Social Video Marketing - Strategies for Great Social Video
by Mark Robertson on Sep 30, 2011
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http://www.reelseo.com/ Online video marketing and social media marketing are converging at a rapid pace. To successfully market your business with video, it’s now crucial to embrace a more integrate...
http://www.reelseo.com/ Online video marketing and social media marketing are converging at a rapid pace. To successfully market your business with video, it’s now crucial to embrace a more integrated video marketing strategy that takes advantage of video as a social medium. Fortunately, video itself is inherently social and works well with social media to address a wide-range of business marketing goals across the customer life-cycle.
This presentation presents research that reinforces the importance of an integrated social media and video marketing strategy. We'll also walk you through several successful case-studies of companies like Reebok, Phillips, Calvin Klein, PGi and more who are using video to drive awareness, engagement, leads and to increase the stickiness of their site.
See real-world examples of how video can:
- Attract and keep customers on your website.
- Spur customers to take action and increase inbound leads.
- Increase the impact of your SEO and social media strategy.
- Engage your customers to investigate your product more thoroughly.
- Shorten your sales cycle.
- Create a community of your prospects and customers.
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