Euromonitor's Consumer Lifestyles in Thailand report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.Why buy this report' * Get a detailed picture of the health and wellness nutritional industry; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market's major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop.Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning

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Consumer Lifestyles in Thailand
Published on February 2009
Report Summary
Euromonitor's Consumer Lifestyles in Thailand report analyses factors influencing national consumer expenditure. Consumer
lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer
and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits,
savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors
influencing a nation's lifestyle choices.
Why buy this report'
* Get a detailed picture of the health and wellness nutritional industry;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market's major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online
information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network
of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help
drive informed strategic planning
Table of Content
Table of Contents
Consumer Lifestyles in Thailand
Euromonitor International
February 2009
List of Contents and Tables
Structure of the Report
Consumer Trends
An Ageing Population Will Impact Consumer Trends
Singles Seeking Financial Independence Postpone Or Forego Marriage
More Singles and Childless Couples Will Drive More Individualised Consumption
Industry Downsizing Will Lead To Factory Closings and Increased Unemployment
Income From Tourism and Exports To Fall Alongside Thais' Mean Income Loss Due To Recession
Population
Population Change
Population by Gender
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Population by Marital Status
Population by Education
Population by Rural / Urban Areas
Table 1 Population by Age and Gender: 1995/2000/2005/2007/2010/2015
Table 2 Population by Age and Gender (% Analysis and % Growth): 1995/2007/2015/1995-2007/2007-2015
Table 3 Median Age of Population: 1995/2000/2005/2007/2010/2015
Table 4 Median Age of Population (Actual Growth): 1995-2007/2007-2015
Table 5 Population Change: 1995/2000/2002/2004/2006-2007
Table 6 Population Change (% Growth): 1995-2007/2000-2007
Table 7 Birth Rates: 1995/2000/2002/2004/2006-2007
Table 8 Death Rates: 1995/2000/2002/2004/2006-2007
Table 9 Birth Rates (Actual Growth): 1995-2007/2000-2007
Table 10 Death Rates (Actual Growth): 1995-2007/2000-2007
Table 11 Fertility and Birth: 1995/2000/2002/2004/2006-2007
Table 12 Fertility and Birth (Actual Growth): 1995-2007/2000-2007
Table 13 Population by Marital Status: 1995/2000/2002/2004/2006-2007
Table 14 Population by Marital Status (% Analysis and % Growth): 1995/2000/2007/1995-2007/2000-2007
Table 15 Marriage Rates: 1995/2000/2002/2004/2006-2007
Table 16 Divorce Rates: 1995/2000/2002/2004/2006-2007
Table 17 Marriage Rates (Actual Growth): 1995-2007/2000-2007
Table 18 Divorce Rates (Actual Growth): 1995-2007/2000-2007
Table 19 Population by Highest Educational Attainment: 1995/2000/2002/2004/2006-2007
Table 20 Population by Highest Educational Attainment (% Analysis and % Growth): 1995/2000/2007/1995-2007/2000-2007
Table 21 Literacy Rates: 1995/2000/2002/2004/2006-2007
Table 22 Literacy Rates (Actual Growth): 1995-2007/2000-2007
Table 23 Population by Urban / Rural Locations and Major Cities: 1995/2000/2002/2004/2006-2007
Table 24 Population by Urban / Rural Locations and Major Cities (% Analysis and % Growth): 1995/2000/2007/1995-2007/2000-2007
Table 25 Population Density: 1995/2000/2002/2004/2006-2007
Table 26 Population Density (% Growth): 1995-2007/2000-2007
Consumer Segmentation
Babies and Infants
Young Children
Tweenagers
Teens
Students
People in Their 20s
People in Their 30s
Middle-aged Adults
Pensioners
Table 27 Babies and Infants: 1995/2000/2005/2007/2010/2015
Table 28 Babies and Infants (% Growth): 1995-2007/2007-2015
Table 29 Young Children: 1995/2000/2005/2007/2010/2015
Table 30 Young Children (% Growth): 1995-2007/2007-2015
Table 31 Tweenagers: 1995/2000/2005/2007/2010/2015
Table 32 Tweenagers (% Growth): 1995-2007/2007-2015
Table 33 Teens: 1995/2000/2005/2007/2010/2015
Table 34 Teens (% Growth): 1995-2007/2007-2015
Table 35 People in Their 20s: 1995/2000/2005/2007/2010/2015
Table 36 People in Their 20s (% Growth): 1995-2007/2007-2015
Table 37 People in Their 30s: 1995/2000/2005/2007/2010/2015
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Table 38 People in Their 30s (% Growth): 1995-2007/2007-2015
Table 39 Middle-aged Adults: 1995/2000/2005/2007/2010/2015
Table 40 Middle-aged Adults (% Growth): 1995-2007/2007-2015
Table 41 Older Population: 1995/2000/2005/2007/2010/2015
Table 42 Older Population (% Growth): 1995-2007/2007-2015
Household Profiles
Households by Number of Occupants
Household Annual Disposable Income
Housing Stock
Households by Tenure
Households by Type of Dwelling
Households by Number of Rooms
Possession of Household Durables
Pet Ownership
Table 43 Households by Number of Occupants: 1995/2000/2002/2004/2006-2007
Table 44 Households by Number of Occupants (% Analysis and % Growth): 1995/2000/2007/1995-2007/2000-2007
Table 45 Occupants per Household: 1995/2000/2002/2004/2006-2007
Table 46 Occupants per Household (Actual Growth): 1995-2007/2000-2007
Table 47 Number of Households by Disposable Income Bracket: 1995/2000/2002/2004/2006-2007
Table 48 Number of Households by Disposable Income Bracket (% Analysis and % Growth): 1995/2000/2007/1995-2007/2000-2007
Table 49 Total Housing Stock and New Dwellings Completed: 1995/2000/2005/2007/2010/2015
Table 50 Total Housing Stock and New Dwellings Completed (% Growth): 1995-2007/2007-2015
Table 51 Households by Tenure and Type of Dwelling: 1995/2000/2005/2007/2010/2015
Table 52 Households by Tenure and Type of Dwelling (% Analysis and % Growth): 1995/2000/2007/1995-2007/2007-2015
Table 53 Households by Number of Rooms: 1995/2000/2002/2004/2006-2007
Table 54 Households by Number of Rooms (% Analysis and % Growth): 1995/2000/2007/1995-2007/2000-2007
Table 55 Ownership of Household Durables: 1995/2000/2005/2007/2010/2015
Table 56 Ownership of Household Durables by Type (Actual Growth): 1995-2007/2007-2015
Household Segmentation
Single-person Households
Couples Without Children
Couples With Children
Single-parent Families
Table 57 Households by Type: 1995/2000/2005/2007/2010/2015
Table 58 Households by Type (% Analysis and % Growth) 1995/2007/2015-/1995-2007/2007-2015
Labour
Working Conditions
Employed Population by Age
Unemployed Population by Age
Part-time Employment
Table 59 Employed Population by Age Group: 1995/2000/2002/2004/2006-2007
Table 60 Employed Population by Age Group (% Analysis and % Growth): 1995/2000/2007/1995-2007/2000-2007
Table 61 Unemployed Population by Age Group: 1995/2000/2002/2004/2006-2007
Table 62 Unemployed Population by Age Group (% Analysis and % Growth): 1995/2000/2007/1995-2007/2000-2007
Table 63 Unemployment Rate: 1995/2000/2002/2004/2006-2007
Table 64 Unemployment Rate (Actual Growth): 1995-2007/2000-2007
Table 65 Part-time Employment by Gender: 1995/2000/2002/2004/2006
Table 66 Part-time Employment by Gender (% Analysis and % Growth) 1995/2000/2006: /1995-2006/2000-2006
Income
Annual Disposable Income
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Income by Educational Attainment
Income by Gender
Table 67 Mean Annual Disposable Income by Education and Gender: 1995/2000/2002/2004/2006-2007
Table 68 Mean Annual Disposable Income by Education and Gender (% Growth): 1995-2007/2000-2007
Consumer Expenditures
Spending on Consumer Goods and Services by Broad Category
Table 69 Consumer Expenditures by Broad Category: 1995/2000/2005/2007/2010/2015
Table 70 Consumer Expenditures by Broad Category (% Analysis and % Growth): 1995/2007/2015-/1995-2007/2007-2015
Table 71 Consumer Expenditures by Commodity Type: 1995/2000/2005/2007/2010/2015
Table 72 Consumer Expenditures by Commodity Type (% Analysis and % Growth): 1995/2007/2015-/1995-2007/2007-2015
Table 73 Consumer Prices and Costs: 1995/2000/2002/2004/2006-2007
Table 74 Consumer Prices and Costs (Actual Growth): 1995-2007/2000-2007
Eating Habits
Spending on Food
Shopping for Food
Eating Preferences
Cooking Habits
Table 75 Consumer Expenditures on Food: 1995/2000/2002/2004/2006-2007
Table 76 Consumer Expenditures on Food (% Analysis and % Growth): 1995/2000/2007/1995-2007/2000-2007
Table 77 Per Capita Expenditures on Food: 1995/2000/2002/2004/2006-2007
Table 78 Per Capita Expenditures on Food (% Growth): 1995-2007/2000-2007
Drinking and Smoking
Spending on Alcoholic Drinks
Spending on Soft Drinks and Hot Drinks
Spending on Tobacco
Table 79 Consumer Expenditures on Non-alcoholic Beverages: 1995/2000/2002/2004/2006-2007
Table 80 Consumer Expenditures on Non-alcoholic Beverages (% Analysis and % Growth): 1995/2000/2007/1995-2007/2000-2007
Table 81 Per Capita Expenditures on Non-alcoholic Beverages: 1995/2000/2002/2004/2006-2007
Table 82 Per Capita Expenditures on Non-alcoholic Beverages (% Growth): 1995-2007/2000-2007
Buying Alcohol and Tobacco
Buying Soft Drinks and Hot Drinks
Drinking Habits
Smoking Habits
Table 83 Consumer Expenditures on Alcoholic Beverages and Tobacco: 1995/2000/2002/2004/2006-2007
Table 84 Consumer Expenditures on Alcoholic Beverages and Tobacco (% Analysis and % Growth):
1995/2000/2007/1995-2007/2000-2007
Table 85 Per Capita Expenditures on Alcoholic Beverages and Tobacco: 1995/2000/2002/2004/2006-2007
Table 86 Per Capita Expenditures on Alcoholic Beverages and Tobacco (% Growth): 1995-2007/2000-2007
Fashion
Spending on Clothing and Footwear
Spending on Accessories and Personal Goods
Shopping for Clothing and Footwear
Shopping for Accessories and Personal Goods
Traditional Clothing
Fashion Trends
Table 87 Consumer Expenditures on Clothing and Footwear: 1995/2000/2002/2004/2006-2007
Table 88 Consumer Expenditures on Clothing and Footwear (% Analysis and % Growth): 1995/2000/2007/1995-2007/2000-2007
Table 89 Per Capita Expenditures on Clothing and Footwear: 1995/2000/2002/2004/2006-2007
Table 90 Per Capita Expenditures on Clothing and Footwear (% Growth): 1995-2007/2000-2007
Table 91 Consumer Expenditures on Jewellery, Silverware, Watches and Clocks, Travel Goods: 1995/2000/2002/2004/2006-2007
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Table 92 Consumer Expenditures on Jewellery, Silverware, Watches and Clocks, Travel Goods (% Analysis and % Growth):
1995/2000/2007/1995-2007/2000-200
Table 93 Per Capita Expenditures on Jewellery, Silverware, Watches and Clocks, Travel Goods: 1995/2000/2002/2004/2006-2007
Table 94 Per Capita Expenditures on Jewellery, Silverware, Watches and Clocks, Travel Goods (% Growth): 1995-2007/2000-2007
Housing and Associated Costs
Spending on Housing
Renting Versus Buying
Utility Costs
Maintenance and Repair
Table 95 Consumer Expenditures on Housing: 1995/2000/2002/2004/2006-2007
Table 96 Consumer Expenditures on Housing (% Analysis and % Growth): 1995/2000/2007/1995-2007/2000-2007
Table 97 Per Capita Expenditures on Housing: 1995/2000/2002/2004/2006-2007
Table 98 Per Capita Expenditures on Housing (% Growth): 1995-2007/2000-2007
Household Goods and Services
Spending on Household Goods and Services
Shopping for Household Goods
DIY and Gardening
Table 99 Consumer Expenditure on Household Goods and Services: 1995/2000/2002/2004/2006-2007
Table 100 Consumer Expenditures on Household Goods and Services (% Analysis and % Growth):
1995/2000/2007/1995-2007/2000-2007
Table 101 Per Capita Expenditures on Household Goods and Services: 1995/2000/2002/2004/2006-2007
Table 102 Per Capita Expenditures on Household Goods and Services (% Growth): 1995-2007/2000-2007
Health
Spending on Health Goods and Medical Services
Healthcare System
Major Causes of Death
Prevalence of Smoking
Reported AIDS Cases
Drug Abuse
Health and Wellness
Table 103 Consumer Expenditureson Health Goods and Medical Services: 1995/2000/2002/2004/2006-2007
Table 104 Consumer Expenditures on Health Goods and Medical Services (% Analysis and % Growth):
1995/2000/2007/1995-2007/2000-2007
Table 105 Per Capita Expenditures on Health Goods and Medical Services: 1995/2000/2002/2004/2006-2007
Table 106 Per Capita Expenditures on Health Goods and Medical Services (% Growth): 1995-2007/2000-2007
Table 107 Share of Total Health Expenditures in GDP: 1995/2000/2002/2004/2006
Table 108 Healthy Life Expectancy at Birth: 1995/2000/2002/2004/2006
Table 109 Healthcare Workers: 1995/2000/2002/2004/2006-2007
Table 110 Healthcare Workers (% Growth): 1995-2007/2000-2007
Table 111 Major Causes of Death by Disease: 1995/2000/2002/2004/2006-2007
Table 112 Major Causes of Death by Disease (% Growth): 1995-2007/2000-2007
Table 113 Obese Population: 1995/2000/2002/2004/2006-2007
Table 114 Obese Population (Actual Growth): 1995-2007/2000-2007
Table 115 Smoking Prevalence: 1995/2000/2002/2004/2006-2007
Table 116 Smoking Prevalence (Actual Growth): 1995-2007/2000-2007
Table 117 Reported AIDS Cases: 1995/2000/2002/2004/2006-2007
Table 118 Reported AIDS Cases (% Growth): 1995-2007/2000-2007
Personal Grooming
Spending on Cosmetics and Toiletries
Shopping for Cosmetics and Toiletries
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Attitudes Toward Personal Grooming
Table 119 Consumer Expenditures on Personal Care: 1995/2000/2002/2004/2006-2007
Table 120 Consumer Expenditures on Personal Care (% Analysis and % Growth): 1995-2007/2000-2007
Table 121 Per Capita Expenditures on Personal Care: 1995/2000/2002/2004/2006-2007
Table 122 Per Capita Expenditures on Personal Care (% Growth): 1995-2007/2000-2007
Education
Spending on Education
Pre-primary Education
Primary and Secondary Education
Higher Education
Adult Education
Table 123 Consumer Expenditures on Education: 1995/2000/2002/2004/2006-2007
Table 124 Consumer Expenditures on Education (% Growth): 1995-2007/2000-2007
Table 125 Per Capita Expenditures on Education: 1995/2000/2002/2004/2006-2007
Table 126 Per Capita Expenditures on Education (% Growth): 1995-2007/2000-2007
Transport
Spending on Transport
Air Transport
Road Transport
Rail Transport
Transport Infrastructure
Table 127 Consumer Expenditures on Transport: 1995/2000/2002/2004/2006-2007
Table 128 Consumer Expenditures on Transport (% Analysis and % Growth): 1995/2000/2007/1995-2007/2000-2007
Table 129 Per Capita Expenditures on Transport: 1995/2000/2002/2004/2006-2007
Table 130 Per Capita Expenditure on Transport (% Growth): 1995-2007/2000-2007
Communications and the Internet
Spending on Communications
Television, Cable and Satellite
Printed Media
Telephones
Computers and the Internet
E-commerce
M-commerce
Table 131 Consumer Expenditures on Communications: 1995/2000/2002/2004/2006-2007
Table 132 Consumer Expenditures on Communications (% Analysis and % Growth): 1995/2000/2007/1995-2007/2000-2007
Table 133 Per Capita Expenditures on Communications: 1995/2000/2002/2004/2006-2007
Table 134 Per Capita Expenditures on Communications (% Growth): 1995-2007/2000-2007:
Table 135 Penetration of Televisions and Number of TV Channels: 1995/2000/2002/2004/2006-2007
Table 136 Penetration of Televisions and Number of TV Channels (% Growth): 1995-2007/2000-2007
Table 137 Penetration of Cable and Satellite Television: 1995/2000/2002/2004/2006-2007
Table 138 Penetration of Cable and Satellite Television (% Growth): 1995-2007/2000-2007
Table 139 National and International Phone Calls, Telephone Lines in Use and Mobile Phone Users: 1995/2000/2002/2004/2006
Table 140 National and International Phone Calls, Telephone Lines in Use and Mobile Phone Users (% Growth):
1995-2006/2000-2006
Table 141 Household PC Penetration and Internet Usage: 2000/2002/2004/2006-2007
Table 142 Household PC Penetration and Internet Usage (% Growth): 2000-2007
Leisure and Recreation
Spending on Leisure and Recreation
Shopping for Leisure Goods
Leisure Time
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Culture
Sports and Exercise
Going Out
Travel and Tourism
Table 143 Consumer Expenditures on Leisure and Recreation: 1995/2000/2002/2004/2006-2007
Table 144 Consumer Expenditures on Leisure and Recreation (% Analysis and % Growth): 1995/2000/2007/1995-2007/2000-2007
Table 145 Per Capita Expenditures on Leisure and Recreation: 1995/2000/2002/2004/2006-2007
Table 146 Per Capita Expenditures on Leisure and Recreation (% Growth): 1995-2007/2000-2007
Table 147 Consumer Expenditures on Accommodation: 1995/2000/2002/2004/2006-2007
Table 148 Consumer Expenditures on Accommodation (% Analysis and % Growth): 1995/2000/2007/1995-2007/2000-2007
Table 149 Per Capita Expenditures on Accommodation: 1995/2000/2002/2004/2006-2007
Table 150 Per Capita Expenditures on Accommodation (% Growth): 1995-2007/2000-2007
Eating Out
Spending on Catering
Attitudes Toward Eating Out
Table 151 Consumer Expenditures on Catering: 1995/2000/2002/2004/2006-2007
Table 152 Consumer Expenditures on Catering (% Growth): 1995/2000/2007/1995-2007/2000-2007
Table 153 Per Capita Expenditures on Catering: 1995/2000/2002/2004/2006-2007
Table 154 Per Capita Expenditures on Catering (% Growth): 1995-2007/2000-2007
Banking and Financial Services
Spending on Banking and Financial Services
Pensions
Table 155 Consumer Expenditures on Insurance: 1995/2000/2002/2004/2006-2007
Table 156 Consumer Expenditures on Insurance (% Analysis and % Growth): 1995/2000/2007/1995-2007/2000-2007
Table 157 Per Capita Expenditures on Insurance: 1995/2000/2002/2004/2006-2007
Table 158 Per Capita Expenditures on Insurance (% Growth): 1995-2007/2000-2007
Table 159 Consumer Expenditures on Financial Services: 1995/2000/2002/2004/2006-2007
Table 160 Consumer Expenditures on Financial Services (% Analysis and % Growth): 1995/2000/2007/1995-2007/2000-2007
Table 161 Per Capita Expenditures on Financial Services: 1995/2000/2002/2004/2006-2007
Table 162 Per Capita Expenditures on Financial Services (% Growth): 1995-2007/2000-2007
Definitions
Summary 1 Country Coverage
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