AWA ' a recognized authority on label markets, materials, and technologies ' updates and publishes a series of regional market studies as part of its regular reviews of geographical label and product decoration markets. In addition to these acknowledged works of reference on regional and global label and product decoration markets, AWA offers a range of AWAreness' Reports detailing specific label formats by market, printing and application technologies, and materials. These include studies of the global glue applied, sleeve, pressure-sensitive, and in-mold label markets. This prospectus outlines AWA's second global report specific to the pressure-sensitive label market. Globally, pressure-sensitive labels are the second largest labeling technology with growth figures, mainly driven by developments in eastern Europe, Asia Pacific, and South America. There are also significant shifts in material selection in all markets influencing the supplier base, converting technologies, and end-use markets. In addition, compared with other leading labeling technologies, the pressure-sensitive label market structure and the range of its enduse applications are both complex and extended. Knowledge of the market and market dynamics are therefore essential to operate successfully in this industry. This report presents pressure-sensitive label market segmentation by region, detailing volume growth, material trends and developments, key converting and application technologies, and more. The pressure-sensitive label value chain for key regions ' a feature of all AWA reports ' is used as a powerful tool to demonstrate the value created by the various stages in the chain and to highlight the possibilities for future growth. Research for this study is based on our internal database of label market information, a review of available published literature, an analysis of trade and industry statistics, and interviews with companies across the value chain, together with inputs from AWA industry conferences and events specific to the label and specialist converting industries.
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Global Pressure-sensitive Label Market and Technology Review 2011
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Global Pressure-sensitive Label Market and Technology Review
2011
Published on October 2011
Report Summary
AWA ' a recognized authority on label markets, materials, and technologies ' updates and publishes a series of regional market
studies as part of its regular reviews of geographical label and product decoration markets. In addition to these acknowledged works
of reference on regional and global label and product decoration markets, AWA offers a range of AWAreness' Reports detailing
specific label formats by market, printing and application technologies, and materials. These include studies of the global glue applied,
sleeve, pressure-sensitive, and in-mold label markets. This prospectus outlines AWA's second global report specific to the
pressure-sensitive label market. Globally, pressure-sensitive labels are the second largest labeling technology with growth figures,
mainly driven by developments in eastern Europe, Asia Pacific, and South America. There are also significant shifts in material
selection in all markets influencing the supplier base, converting technologies, and end-use markets. In addition, compared with other
leading labeling technologies, the pressure-sensitive label market structure and the range of its enduse applications are both complex
and extended.
Knowledge of the market and market dynamics are therefore essential to operate successfully in this industry. This report presents
pressure-sensitive label market segmentation by region, detailing volume growth, material trends and developments, key converting
and application technologies, and more. The pressure-sensitive label value chain for key regions ' a feature of all AWA reports ' is
used as a powerful tool to demonstrate the value created by the various stages in the chain and to highlight the possibilities for future
growth. Research for this study is based on our internal database of label market information, a review of available published
literature, an analysis of trade and industry statistics, and interviews with companies across the value chain, together with inputs from
AWA industry conferences and events specific to the label and specialist converting industries.
Table of Content
1. INTRODUCTION 12
1.1 Introduction 13
1.2 Methodology 16
1.3 Definitions 19
2. EXECUTIVE SUMMARY 28
3. LABEL MARKETS 37
3.1 Product Decoration & Identification Technologies 38
3.2 Global Label Market 42
3.3 Pressure-sensitive Label Technologies & Global
Markets 45
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4. PRESSURE-SENSITIVE LABEL MARKETS 58
4.1 Pressure-sensitive Labeling 59
4.2 Pressure-sensitive Label Market Structure 62
4.3 Value Chain 65
4.4 Pressure-sensitive Label Market Segmentation 77
4.4.1 Application Categories 77
4.4.2 End Use Market Segmentation 83
4.4.3 Regional Market Segmentation 88
4.4.4 Material Segmentation 89
5. EUROPEAN PRESSURE-SENSITIVE LABEL MARKETS 91
5.1 Pressure-sensitive Labeling 92
5.2 European Pressure-sensitive Label Market Structure
& Value Chain 94
5.2.1 Pressure-sensitive Label Market Structure 94
5.2.2 Pressure-sensitive Label Market Value Chain 96
5.3 Pressure-sensitive Label Markets 104
5.3.1 Pressure-sensitive Label Market Segmentation 104
5.3.1.1 Pressure-sensitive Label Market Application Category 105
5.3.1.1.1 VIP Label Applications 106
5.3.1.1.2 Primary Product Label Applications 108
5.3.1.1.3 Functional & Security Label Applications 111
5.3.1.1.4 Promotional Label Applications 113
5.3.1.2 Pressure-sensitive Label End Use Markets 114
5.3.1.3 Pressure-sensitive Label Regional Markets 118
5.4 Pressure-sensitive Label Materials 121
5.4.1 Pressure-sensitive Label Face Materials 121
5.4.1.1 Paper Facestock 124
5.4.1.2 Film Facestock 126
5.4.1.3 Specialty Materials Facestock 131
5.4.2 Adhesives 133
5.4.3 Release Liners 135
5.5 Pressure-sensitive Label Market Trends 137
6 NORTH AMERICAN PRESSURE-SENSITIVE LABEL
MARKETS 143
6.1 Pressure-sensitive Labeling 144
6.2 Market Structure & Value Chain 145
6.2.1 Market Structure 145
6.2.2 Pressure-sensitive Label Market Value Chain 145
6.3 Pressure-sensitive Label Markets 155
6.3.1 Pressure-sensitive Label Market Segmentation 155
6.3.1.1 Pressure-sensitive Label market Application Category 156
6.3.1.1.1 VIP Label Applications 158
6.3.1.1.2 Primary Product Label Applications 160
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8.3.1.1 Pressure-sensitive Label Market Application Category 239
8.3.1.1.1 VIP Label Applications 241
8.3.1.1.2 Primary Product Label Applications 242
8.3.1.1.3 Functional/Security Label Applications 245
8.3.1.1.4 Promotional Label Applications 246
8.3.1.2 Pressure-sensitive Label End-use markets 246
8.3.1.3 Pressure-sensitive Label Regional Markets 249
8.4 Pressure-sensitive Label Materials 251
8.4.1 Pressure-sensitive Label Face Materials 251
8.4.1.1 Paper Facestock 252
8.4.1.2 Film Facestock 253
8.4.1.3 Release Liners 254
8.5 Pressure-sensitive Label Market Trends 257
9 TECHNOLOGY TRENDS 260
9.1 Pressure-sensitive Label Materials 261
9.2 Pressure-sensitive Label Printing 269
9.3 Pressure-sensitive Label Application Processes 274
'
10 THE FUTURE FOR PRESSURE-SENSITIVE LABELS 279
10.1 Market Trends and Forecasts 280
10.2 Environmental Issues 289
10.3 Globalization 295
11 COMPANY DIRECTORY 298
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