Analysis of Global Web Content Filtering Market
by ReportLinker.com on Jul 05, 2012
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The prevention of malware exposure, content liabilities, and meeting government compliance has grown significantly in demand in the last three years. However, vendors are in a constant state of ...
The prevention of malware exposure, content liabilities, and meeting government compliance has grown significantly in demand in the last three years. However, vendors are in a constant state of competition in which acquisitions, partnerships, volatile rebranding, consolidation, and aggressive pricing structures have created global strategic and tactical marketing. Cloud solutions have become a disruptive technology for on-premise appliances where cloud solutions are seen as a new way to reduce total cost of ownership (TCO) and capital expenditures (CAPEX). Mobile and remote devices are becoming a new paradigm for corporate environments with laptops, tablets, and smartphones as a major concern. Executive Summary'Web 2.0 applications such as Facebook and Twitter, along with a growing establishment of new Web sites, opened new channels for malware distributors to perform malicious attacks.'Organizations face the complexity of managing evolving malware, maintaining productivity, and meeting compliance.'More than xx,xxx malicious sites are identified each day, with more than xx percent of legitimate sites compromised by malware distributors.'Employees have become a liability to an organization's security; throughout 2011 major corporations experienced security breaches as a result of Web 2.0 Web site access.'Access to inappropriate content such as pornography, violence, and racism can create litigations and lawsuits that could range in the millions of dollars.'Loss of productivity remains a top concern with executives, where content management becomes highly complex and laborious.'Social networking sites can cause productivity concerns because of cyberslacking activities.'Large enterprises seek solutions offering simplified, single-console management features that can control a large number of devices and users.'Web content filtering vendors must address requirements presented by legacy systems, different platforms, and a variety of information technology (IT) environments in enterprises.'Additional features such as data loss prevention (DLP), antivirus, and network optimization tools are becoming increasingly integrated within secure Web gateway solutions.'Cloud computing, or software-as-a-service (SaaS) Web content filtering solutions, provide SMEs with low total cost of ownership (TCO) and efficient offsite filtering abilities.'Partnerships with major Web 2.0 sites and major acquisitions of smaller security vendors indicate a new trend in achieving market leadership and penetration.'Frost & Sullivan believes convergence of Web content filtering with additional security solutions will become the new paradigm within the next five years.
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