Use ReferenceUSA, available at subscribing public libraries, to conduct an analysis of businesses in a community, sales territory etc. to make data driven business decisions.

2. Analysis of a
Business
Community

3. After accessing ReferenceUSA select the U.S.
Business Module.

4. Select the Advanced Search

5. On the left hand side select your geography and
Professional all/one.

6. In the center select Verified and Unverified files,
add your geography and select one professional.
Then View Results.

7. On the results page select Heat Maps, Summary or
Charts to see various profiles of your Community.

8. Select charts to see a breakdown of the
industries, Employee Size and Sales Volume of
businesses in the geography selected.

9. Select the Summary Button to view counts of
various elements such as Industry, Sales Volume
and/or Employee size.

10. Select the heat map to see density maps of the
locations, sales volume or employee size of
businesses in the geography. Zooming in on the
map will show you the individual businesses.