Market Research Report : Cloud computing market in china 2014 - Sample
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Market Research Report : Cloud computing market in china 2014 - Sample

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For the complete report, get in touch with us at: info@netscribes.com ...

For the complete report, get in touch with us at: info@netscribes.com

Abstract:
Netscribes’ latest market research report titled Cloud Computing Market in China 2014 captures the current scenario of the Cloud Computing Market in China. Government initiatives and investments coupled with major foreign players entering into strategic partnerships with the domestic vendor is propelling the market in China. Additionally, dramatic cost reduction along with increased speed and flexibility and widespread use of internet is helping the cloud industry to grow significantly. As the cloud market in China is still in the growth stage, major foreign players like IBM and Microsoft are aiming to capture a lion’s share of the market.
Increased investment by the Chinese government and increased inflow of cloud-related venture capital funds are further contributing to the growth of this industry. The Chinese government’s 12th 5-year plan includes investing significantly in creating new cloud platforms, and building and deployment of cloud datacenters across the country. China has jumped on cloud computing bandwagon as it makes way for huge developments in cloud computing aimed at servicing government and industry needs. In most cases China is also looking to boost its own complete data center supply chain with regional hubs creating local product and service delivery methods.
China’s cloud computing market, however, is faced with many challenges. Concerns for data sovereignty and privacy, cloud reliability and after-sales service, bandwidth issue, among others are preventing Chinese users from using cloud services more widely. Currently the market size of the cloud industry in China is around 3 percent of the global cloud market.
The cloud computing industry has sensed the need for mobile cloud owing to the rapid growth of mobile devices applications in China. Also, the industry is witnessing a shift in trend towards hybrid cloud which combines the benefits of both public and private cloud. Though China’s market is lagging behind that of the US and the UK, the future of cloud computing in China looks good as the government is working hard on product and service innovations, data security and privacy protection and encouraging more customers to use cloud service.

Table of Contents:
Slide 1: Executive Summary

Introduction
Slide 2: Cloud Computing Market – Introduction
Slide 3: Evolution of Cloud Computing
Slide 4-5: Traditional IT Ecosystem vs. Cloud Ecosystem
Slide 6: Structure of Cloud Computing
Slide 7: Cloud computing – Categories
Slide 8: Cloud service products – China
Slide 9: Types of deployment of cloud computing
Slide 10: Characteristics and type of cloud computing
Slide 11: Demand and supply model of cloud services

Market Overview
Slide 12: Cloud Computing Market Overview – China, Cloud Computing Market Size – China (2013 – 2018e)
Slide 13: Cloud Computing among Chinese SME’s
Slide 14: Cloud Computing Deployment – China

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Market Research Report : Cloud computing market in china 2014 - Sample Market Research Report : Cloud computing market in china 2014 - Sample Presentation Transcript

  • Cloud Computing Market – China July 2014
  • 2 Executive Summary Market Drivers & Challenges Competition  Cloud Computing market in China, still in its naïve stage, is expected to grow from USD xx bn in 20-- to USD xx bn in 20-- with a CAGR of xx% over the period 20--  Owing to its cost saving attributes, cloud service will be largely used by institutions such as government, telecoms, education, medicine, finance, petrochemistry, and electric power distribution Government Initiatives  Initiatives by Chinese Government  Pilot Projects Bases for Cloud Computing  Initiatives by Local Government Drivers: - Cost Reduction - Speed, Flexibility and Responsiveness - Widespread Adoption of Internet - Rising Smartphone Usage - Indigenous Innovation - Scope in Micro, Small and Medium Enterprises Trends  Promising National Policy  Emerging Cloud Computing Industrial Chain Challenges: - Lack of Knowledge and Experience - Lesser Use of Virtualization - Data Security Concerns Major Domestic Players Player 1 Player 2 Player 3 Player 4 Player 5 Player 6 Major Foreign Players Player 1 Player 2 Player 3 Player 5 CLOUD COMPUTING MARKET IN CHINA 2014.PPT  Raid need for Mobile Cloud Computing  Hybrid Cloud Boom
  • 3CLOUD COMPUTING MARKET IN CHINA 2014.PPT •Introduction •Market Overview •Cloud Computing – Pros and Cons •Initial Opportunities for Using Clouds •Direct Investments Scenario •Drivers and Challenges •Government Initiatives •Trends •Partnerships •Mergers and Acquisitions •Competitive Landscape •Strategic Recommendations •Appendix
  • 4 SAMPLE CLOUD COMPUTING MARKET IN CHINA 2014.PPT Cloud computing – Introduction Cloud computing is an Internet-based, pay-as-you-go and use only what you need, computing, whereby shared resources, software, and information are provided to computers and other devices on demand Cloud Computing - Definition Key Characteristics of Cloud Computing Sold on Demand Rapid Elasticity • Cloud computing services are available on-demand and clients are billed as per their respective usage • Cloud is flexible and scalable to suit ones business needs. One can easily add or remove users and resources Broad Network Access • Client can access data from any device wherever they are located with a simple online access point. Internet Computing On-demand Computing Utility Computing Cloud Computing - Synonyms
  • 5 Traditional IT ecosystem Vs. cloud ecosystem (1/2) CLOUD COMPUTING MARKET IN CHINA 2014.PPT Works only for a single organization Traditional IT Ecosystem • Text OnPremise Service Providers Network Data Centers HardwareSoftware Application Hosting & Developme nt
  • 6CLOUD COMPUTING MARKET IN CHINA 2014.PPT Structure of cloud computing Mini-Note Mobile Remote Desktop Database Remote Server Notebook Personal Computer Internet “Amazon cloudFront”“Proud” “Window Azure”“OrangeScape Cloud” “DeskAway” “Google Apps”Software as a Service Platform as a Service Infrastructure as a Service Virtual (or physical ) Server and application Web URL for Single Entry Point
  • 7CLOUD COMPUTING MARKET IN CHINA 2014.PPT Cloud computing – Categories • Organization outsources the devices used to support storage, hardware, servers and networking components • Service provider owns the device and is liable for housing, running and maintaining it • Client usually pays on a per- use basis IaaS (Infrastructure as a Service) PaaS (Platform as a Service) SaaS (Software as a Service) Major Categories of Cloud Computing • Service provider makes the hosted software applications available to customers over Internet • Clients rent virtualized servers and associated services like hardware, operating systems, storage and network capacity for running existing applications or developing and testing new ones • Service provider hosts applications and makes available to customers over a network, usually the Internet • Small and medium-sized enterprises can cut costs by software deployment over Internet • With the maturity of web services and service- oriented architecture, SaaS becomes more prevalent
  • 8 SAMPLE CLOUD COMPUTING MARKET IN CHINA 2014.PPT Types of deployment of cloud computing Deployment of Cloud Private Cloud • Text Community Cloud • Text Public Coud • Text Hybrid Cloud • Text
  • 9 Demand and supply model of cloud services CLOUD COMPUTING MARKET IN CHINA 2014.PPT CLOUD Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text Text DemandDemand SupplySupply Note: The list is not exhaustive SAMPLE
  • 10 Cloud computing market in China is expected to grow at a CAGR of xx% between 20-- to -- • Cloud computing market in China is expected to reach USD xx bn in 20-- • Chinese Government has cited cloud computing as “Strategic Emerging Industry” in its 12th Five Year Plan  It has been identified as a key investment area within next generation IT for development of new digital technology and infrastructure  China Mobile had planned investments of about USD xx bn by the end of 20-- to expand its cloud offering nationwide • Owing to high significance of Cloud computing in Information and Communications Technology (ICT), both domestic and foreign companies are eyeing the market for a larger chunk  Foreign giants like IBM and Microsoft are entering into partnership with the domestic vendors to gain a strong foothold in the market  In the next 10 years China will become one of the biggest markets for cloud computing Market Size and Growth China Cloud Computing Market – Overview d a c 0 b e xx xx 20-- 20-- xx 20-- xx X% 20-- 20-- USD bn xx 20-- xx CLOUD COMPUTING MARKET IN CHINA 2014.PPT
  • 11CLOUD COMPUTING MARKET IN CHINA 2014.PPT Cloud computing takes off among Chinese SMEs a g b f c d e • With the introduction to cloud SME’s can now access all those applications earlier which would require heavy investment if hosted in-house • The potential for cloud computing services is huge as only 5% of Chinese SMEs now use hosted servers • SME’s can use the pay-as-you-go option which helps them to save huge expenditure that is required for managing IT in-House Mainland SME cloud services reached USD xx bn in 20-- Mainland SME cloud services adoption rose by xx% in 20--
  • 12 SAMPLEEastern China is emerging as the cloud computing hub of the nation Cloud Computing Hubs of China Text Note: MIIT refers to Ministry of Industry & Information Technology Cloud Computing Bases Text Cloud Computing Base CLOUD COMPUTING MARKET IN CHINA 2014.PPT
  • 13 Investments in new projects in China…. Investors Investments in Projects Text • Text Text • Text Text • Text Text • Text Text Text Text • Text Note: R&D refers to research and development CLOUD COMPUTING MARKET IN CHINA 2014.PPT SAMPLE
  • 14CLOUD COMPUTING MARKET IN CHINA 2014.PPT Beijing Shanghai 3. Telehouse Shanghai Jinqiao • Text 2. Equinix China Data Center • Text 1. Aliyun Cloud data Center • Text1 2,3 Cloud computing data centers – China (1/2)
  • 15CLOUD COMPUTING MARKET IN CHINA 2014.PPT Cloud computing offers numerous benefits to the client organizations… ` Text Text Text Text Cloud Computing - Pros SAMPLE
  • 16 ` CLOUD COMPUTING MARKET IN CHINA 2014.PPT Being an internet based service, cloud computing comes with its … Text Text Text Cloud Computing - Cons SAMPLE
  • 17 SAMPLE CLOUD COMPUTING MARKET IN CHINA 2014.PPT Initial opportunities for using clouds (1/2) Value to the Enterprise EaseofImplementationDifficult High Value Easy Text Text Text Text Text Text Text Text Text Text
  • 18 SAMPLE CLOUD COMPUTING MARKET IN CHINA 2014.PPT Direct Investments Scenario – Summary • The section highlights investments made by companies between the year 2000 to 2014 • The list of investments comprise both current and pending investments Note: •The section summarizes the total number of investments made by the company across industry sectors, so far Total Investments – Sector-wise •The section summarizes the total number of Information Technology investments made by the company across various geographic regions, so far IT Investments – Geography-wise •The section summarizes the total number of Information Technology investments made by the company across IT sub-segments, so far IT Investments – Segment-wise
  • 19 SAMPLE CLOUD COMPUTING MARKET IN CHINA 2014.PPT Direct Investments – X company X% Y% Z% Total Investments – Sector-wise IT Investments – Geography-wise Sector 2 Sector 3 Sector 1 IT Investments – Segment-wise 70%20%10% 50%30% 60%0% 40% 80% 100%90% X% Y% Z% Y% X% Region 2 Region 1 Segment 1 Segment 2 Segment 3 Investment Snapshot •The company has been investing since 20-- •Maximum number of investments were seen in the Segment 1 followed by Segment 2  A total of xx investments were made in the IT sector •Maximum number of investments were seen in the Region 1 •In terms of the Sector 1, the company invested mostly in segment 1
  • 20CLOUD COMPUTING MARKET IN CHINA 2014.PPT Drivers & Challenges – Summary Drivers Cost Reduction Speed, Flexibility and Responsiveness Widespread Adoption of Internet Rising Smartphone Usage Indigenous Innovation Scope in MSMEs Challenges Lack of Knowledge and Experience Lesser Use of Virtualization Data Security Concerns
  • 21 SAMPLE The elimination of large capex component boosts cloud adoption by a large extent Cost Reduction (1/3) Impact •Cloud Computing reduces IT costs dramatically as users can replace a large up-front capital expense with a low, pay-for-use operating expense •Public clouds provide access to advanced applications and storage with minimum costs •Private cloud adoption can reduce a company’s total IT cost by 25 - 30% •Cloud computing has the ability to drastically reduce the operating expenses of a company within a span of 5 years  Xiwang Group in China pays only around USD 9,000 – USD 12,000 annually for cloud services avoiding millions of dollars it would have to spent towards the maintenance of a conventional system ClientCost Elimination Cost of servers, software licenses, maintenance fees, data center space, electricity and IT labor Cost Comparison Among Different Solutions Scenario On-premise Approach Using Amazon EC2 Public Cloud Hardware • SUN E25K: 72CPU + 1 TB memory • TimesTen In-Memory Database • 150 virtual server Cost Factors •Capital cost = above USD 4 mn • License cost = above USD 1 mn/yr • Power cost = USD 70,000/yr • Variable cost = USD 131,000/yr • Power cost = 0 (Assuming 24x7x365) Energy • 40kW/hr + 40kW/hr N.A. CLOUD COMPUTING MARKET IN CHINA 2014.PPT
  • 22 SAMPLE Lack of expertise and knowledge among IT executives restricts the growth of cloud computing in China • Chinese IT executives lack knowledge and experience in cloud computing than their counterparts in other nations • Chinese executives are more skeptic about the cloud performance in the long run Lack of Knowledge and Experience Chinese IT executives lack IT exposure to cloud computing unlike their foreign counterparts Key Factors Advanced or Expert Knowledge Level* Chinese IT Executives Other Country’s IT Executives 21% 64% Note: *Survey by Accenture Institute for High Performance and the Chinese Institute of Electronics’ Cloud Computing Expert Committee (CIE) on 103 IT executives and five academic researchers from major Chinese enterprises, government agencies, and universities along with some global respondents, Nov-Dec 2009 Global firms who provide wide range of cloud services in other countries are less active in China Chinese organizations have limited options of cloud services Immature cloud market due to limited research on cloud computing applications Impact CLOUD COMPUTING MARKET IN CHINA 2014.PPT
  • 23 SAMPLE Chinese government intend to invest USD 173.2 bn for the development of key domestic cloud computing hubs Initiatives Taken by Chinese Government Text Text Text Text Text CLOUD COMPUTING MARKET IN CHINA 2014.PPT
  • 24 SAMPLE Local government aims to create cloud computing bases in the cities of Beijing, Shanghai, Chongqing and Harbin Initiatives by Local Government •Text  Text Text  Text City Major Participants Beijing Baidu Inc, Lenovo Group Ltd and China Mobile Ltd. will focus on cloud search and storage Shanghai Shanda Interactive Entertainment Ltd will work on cloud computing for the cultural sector and China UnionPay will work on electronic payments and commerce Hangzhou Alibaba Group Holding Ltd to develop technology for small and micro-sized enterprises Southwestern Municipality of ChongqingBeijing’s City Government Local government in Shanghai Harbin, capital of Heilongjiang Province CLOUD COMPUTING MARKET IN CHINA 2014.PPT
  • 25 Summary – Trends CLOUD COMPUTING MARKET IN CHINA 2014.PPT Rapid Growth of Mobile Cloud Computing Hybrid Cloud Boom Promising National Policy Emerging Cloud Computing Industrial Chain Trends
  • 26 SAMPLE Chinese Government is giving greater importance to the opportunities offered by cloud computing Promising National Policy Chinese Government is financially supporting cloud projects 3G, geospatial Information Industry (3S), things internet, information security and cloud computing New generation of information technology Gets highest priority among China's current strategic and emerging industries Process of other strategic growth of new industries will be accelerated Investors paying more attention to cloud computing companies Use of digital, information, intelligence Chinese national policy supports cloud computing business • China’s National Development and Reform Commission has established a Cloud Computing Special Fund to invest in 15 pilot projects in Beijing, Shanghai, Shenzhen, Hangzhou and Wuxi • Shanghai issued 3.1 billion 3-year plan to promote 13 projects • Beijing clouds program already started, and strived to world-class cloud computing base CLOUD COMPUTING MARKET IN CHINA 2014.PPT
  • 27 SAMPLEPartnerships on Cloud Computing in China during 2012-13 Investors Partnerships Text • Text Text • Text Text • Text Text • Text Text • Text Text • Text Text • Text CLOUD COMPUTING MARKET IN CHINA 2014.PPT
  • 28 SAMPLEMergers & Acquisitions(2012-2013) CLOUD COMPUTING MARKET IN CHINA 2014.PPT Announced Date Closed Date Target Buyer/Investors Sellers Size (USD mn) Text Text Text Text Text Text
  • 29 SAMPLEPorter’s Five Forces Analysis Competitive Rivalry • Text Bargaining Power of Buyers • Text Threat of New Entrants • Text Impact High Impact High Impact Medium Bargaining Power of Suppliers • Text Impact Medium to High Threat of Substitutes • Text Impact Low CLOUD COMPUTING MARKET IN CHINA 2014.PPT
  • 30 SAMPLECompetitive Benchmarking (x/x) Public Trading Comparable (FY 20--) Player 1 Player 2 Player 3 Player 4 Market Capitalization (USD mn) xx xx xx xx Share Price (USD) xx xx xx xx EV/EBITDA (USD ) xx xx xx xx EV/Revenue (USD) xx xx xx xx PE Ratio xx xx xx xx CLOUD COMPUTING MARKET IN CHINA 2014.PPT
  • 31 SAMPLEKey Ratios of Major 4 Companies – Operational Basis (FY 20--) (x/x) Competitive Benchmarking (x/x) • xxx 0 5 10 15 20 25 xx xx Player 3Player 1 Player 2 xx xx xx xx xx xx Player 4 Inventory Turnover Ratio Debtors Turnover Ratio Note: Assuming all sales are credit sales CLOUD COMPUTING MARKET IN CHINA 2014.PPT
  • 32 SAMPLEPublic: Domestic Company – Player 1 (x/x) Key People Products and Services Company Information Locations – China Corporate Address Tel No. Fax No. Website Year of Incorporation Ticker Symbol Stock Exchange Name Designation Headquarters CLOUD COMPUTING MARKET IN CHINA 2014.PPT Category Products/Services Cloud related products
  • 33 SAMPLEFinancial Snapshot Key Ratios Financial Summary • The company earned a net profit of USD xx mn in FY 20--, as compared to a net profit of USD xx mn in FY 20-- • The company reported total Income of USD xx mn in FY 20--, registering an increase of xx % over FY 20-- • The company earned an operating margin of xx% in FY 20-- an increase of xx percentage points over FY 20-- • The company reported debt to equity ratio of xx in FY 20--, an increase of xx % over FY 20-- Financial Summary Total Income Net Profit/Loss c b b 00 aa y x 20-- y y Profit USD mn x Total Income USD mn x 20-- y x 20--20-- Indicators Value (12/05/2014) Market Capitalization (USD) xx Total Enterprise Value (USD) xx EPS (USD) xx PE Ratio (Absolute) xx Improved Decline Particulars y-o-y change (20--) 20-- 20-- 20-- 20-- Profitability Ratios Operating Margin Net Margin Profit Before Tax Margin Return on Equity Return on Capital Employed Return on Working Capital Return on Assets Return on Fixed Assets Cost Ratios Operating costs (% of Sales) Administration costs (% of Sales) Interest costs (% of Sales) Liquidity Ratios Current Ratio Cash Ratio Leverage Ratios Debt to Equity Ratio Debt to Capital Ratio Interest Coverage Ratio Efficiency Ratios Fixed Asset Turnover Asset Turnover Current Asset Turnover Working Capital Turnover Capital Employed Turnover CLOUD COMPUTING MARKET IN CHINA 2014.PPT Public: Domestic Company – Player 1 (x/x)
  • 34 SAMPLE A% B% 0% Z% Y% 20-- x Z% Y% 20-- x 0% A% B% 20-- xx 20-- Y%Y% 20-- x Y% Industry1 Region 1 Region 2 Key Business Segments Key Geographic Segments Key Recent Developments Description News Overview Approval Joint Venture & Cloud news CLOUD COMPUTING MARKET IN CHINA 2014.PPT Public: Domestic Company – Player 1 (x/x)
  • 35 SAMPLE • Text • Text • Text• Text TO WS Strength Weakness Opportunity Threat CLOUD COMPUTING MARKET IN CHINA 2014.PPT Public: Domestic Company – Player 1 (x/x)
  • 36 SAMPLE Key People Products and Services Company Information Locations – China Corporate Address Tel No. Fax No. Website Year of Incorporation Category Products/Services Solutions Services Product Name Designation Regional Offices CLOUD COMPUTING MARKET IN CHINA 2014.PPT Private: Foreign Company – Player 2 (x/x)
  • 37 SAMPLEFinancial Snapshot Key Ratios Financial Summary • The company earned a net profit of USD xx mn in FY 20--, as compared to a net profit of USD xx mn in FY 20-- • The company reported total Income of USD xx mn in FY 20--, registering an increase of xx % over FY 20-- • The company earned an operating margin of xx% in FY 20-- an increase of xx percentage points over FY 20-- • The company reported debt to equity ratio of xx in FY 20--, an increase of xx % over FY 20-- Financial Summary Total Income Net Profit/Loss c b 0 b 0 a a x y Total Income USD mn x y Profit USD mn 20-- y x x 20-- y 20--20-- Indicators Value (12/05/2014) Market Capitalization (USD) xx Total Enterprise Value (USD) xx EPS (USD) xx PE Ratio (Absolute) xx Improved Decline Particulars y-o-y change (20--) 20-- 20-- 20-- 20-- Profitability Ratios Operating Margin Net Margin Profit Before Tax Margin Return on Equity Return on Capital Employed Return on Working Capital Return on Assets Return on Fixed Assets Cost Ratios Operating costs (% of Sales) Administration costs (% of Sales) Interest costs (% of Sales) Liquidity Ratios Current Ratio Cash Ratio Leverage Ratios Debt to Equity Ratio Debt to Capital Ratio Interest Coverage Ratio Efficiency Ratios Fixed Asset Turnover Asset Turnover Current Asset Turnover Working Capital Turnover Capital Employed Turnover CLOUD COMPUTING MARKET IN CHINA 2014.PPT Private: Foreign Company – Player 2 (x/x)
  • 38 SAMPLE 0% B% A% Z% x Y% x 20-- Y% 20-- Z% A% 0% B% x 20-- Y% Y% 20-- x x Y% 20-- Industry1 Region 1 Region 2 Key Business Segments Key Geographic Segments Key Recent Developments Description News Overview Approval Joint Venture & Cloud news CLOUD COMPUTING MARKET IN CHINA 2014.PPT Private: Foreign Company – Player 2 (x/x)
  • 39 SAMPLE • Text • Text • Text • Text TO WS Strength Weakness Opportunity Threat CLOUD COMPUTING MARKET IN CHINA 2014.PPT Private: Foreign Company – Player 2 (x/x)
  • 40 SAMPLE CLOUD COMPUTING MARKET IN CHINA 2014.PPT Vendor Name Headquarter Address Total Revenue (USD mn) Net Income (USD mn) IaaS PaaS SaaS Others Player 1 Text xx xx Text Text Text Text Player 2 Text xx xx Text Text Text Text Other leading cloud service providers in China (x/x)
  • 41 SAMPLE Increase Affordability and Flexibility of Cloud Solutions Strategy Adoption Area Offer Different Types of Hybrid and Mobile Cloud Solution Regional Growth Introduce Loyalty Programs and Increase Benefit Awareness Strategic Recommendations (1/2) • Text • Text • Text • Text CLOUD COMPUTING MARKET IN CHINA 2014.PPT
  • 42 SAMPLEStrategic Recommendations (2/2) Know Your Customer (KYC) • Text Awareness Creation • Text Right Selling • Text Localized Offerings • Text CLOUD COMPUTING MARKET IN CHINA 2014.PPT
  • 43 Thank you for the attention About Netscribes Netscribes is a knowledge-consulting and solutions firm with clientele across the globe. The company’s expertise spans areas of investment & business research, business & corporate intelligence, content-management services, and knowledge-software services. At its core lies a true value proposition that draws upon a vast knowledge base. Netscribes is a one-stop shop designed to fulfil clients’ profitability and growth objectives. Cloud Computing Market – China report is part of Netscribes’ Information Technology Series. For any queries or customized research requirements, contact us at: Disclaimer: This report is published for general information only. Although high standards have been used in the preparation, “Netscribes” is not responsible for any loss or damage arising from use of this document. This document is the sole property of Netscribes and prior permission is required for guidelines on reproduction. Phone: +91 22 4098 7600 E-Mail: info@netscribes.com CLOUD COMPUTING MARKET IN CHINA 2014.PPT