Euromonitor International's Incontinence Products in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2002-2007), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts to 2012 illustrate how the market is set to change.Data coverage: market sizes (historic and forecasts), company shares and brand shares.Why buy this report'* Get a detailed picture of the incontinence industry ;* Pinpoint growth sectors and identify factors driving change;* Understand the competitive environment, the market's major players and leading brands ;* Use five-year forecasts to assess how the market is predicted to developEuromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning

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Incontinence Products in Italy
Published on July 2009
Report Summary
Euromonitor International's Incontinence Products in Italy report offers a comprehensive guide to the size and shape of the market at
a national level. It provides the latest retail sales data (2002-2007), allowing you to identify the sectors driving growth. It identifies the
leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product
developments, distribution or pricing issues. Forecasts to 2012 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares and brand shares.
Why buy this report'
* Get a detailed picture of the incontinence industry ;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands ;
* Use five-year forecasts to assess how the market is predicted to develop
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online
information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network
of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help
drive informed strategic planning
Table of Content
Incontinence Products in Italy
Euromonitor International
July 2009
List of Contents and Tables
Executive Summary
Private Label Products Continue To See Increased Share
Incontinence Products To Sustain Sales of Disposable Paper Products
Environmental Products Emerging
the Rise of Specialist Chains
Market Development Will Slow Down Over the Forecast Period
Key Trends and Developments
Economic Indicators
Consumer Lifestyles
Competitive Environment
the Market Is Becoming Greener
Demographic Trends Influence Sales of Disposable Paper Products
Market Indicators
Table 1 Birth Rates 2003-2008
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Table 2 Infant Population 2003-2008
Table 3 Female Population by Age 2003-2008
Table 4 Total Population by Age 2003-2008
Table 5 Households 2003-2008
Table 6 Forecast Infant Population 2008-2013
Table 7 Forecast Female Population by Age 2008-2013
Table 8 Forecast Total Population by Age 2008-2013
Table 9 Forecast Households 2008-2013
Market Data
Table 10 Retail Sales of Disposable Paper Products by Sector: Value 2003-2008
Table 11 Retail Sales of Disposable Paper Products by Sector: % Value Growth 2003-2008
Table 12 Retail Sales of Disposable Paper Products by Distribution Format: % Analysis 2003-2008
Table 13 Retail Sales of Disposable Paper Products by Sector and Distribution Format: % Analysis 2008
Table 14 Penetration of Private Label by Sector 2003-2008
Table 15 Forecast Retail Sales of Disposable Paper Products by Sector: Value 2008-2013
Table 16 Forecast Retail Sales of Disposable Paper Products by Sector: % Value Growth 2008-2013
Definitions
Summary 1 Research Sources
Cartiera Lucchese SpA
Strategic Direction
Key Facts
Summary 2 Cartiera Lucchese SpA: Key Facts
Summary 3 Cartiera Lucchese SpA: Operational Indicators
Company Background
Production
Summary 4 Cartiera Lucchese SpA: Production Statistics 2007
Competitive Positioning
Summary 5 Cartiera Lucchese SpA: Competitive Position 2008
Fater SpA
Strategic Direction
Key Facts
Summary 6 Fater SpA: Key Facts
Summary 7 Fater SpA: Operational Indicators
Company Background
Production
Summary 8 Fater SpA: Production Statistics 2008
Competitive Positioning
Summary 9 Fater SpA: Competitive Position 2008
Georgia Pacific SRL
Strategic Direction
Key Facts
Summary 10 Georgia Pacific Srl: Key Facts
Summary 11 Georgia Pacific Srl: Operational Indicators
Company Background
Production
Summary 12 Georgia Pacific Srl: Production Statistics 2008
Competitive Positioning
Summary 13 Georgia Pacific Srl: Competitive Position 2008
Industrie Cartarie Tronchetti SpA
Strategic Direction
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Key Facts
Summary 14 Industrie Cartarie Tronchetti SpA: Key Facts
Summary 15 Industrie Cartarie Tronchetti SpA: Operational Indicators
Company Background
Production
Summary 16 Industrie Cartarie Tronchetti SpA: Production Statistics 2008
Competitive Positioning
Summary 17 Industrie Cartarie Tronchetti SpA: Competitive Position 2008
Kartogroup SpA
Strategic Direction
Key Facts
Summary 18 Kartogroup SpA: Key Facts
Summary 19 Kartogroup SpA: Operational Indicators
Company Background
Production
Summary 20 Kartogroup SpA: Production Statistics 2008
Competitive Positioning
Summary 21 Kartogroup SpA: Competitive Position 2008
Kimberly-Clark SpA
Strategic Direction
Key Facts
Summary 22 Kimberly-Clark SpA: Key Facts
Summary 23 Kimberly-Clark SpA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 24 Kimberly-Clark SpA: Competitive Position 2008
Procter & Gamble Italia SpA
Strategic Direction
Key Facts
Summary 25 Procter & Gamble Italia SpA: Key Facts
Summary 26 Procter & Gamble Italia SpA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 27 Procter & Gamble Italia SpA: Competitive Position 2008
SCA Hygiene Products SpA
Strategic Direction
Key Facts
Summary 28 SCA Hygiene Products SpA: Key Facts
Summary 29 SCA Hygiene Products SpA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 31 SCA Hygiene Products SpA: Competitive Position 2008
Sisma SpA
Strategic Direction
Key Facts
Summary 32 Sisma SpA: Key Facts
Summary 33 Sisma SpA: Operational Indicators
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Company Background
Production
Summary 34 Sisma SpA: Production Statistics 2008
Competitive Positioning
Summary 35 Sisma SpA: Competitive Position 2008
Soffass SpA
Strategic Direction
Key Facts
Summary 36 Soffass SpA: Key Facts
Summary 37 Soffass SpA: Operational Indicators
Company Background
Production
Summary 38 Soffass SpA: Production Statistics 2008
Competitive Positioning
Summary 39 Soffass SpA: Competitive Position 2008
Headlines
Trends
Competitive Landscape
Prospects
Sector Data
Table 17 Retail Sales of Incontinence Products by Subsector: Value 2003-2008
Table 18 Retail Sales of Incontinence Products by Subsector: % Value Growth 2003-2008
Table 19 Incontinence Products Retail Company Shares 2004-2008
Table 20 Incontinence Products Retail Brand Shares 2005-2008
Table 21 Forecast Retail Sales of Incontinence Products by Subsector: Value 2008-2013
Table 22 Forecast Retail Sales of Incontinence Products by Subsector: % Value Growth 2008-2013
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