1 units and is expected to reach INR X6 units by 20‐‐, at a CAGR of approximately X% Drivers & ChallengesDrivers Favorable Demographics Rise in Middle Class Population and Increasing AffordabilityChallenges High Dependence on Imports Rise in Alternative Fitness Options  Severe Space ShortageChallenges Rising Number of Fitness Chains and Clubs Unhealthy Lifestyle among Urban Population Trends Corporate Houses Setting Up In‐house Gyms Seasonal Discounts Offered on Equipment Online Shopping TeleshoppingCompetitive LandscapeKey PlayersPlayer A Player B Player C2LandscapePlayer D Player E Player FFITNESS EQUIPMENT MARKET IN INDIA 2013.PPT
  • •Macro Economic Indicators•Introduction•Market Overview•Export & ImportD i & Ch ll•Drivers & Challenges•Business Channel•Key Trends•Key Trends•Competitive Landscape•Major Dealersj•Recent Developments•Strategic Insights3FITNESS EQUIPMENT MARKET IN INDIA 2013.PPT•Appendix
  • SAMPLEEconomic Indicators (1/3)SAMPLE INR tnc4d3GDP at Factor Cost: Quarterly b4a4c3b3a3d2c2b2a2d1c1b1a1Q4Q3Q2Q120‐‐ ‐ ‐‐20‐‐ ‐ ‐‐20‐‐ ‐ ‐‐20‐‐ ‐ ‐‐Inflation Rate: Monthlyy%DCEBA4Feb 20‐‐ ‐ Mar 20‐‐Jan 20‐‐ ‐ Feb 20‐‐Dec 20‐‐ ‐ Jan 20‐‐Nov 20‐‐ ‐ Dec 20‐‐Oct 20‐‐ ‐ Nov 20‐‐FITNESS EQUIPMENT MARKET IN INDIA 2013.PPT
  • Fitness equipment comprises a variety of equipment under cardio and strength genre•India’s modern metropolitan population is projecting a growing aspiration towards complete wellness rather than just staying fit There is an increasing trend of looking fit and well groomed that is propelling health and wellness business in India A marked growth in sports culture is also driving fitness consciousness among young Indian populationA marked growth in sports culture is also driving fitness consciousness among young Indian population Television also plays a very significant role in raising the level of desirability for well toned body•Fitness equipments are gradually moving out from gymnasiums and health clubs to offices and homes•Fitness equipment can be broadly categorized into cardio equipment and strength equipmentCardiovascular  Treadmills Ellipticals ClimbmillsEquipment designed for general fitness purposeFitness EquipmentEquipmentStationary Cycles Rowers SteppersStrength EquipmentVarious types of Bench bars and R kBarbellsWeight Lifting MachinesEquipment designed for body building5FITNESS EQUIPMENT MARKET IN INDIA 2013.PPTRacks
  • Foreign manufactured equipment dominate the Indian fitness market to a large extent• Indian fitness market is at a nascent stage with very few reputed domestic manufacturers• Demand for fitness equipment and services is seeing aMarket OverviewINR bnX6X% X5Market Size and Growth• Demand for fitness equipment and services is seeing a robust growth due to changing lifestyle and higher disposable income in the hands of India’s young working population• India has immense potential in the market since it is stillX2X1X5X3X4• India has immense potential in the market since it is still underpenetrated and is majorly dominated by foreign equipment manufacturers• Indian manufacturers face stiff competition from foreign fitness equipment players20‐‐e 2017e20‐‐ 20‐‐e20‐‐e 20‐‐eMarket Segmentationfitness equipment players Imported equipment dominate Indian market due to its upgraded technology and reliability of products  Indian manufacturers face difficulty in investing huge amount on R&D and sales partnering with dealers and retailersb%BAp g• Indian fitness service sector being majorly unorganized retards the equipment manufacturing companies Most independent fitness clubs and gyms in India are too small and lack sufficient space and capital to invest in equipment6FITNESS EQUIPMENT MARKET IN INDIA 2013.PPTa%
  • EXIM: Gymnasium & Athletics EquipmentINR unitsb2%b1%a2%a1% A3A2A120‐‐ ‐ ‐‐B320‐‐ ‐ ‐‐B220‐‐ ‐ ‐‐B1BA BAHS Code: 950691 that includes Gym equipment, such as horizontal and parallel bars, Balance Beams and Springboards, Dumbbells andBarbells, Medicine Balls , Hurdles, Pole Vault and High‐jump Equipment , Punch Bags and Boxing or Wrestling Rings •The sector has high import dependence that forms approximately x% of total imports in the country as on 20‐‐ ‐ ‐‐ that is highlighted by the presence of numerous foreign brands sold by retailers and dealers•Indias imports for Gymnasium & Athletics Equipment represent t% of world imports thereby putting India in the fth position in world importsTh t d b l (i t d d t d f t l ) f th l t 3 fi i l h b i t l7•The average trade balance (import deducted from export value) for the last 3 financial years has been approximately INR r unitsFITNESS EQUIPMENT MARKET IN INDIA 2013.PPT
  • Drivers & ChallengesChallengesDriversFavorable DemographicsRi i Middl Cl P l i dHigh Dependence on ImportsRise in Alternative Fitness Options Rise in Middle Class Population and Increasing AffordabilityRising Number of Fitness Chains and ClubsSevere Space ShortageUnhealthy Lifestyle among Urban Population 8FITNESS EQUIPMENT MARKET IN INDIA 2013.PPT
  • SAMPLE Distribution ChannelRaw MaterialManufacturingDomestically Manufactured Imported EquipmentWholesalersDistributors/ Dealers Retailersand/ orDistributors tie up withi l iDistributors tie up with commercial establishments requiring fitness equipmentDirect sales to private or commercial customers9Distributors usually strike partnerships with imported equipment manufacturers from the supply side and with commercial establishments like offices and gyms on the demand side to sell the fitness equipmentFITNESS EQUIPMENT MARKET IN INDIA 2013.PPT
  • SAMPLE Key TrendsCorporate Houses Setting UpIn‐house GymsSeasonal Discounts Offered on equipmentKeyTrendsOnline Shopping Teleshopping10FITNESS EQUIPMENT MARKET IN INDIA 2013.PPT
  • Competitive Benchmarking (1/3)Key Ratios of Major 3 Companies – Operational Basis (FY 20‐‐) (1/3)% b1%a1%Operating Margin Net MarginPlayer Bb2%Player Aa2%• X• x11FITNESS EQUIPMENT MARKET IN INDIA 2013.PPT
  • Private: Domestic Company – Player A (1/5)Company Information Offices and Centres – India Corporate Address xxTel No. xxWebsite xxYear of Incorporation xxDelhiHead OfficeProducts and ServicesCategory Products/ServicesKey PeopleN D i tiCategory Products/ServicesSports Goods xxFitness Equipment xxName DesignationEquipment Supplier xxOthers xx12FITNESS EQUIPMENT MARKET IN INDIA 2013.PPT
  • Private: Domestic Company – Player A (2/5)Shareholders of the Company as on xx/xx/20‐‐ Ownership StructureName  No. of Shares held 100 0%100 0%100 0%Directors or relatives of directors100.0%100.0%100.0%Total20‐‐20‐‐20‐‐13FITNESS EQUIPMENT MARKET IN INDIA 2013.PPTOwnership structure corresponds to Date of AGM:  xx/xx/20‐‐, xx/xx/20‐‐ and xx/xx/20‐‐
  • i i l S h K iPrivate: Domestic Company – Player A (3/5)Financial Snapshot Key RatiosParticulars y‐o‐y change (20‐‐ ‐ ‐‐)20‐‐ 20‐‐ 20‐‐ 20‐‐Profitability RatiosOperating Margin N.A. N.A. N.A. N.A. N.A.Net Profit/LossTotal IncomeINR unitsINR unitsnNet Margin N.A. N.A. N.A. N.A. N.A.Profit Before Tax Margin N.A. N.A. N.A. N.A. N.A.Return on Equity 1.47 5.36% 3.89% 0.00% 0.00%Return on Capital Employed 0.00 0.00% 0.00% 0.00% 0.00%Return on Working Capital 0.00 0.00% 0.00% 0.00% 0.00%Return on Assets 0.00 0.00% 0.00% 0.00% 0.00%mFinancial Summary Return on Fixed Assets 0.00 0.00% 0.00% 0.00% 0.00%Cost RatiosOperating costs (% of Sales) N.A. N.A. N.A. N.A. N.A.Administration costs (% of Sales)N.A. N.A. N.A. N.A. N.A.Interest costs (% of Sales) N A N A N A N A N A020‐‐20‐‐• Company earned a net profit of INR m units in FY 20‐‐, as compared to net profit of INR n units in FY 20‐‐• It reported total income of  INR p units in FY 20‐‐, registering an increase of t per cent from FY 20‐‐Interest costs (% of Sales) N.A. N.A. N.A. N.A. N.A.Liquidity RatiosCurrent Ratio ‐10.83% 1.76 1.97 1.71 2.07Cash Ratio ‐35.86% 0.16 0.24 0.20 0.32Leverage RatiosDebt to Equity Ratio 14.21% 1.16 1.02 0.50 0.50• The company reported a debt to equity ratio of x percentage points in FY 20‐‐, an increase of y per cent over FY 20‐‐Debt to Capital Ratio 6.57% 0.54 0.50 0.33 0.34Interest Coverage Ratio N.A. N.A. N.A. N.A. N.A.Efficiency RatiosFixed Asset Turnover N.A. 0.00 0.00 0.00 0.00Asset Turnover N.A. 0.00 0.00 0.00 0.00Current Asset Turnover N.A. 0.00 0.00 0.00 0.0014Improved DeclineCurrent Asset Turnover N.A. 0.00 0.00 0.00 0.00Working Capital Turnover N.A. 0.00 0.00 0.00 0.00Capital Employed Turnover N.A. 0.00 0.00 0.00 0.00FITNESS EQUIPMENT MARKET IN INDIA 2013.PPT
  • Private: Domestic Company – Player A (4/5)Business HighlightsDescription  NewsOverview • xxFitness Equipment • xx15FITNESS EQUIPMENT MARKET IN INDIA 2013.PPT
  • SAMPLE Private: Domestic Company – Player A (4/5)• xx • xx• xx  • xxWSTOWS• xx• xxTO16FITNESS EQUIPMENT MARKET IN INDIA 2013.PPT
  • SAMPLE Brief Profile of Major Dealers Operating in Fitness Equipment Market in India (1/4)• XACompany Logo• XBCompany XLogo17FITNESS EQUIPMENT MARKET IN INDIA 2013.PPT
  • Strategic InsightsA•xB•xCC•xD18•xFITNESS EQUIPMENT MARKET IN INDIA 2013.PPT
  • Thank you for the attentionThe Fitness Equipment Market – India report is part of Research on India’s Healthcare Series.For more detailed information or customized research requirements please contact:Phone: +91 33 4027 6214/6215Follow us on:Phone: +91 33 4027 6214/6215E‐Mail: info@netscribes.comAbout NetscribesNetscribes is a knowledge‐consulting and solutions firm with clientele across the globe. The company’s expertise spans areas of investment & g g f g p y p p fbusiness research, business & corporate intelligence, content‐management services, and knowledge‐software services. At its core lies a true value proposition that draws upon a vast knowledge base. Netscribes is a one‐stop shop designed to fulfil clients’ profitability and growth objectives.Disclaimer: This report is published for general information only Although high standards have been used in the preparation “Netscribes” is19FITNESS EQUIPMENT MARKET IN INDIA 2013.PPTDisclaimer: This report is published for general information only. Although high standards have been used in the preparation,  Netscribes  is not responsible for any loss or damage arising from use of this document. This document is the sole property of Netscribes and prior permission is required for guidelines on reproduction.