Small Business Marketing - A Social Media approach

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Small Business Marketing - A Social Media approach

  1. 1. I am the Manager at BizLaunch Media Inc. Hello! I’m Renée Warren Canada’s leading small business training company
  2. 2. - Practical advice and resources for small business owners. - Improve the success rate of Small Business’s in Canada.
  3. 3. Social Media
  4. 4. <ul><li>Social Media has created a fundamental shift in the way we do business. </li></ul><ul><li>“ If marketing is about relationships, then social media is pretty important.” </li></ul>
  5. 5. www.BizLaunch.ca used to be the only way to access information about BizLaunch online.
  6. 6. Twitter.com/Renee3 Bizlaunchcanada.blogspot.com Staples.easy.ca Staples.ca/bizlaunch visa.ca/smallbusiness/articles theinvertedpintglass.wordpress.com Twitter.com/danielpatricio Yellowpages.ca/bus/Ontario/Toronto/Biz-Launch wikimapia.org/8121076/BizLaunch-We-Train-Entrepreneurs Blog.BizLaunch.ca Today you can reach BizLaunch.ca through over 50 Links, blogs, Twitters, websites, and more… BizLaunch.ca/Facebook Bizlaunch.ca/aliant Blogcatalog.com/blogs/the-bizlaunch-small-business-blog Twitter.com/andrewpatricio
  7. 7. <ul><li>We learned that in order to reach our customers, we had to talk WITH them </li></ul>
  8. 8. Listen Participate Contribute
  9. 9. <ul><li>Simply… </li></ul><ul><li>You and me talking, creating dialogue, developing a relationship, making referrals, and rating products/services. </li></ul>
  10. 11. Conversations among the members of your marketplace happen whether you like it or not. Good marketing encourages the right sort of conversations. Products that are remarkable get talked about Traditional ways of interrupting consumers are losing their cost-effectiveness. New ways of spreading ideas (blogs, RSS, consumer fan clubs) are quickly proving how well they work. MARKETING IS A RELATIONSHIP Wise words of Seth Godin….
  11. 12. Renée Warren [email_address] Twitter: Renee3 www.reneewarren.com

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