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Green homebuyer presentation february 2012

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Julie Jacobson's Green Housing Presentation Slide Deck

Julie Jacobson's Green Housing Presentation Slide Deck

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  • TODAY TALK ABOUT GREEN HOME BASICS FOR BUYERS & SELLERS – improve occupant health, save $, add value to the houseASK THAT YOU HOLD YOUR QUESTIONS UNTIL THE END, IT’S A PRETTY LONG PRESENTATIONNOT an engineer or a contractor, know just enough about each topic and have helpful diagrams of some complex systems to illustrate A bit about Redfin & what makes us different AND introduce the team
  • Aka “sustainable” or “high performance building”
  • McGraw Hill Study:Green building policies in 13 states in 2006, to 31 states by 2009 – 140% growth And 57 localities in 20 states in 2006, to 156 localities in 35 states by 2009 – 175% growthIn Jan 2010 Calif became first in the nation to adopt CALGREEN mandatory Green building standards code requiring all new buildings to be more energy efficient & environmentally responsible law took effect in Jan 2011.
  • besides Redfin of course ;-) & catching like wildfirePicture above is from LA “rock row” in eagle rock area city’s first small lot subdivision LEED for home certified –permeable driveways, tankless water heaters, low-flow fixtures, green roof, solar panels,
  • And even if do get certified which one?! Certifications are still being established, little wild west, industry approx 15-20 years old really gained momentum last 5-10, can be confusing, do the best you can with research
  • Not a sacrifice, green homes are actually typically MORE comfortable as we’ll learn SCARY - cars, food, plastic, global warming, pollution, waste, polar bears, acid rain, habitat destruction, rainforest detrusion, nuclear waste, etc. while home is perceived as a place to relax & escape
  • 2009 study GRAIL RESEARCH – 16% of consumer don’t consider green, have thought about it but don’t buy or used to buy leaving 84% US consumers are light to dark green.
  • New LEED SF only grew 3% in 2011, mostly because the whole construction industry was slow, but LEED FOR EXISTING buildings had a great year grew 18% - includes hotel retrofits, retailers such as walmart, hospitals, etc.GREEN BUILDING continues to grow internationally – LEED projects in 161 countries with 44% of rgistrations outside the US in 2011TOP REASONS GREEN HOUSING SOARING IN US (per USGBC):Higher costs of oil, natural gas & sluggish economy have impacted consumers wallets & tastesVarious state, federal, local & utility incentives and legislation as “carrot & stick”
  • $300B (2008) LOHAs including $100B on “green building” consumer market “lifestyles of health & sustainability” – group focused on health-fitness, environment, personal development, sustainable living & social justiceapprox 13-19% US population (about 40m people) said to be 65% women – We all know how important women are to the homebuying process! LOHAs have shifted American tastes to organic food, hybrid cars, ecotourism, organic cotton, yoga, spas etc. imagine when set sights on green homes!
  • Economists, politicians, companies, forecasters, are encouraging GREEN as the next industrial revolution for jobs, growth, economic recoveryAVID -Paying to operate a home is as important as paying for a homecustomer loyalty management firm in the home building industry worked with 220 homebuilders nationally, this was their 5th annual surveyUSGBC – jobs includes across occupations ranging from construction managers and carpenters to truck drivers and cost estimators. In 2007 USGBC started LEED for Homes program (couldn’t get figures from them on # built to date)NAHB’s Green Building started in 2008 has >2.9k green homes projects certified (SFUs, subdivisions & MFUs)2008 USGBC study http://www.usgbc.org/news/USGBCInTheNewsDetails.aspx?ID=3766:McGraw-Hill Construction & USGBC surveyed a representative sample of 1MU.S. households (=3M consumers) to find those individuals who had purchased LEED certified and other green homes over the last 3 years: 78%of homeowners earning less than $50,000 per year say they would be more inclined to purchase a green home. vast majority (83%) said their new homes will lower operating costs; lower energy bills within the first year after purchase (79%); and also lower water bills within the first year after purchase (68%). Going green was the top reason cited by survey respondents for remodeling their home. Environmental benefits such as lower energy costs and healthier air were identified by 42% of respondents as their main reason for home improvements34% cited increased comfort24% said improved appearance was their main benefit from remodeling. 70% of buyers are either more or much more inclined to purchase a green home over a conventional home in down housing market. (56%) of those surveyed who have bought green homes earn less than $75,000 per year; 29% earn less than $50,000. Overall, lower income buyers say they found tax credits and government programs, indoor air quality benefits and green certifications to be the most important incentives for them to buy green homes. Making homes greener is now the #1reason for home improvement (42%) over remodeling for comfort reasons (34%) or to improve appearance (24%). 44% of homes renovated between 2005 and 2007 used products chosen for their green attributes 80 % said they believe that green homes are not just more economical, but offer better and healthier places to live. Green jobs & green sector could help economic recovery. Papers on “natural capitalism – the next industrial revolution”http://www.greenbiz.com/blog/2011/03/28/earth-day-and-polling-america-2011?page=0%2C2Overall consumer sentiments are all over the map regarding green & green purchasing. ----- Meeting Notes (10/10/11 14:48) -----take out all the RED notes??
  • 1992 to advance the adoption of energy-efficient products & practices giving consumers a way to ID reliable, cost-effective energy-saving solutionsEnergy Star has 4 sectors we’ll talk about – PRODUCTS chart on LEFT – public-private partnership Govt. backed symbol on products for energy efficient products & appliances in voluntary partnership with >9k organizations
  • NEW HOMES program since 2000 even with smaller # of homes being built annually nationwide, # new ES units built holding steady OR approx 15% national housing starts 2010 per NAHB stats. 1. Effective InsulationProperly installed and inspected insulation in floors, walls, and attics ensures even temperatures throughout the house, reduced energy use, and increased comfort. Learn more about Properly Installed Insulation (149KB).2. High-Performance WindowsEnergy-efficient windows employ advanced technologies, such as protective coatings and improved frames, to help keep heat in during winter and out during summer. These windows also block damaging ultraviolet sunlight that can discolor carpets and furnishings. Learn more about Qualified Windows (212KB).3. Tight Construction and DuctsSealing holes and cracks in the home's "envelope" and in heating and cooling duct systems helps reduce drafts, moisture, dust, pollen, and noise. A tightly sealed home improves comfort and indoor air quality while reducing utility and maintenance. Learn more about Efficient Duct Systems (163KB).4. Efficient Heating and Cooling EquipmentIn addition to using less energy to operate, energy-efficient heating and cooling systems can be quieter, reduce indoor humidity, and improve the overall comfort of the home. When properly installed into a tightly sealed home, this equipment won't have to work so hard to heat and cool the home. Learn more about:5. Efficient ProductsENERGY STAR qualified homes may also be equipped with ENERGY STAR qualified products — lighting fixtures, compact fluorescent bulbs, ventilation fans, and appliances, such as refrigerators, dishwashers, and washing machines. Learn more about 6. Third-Party VerificationWith the help of independent Home Energy Raters, ENERGY STAR builder partners choose the most appropriate energy-saving features for their homes. Additionally, raters conduct onsite testing and inspections to verify the energy efficiency measures, as well as insulation, air tightness, and duct sealing details. Learn more about Independent Inspection and Testing (182KB).
  • Most Redfin home buyers would fall in. Launched 2001 help homeowners increase energy efficiency thru a “whole-house approach”map existing programs in blue in 2008 As of 2011 another 5-10 programs launched in 2011Stakeholders include local utilities, EPA, Dept of Energy. Starts w energy audit by ES qualified contractor come up with a package of improvements typically end up saving a homeowner 20% utility billsAverage home improvements under HPwES is $7k program program admins helps homeowners access financing (beyond traditional rebates) with simple, quick low-interest unsecured loans thru partner financial institutions when monthly savings > cost loan payment----- Meeting Notes (1/31/12 21:38) -----change notes to 2010
  • Use $ saved in lower utility bills to finance energy improvements -
  • Does greening a home add value? &/or make it easier to sell your property? Research is still scarce. As find more stats hopefully supports “triple bottom line” – what’s good & profitable for seller/buyer/developer can be good for community & overall policy . Sustainable development can be profitable & do right simaltaneouslyEarth Advantage Institute Study – May 2010 to April 2011 per Portland MLS Data “certified” was either LEED for Homes OR Energy Star . done 4 annual studies & each has shown clear price premiums. 95% statistical confidence levelATLANTA – local study since 2009, used results from 3Q2010.EARTHCRAFT – Greater Atlanta home builders association southest standard for green buildinghttp://www.sfgate.com/cgi-bin/article.cgi?f=/c/a/2011/08/16/BU4R1KO7P9.DTL&type=businesshttp://www.washingtonpost.com/realestate/is-green-good-for-home-resale-value/2011/08/19/gIQAMUGzfJ_story.htmlhttp://www.ecohomemagazine.com/news/2011/08-august/green-homes-sell-for-more-studies-show.aspx?page=2http://green.blogs.nytimes.com/2011/04/21/study-finds-solar-panels-increase-home-values/ http://newscenter.lbl.gov/news-releases/2011/04/21/bright-spot-for-solar/http://greentothescene.wordpress.com/atl-green-homes-sales/----- Meeting Notes (10/11/11 22:52) -----WHAT'S THE BOTTOM LINE??
  • Residential solar 30% of national solar market vs. 28% utilities & 42% commercial. As of April 2011, 2.1k megawatts of ALL grid-connected solar has been installed across the country, almost half in Calif. 2010 residential solar was 677 megawatts nationally Calif study published by National Bueau of Economic ResearchCALIFORNIA – Berkeley Labs study supported by Dept of Energy & Clean Energy States Alliance controlled for housing market fluctuations, neighborhood, age & size of home. Cost homeowners average $5/watt to installhttp://www.sfgate.com/cgi-bin/article.cgi?f=/c/a/2011/08/16/BU4R1KO7P9.DTL&type=businesshttp://www.washingtonpost.com/realestate/is-green-good-for-home-resale-value/2011/08/19/gIQAMUGzfJ_story.htmlhttp://www.ecohomemagazine.com/news/2011/08-august/green-homes-sell-for-more-studies-show.aspx?page=2http://green.blogs.nytimes.com/2011/04/21/study-finds-solar-panels-increase-home-values/ http://newscenter.lbl.gov/news-releases/2011/04/21/bright-spot-for-solar/http://greentothescene.wordpress.com/atl-green-homes-sales/----- Meeting Notes (10/11/11 22:52) -----add a "y" to the 97%
  • So far USGBC & EPA seem to be collecting data & doing studies in this area the most consistentlyPicture will be more complete once ALL INDUSTRY PLAYERS start collecting data - appraisers, lenders & more builders, more local MLS boards, etc get on SF program put on title home’s energy efficiency: standards LEED for Homes & GreenPoint Rated existing programs looks at EQUIPMENT, LOWER UTILITY BILLS & LIGHTER ENVIRO IMPACT. 2008 law already requires new residential construction to meet 1 of those 2 standardsCOLORADO – governor’s energy office got realtors, appraisers, lenders & builders together for slate of recommendations to all state’s MLS boards to standardize the collection & dissemination of green homes to all markets across the state
  • APPRAISAL Institute – have dedicated all things green website, online classes in partnership w LEED. Global membership assoc w 24k members in 60 countries since 1932, SRA is their residential designationSEPTEMBER 29TH NEW OPTIONAL FORM to standardize evaluation of green features http://www.appraisalinstitute.org/newsadvocacy/news/2011/09292011_green_features.aspxLENDERS – EEM (energy efficiency mortgage) credits a home’s energy efficiency in mortgage part of ENERGY STAR PROGRAM‘my energy loan’ formed 2005 network of lenders, agents & energy contractors who are off efficiency credit & other loan products in their underwriting for refinance, purchase & energy efficient retrofits. Qualfying properties receive a myEnergyLoan credit can be used to pay for additional efficiency upgrades, interest rate buy down or closing cost credit – efficiency incentive overlaps all mortgage products so still pick loan best suits borrower’s needs.‘mortage green’- Calif formed 2001mortgage brokerage bridging the gap between capital markets & greening of RE industry residential & commercial loans nationally. Offer 1/8% discount or ¼% rebate for green-rated homes, give 27k lb of carbon offsets with each transaction (average amount US homes produces in a year)http://www.energystar.gov/index.cfm?c=mortgages.energy_efficient_mortgages
  • 2008 study by Robert, Charles Lesser:Green building going mainstream but no such thing as “green buyer” although 36% of homebuyers say driven by 3 sentiments (out of 42 factors) – environmental responsibility 6% “forest greens”, energy savings 22% “greenback greens”, health benefits 8% “healthy greens”Healthy greens are most likely to pay a premium & is strongest market opportunity for builders- have highest incomes. Much of marketing of green residential has been focused on “greenbacks” $ savers who trend older & lower income,
  • Not just using LEED because I’m certified in it! sorry NOT ALLOWED to use their logo! LEED put out by USGBC –3rd party verification that building designed & built using strategies to improve performance in basic environmental metricsGives concise framework to identify & implement practical & measurable green design, construction, operations & maintenance. Since 1998 >7k projects in US covering 1.5B SF commercial & residential in 9 CATEGORIES ABOVE including LEED for Homes. Collects extensive industry researchPoint system with 4 levels certified, silver, gold, platinum when see plaques ----- Meeting Notes (1/31/12 15:34) -----maybe move this slide?
  • Metrics guideposts to rest of presentation.“whole house” assessment – these systems overlap & impact each other - why the circles cross overexisting homes so site selection is not likely for majority of our clients- more applicable to developers & builders or custom homes. CAN pay attention to how home is situated on lot & which direction it faces.the "Big Three" energy rating systems -- LEED, BREEAM and Green Star -- are already converging toward common carbon metrics and common rating concerns.BREEAM = Building Research Establishment Environmental Assessment Method for buildingsGreen Star is a comprehensive, national, voluntary environmental rating system that evaluates the environmental design and construction of buildings in AustraliaENERGY CONSERVATION– majority items US home 21% US energy & 21% carbon emmissions per Dept of Energy60% of US Housing stock built before modern energy codes75% derived from burning of fossil fuels release CO2 contribute to global warming, smog & acid rain WATER - 1% of earth’s water is fresh & to consume, 2% is frozen & rest salt US >340B gallons used daily total – per/person 100gallons/day UNESCO predicts that by 2020 water shortage will be a serious worldwide problem. Water efficiency measures can reduce usage >30% resulting in savingsMATERIAL & RESOURCE –steps to build house & “stuff” in it includes extraction, processing & transportation pollute the air, water and uses natural resources. Construction & demolition waste account for 40% US solid waste stream. AIR QUALITY – US EPA indoor air can be up to 5xs as polluted as outdoor air, americans spend 80-90% time indoors typically at least half at home. Poor IEQ adverse effects on health, productivity, quality of life. Items include thermal comfort, daylighting, indoor chemical & pollutant source control, low-emitting materials, & increasing ventilation.Officially rating system measures a home’s performance based on eight categories: 5 above + location & linkages, awareness & education, and innovation. Go to website to learn more, short time for presentation only going to cover 4:Redfin sells existing homes so site selection is not likely for majority of our client, more applicable to developers & builders or custom homes. CAN pay attention to how home is situated on lot & which direction it faces.Innovation since usually aren’t the original builder seeking certification Education – manuals & how property works, be sure to gather manuals & learn about systems install as work on greening the home. location & linkages discuss on tour what’s nearby & slip in public transpo (ex. Doug takes train downtown & hollywood). walkable neighborhoods offer benefits to environment, health, finances, & communities. Cars leading cause of climate change, feet are zero-pollution. Walkable compact areas offer a center main street or public space, public transpo running nearby, buildings close to street, parking lots relegated out of sight, school & work in walking distance, and streets designed to accomodatebicylcists, pedestrians, cars & transit. keeps homes away from protected land, development minimal disturbance to surrounding ecosystems, and encourages density.----- Meeting Notes (10/10/11 19:06) -----make notes at top shorter----- Meeting Notes (10/11/11 17:42) -----re-word the energy first item doesn't flow
  • 2 sections of presentation – “keep it simple” are lower cost easier DIY projects vs. “go big” are more serious, complicated, expensive projectsRoughly $5-$10K here if did ALL of themTotally depend on size of home/condo, amount of outdoor area, existing infrastructure, taste, how extensive, # of bathrooms & bedrooms, type of system consumer chooses, how fancy/simple/high-tech, if hire a contractor to install or DIY, etc.Many DIY, many projects can be integrated when repair/replace existing sytemsMany items are free & can be done over a weekendSome items may already be completed or even regulated/required when the property is transferred
  • HOME ENERGY “PERFORMANCE” AUDIT – DIY check list - locate air leaks, assess insulation & lighting. PRO go into great detail, room-by-room analysis, leakage building envelope - past utility bills, blower door test, thermographic scan, exterior, walls, ceiling, floors, attic, local climate criteria, doors, roofLook for at local govt office, utility company list, online, recommendations, and check references! $300-$500 size of home & takes at least 4 hours. Benefit detailed report gives home’s existing strengths & weaknesses and where to focus your energy saving efforts.Careful of flight-by-night types who aren’t accredited by Building Performance Institute or Residential Energy Services Network & don’t use measurement tools.
  • HOME ENERGY “PERFORMANCE” AUDIT – DIY check list - locate air leaks, assess insulation & lighting. PRO go into great detail, room-by-room analysis, leakage building envelope - past utility bills, blower door test, thermographic scan, exterior, walls, ceiling, floors, attic, local climate criteria, doors, roofLook for at local govt office, utility company list, online, recommendations, and check references! $300-$500 size of home & takes at least 4 hours. Benefit detailed report gives home’s existing strengths & weaknesses and where to focus your energy saving efforts.Careful of flight-by-night types who aren’t accredited by Building Performance Institute or Residential Energy Services Network & don’t use measurement tools.
  • CAULK & WEATHER STRIP–HVAC is typically HALF of home utility bill, typical home loses approx 30% literally out window.
  • ATTIC INSULATION –lose 20% heating-cooling bill withoutnot only financial & “green” COMFORT of living environment w HVAC less strain. Hot air rises & lost in attic in winter, and hot air trapped in there in summer R vAlue measures “resistance to heat flow” & uniform thickness based on extremity temperatures in area. SEAL & INSULATE ATTIC DUCTS - typically lose 10-20% of conditioned airDucts distribute hot & cold air to vent system thru house snaking in attic or under home - out of sight out of mind, don’t catch leaks by nail, joints seperating, blocks or kinks. pre-insulated flex duct, wrap with blanket (cheapest) or use 1-2 inches spray foam insulation.Less worthwhile in cooler climates since roof isn’t a significant source of heat gain in winter so although may pay slightly more to heat homes in winter amount is usually insignificant compared to cooling energy savings in summer Cno federal tax credits to just paint white www.coolroofs.orghttp://www.thedailygreen.com/green-homes/latest/best-home-improvement-projects-0811#/category1
  • GARAGE DOOR INSULATE – Even if garage walls are insulated (most current code requires), garage doors usually isn’t. Attached garage next door to a house with interior temperature trying to maintain puts stress on your HVAC system. Less worthwhile in cooler climates since roof isn’t a significant source of heat gain in winter so although may pay slightly more to heat homes in winter amount is usually insignificant compared to cooling energy savings in summer Cno federal tax credits to just paint white www.coolroofs.orghttp://www.thedailygreen.com/green-homes/latest/best-home-improvement-projects-0811#/category1----- Meeting Notes (1/31/12 15:34) -----move this forward in insulation
  • ROOF – 90% US roofs are dark-colored can increase temp up to 50 degrees on surface contributing > utility bills, interior discomfort, intensification of “heat island effect”. silver or white-coated reflect sunlight & lower 10-15 degrees internal temperature of homeOne 1k SF white roof will offset 10 tons of carbon dioxicide over 20-yr life = 1 car for 2.5 years Less worthwhile in cooler climates since roof isn’t a significant source of heat gain in winter so although may pay slightly more to heat homes in winter amount is usually insignificant compared to cooling energy savings in summer ACno federal tax credits to just paint white www.coolroofs.orghttp://www.thedailygreen.com/green-homes/latest/best-home-improvement-projects-0811#/category1
  • ATTIC FANS- can reach up to 150 degrees & transmit heat back into house thru ceiling & wallsPush hot air out PASSIVE w wind, or ACTIVE tradition or solar electricity – set to a thermostat. Attic fan w proper positioning of complementary vents can help cool whole home & reduce strain on AC system. Improper attic ventilation can lead to wood rot, mildew, roof deterioration, energy loss & attract wood destroying pests with moisture build-up. ----- Meeting Notes (1/31/12 21:38) -----move this slide up closer to the roof
  • TREES - placed properly around can reduce HVAC needs by approx 20 wind breaks & shade, increase property value & curb appeal,, pull greenhouse gases out of the air, absorb noise, provide privacy, & help shelter wildlife. Best @ southwest for shade, make sure not disruptive to plumbing lines & to manmade ground-covers (concrete, bricks, stone, etc) local nursery on types best in local climate OR hire a landscape architect Best trees dense foliate & broad spreading form in summer for shade, drop their leaves in winter to let the sun pass thru to help heat
  • SOLAR CURTAINS & SCREENS – help block extreme heat from entering & affecting interior temperature of a home. In summer close them during day & open at night, in winter do opposite - same for shutters & blinds. Now more expensive than regular window coverings but getting increasingly competitively priced & come in variety of styles, fabrics, colors, etc.
  • MOTION SENSORS – lights great for best in areas w little foot traffic: basement, attic, outdoors, garage, laundry room, closets, bathrooms where light commonly get left on. Lighting responsible for 11-15% average home’s energy bills & extend life of bulbs.
  • ENERGY STAR- appliances usually 20% of home’s energy use. In HOMES WITH NO OR OLD APPLIANCES2 prices consider – take it home & costs to operate & maintain over lifetimeES appliances incorporate advanced tech while using 10-50% less energy than standard saving $80/yr typical home & reducing GGE ENERGY STAR dishWASHERS- advanced technology to clean dishes using less water & less energy, wise to replace pre-1994 dishwashers which waste >10 gallons/cycle saving 1,300 gallons/water over average lifetime 11 years.
  • FRIDGE & DRYER – vacuum coils in back every few months cleaning it 30% efficiency increase (+ reduces fire hazard). 2 most expensive appliances to run DRYER- $85/yr & $1.5k/ average lifeFRIDGE – 2nd biggest energy user in homes behind HVAC systems 13.7% average billFRIDGE older than 2001, DEF trade it in for a more energy efficient model up to 75% energy reduction + rebates.----- Meeting Notes (1/31/12 21:38) -----move the slide up re: clothesline
  • CLOTHESLINES –saves $, reduce greenhouse GGE (2 kg/load average), smells “fresh” w-o chems, less fabric wear & tear, and reduces wear & tear & repairs on dryer. controversial & been locally banned looks “old fashioned”, not many people want to see neighbor’s yard w intimate details! Be sure to check local zoning & be discrete. Can build one self or buy a canned rolled-up nylon kind or fancier model on the top leftCONDOS not possible but indoor racks year-round in any residential dwelling + it’s exercise & fresh air! NATURAL DAYLIGHTING – brightness in home help lower use of electricity & artificial lighting. Depends on home’s location, season, climate, day & time so as possible. South-east to South-west most exposure concentrate daytime activities there. sky tubes (draw sunlight thru reflective surface & disperses in thru a lense into a room & a diffuser in the ceiling & less intrusive to roof structure, less expensive).
  • HOT WATER HEATER WRAP – adding insulation can reduce standby heat losses by 25-45%, or about 4-9% of water heating costs. Can get pre-cut jackets or blankets fo $10-$20
  • LED & CFL bulbs –100+ yr old technology that produces heat, waste in landfill from short lifespan, & energy inefficient. CFLs meet EnergyStar guidelines, produce 75% less heat to cut cooling costs, used 75% less energy, last 6xs as long, and can save >$40 electricity over its life. LEDs are still more expensive but becoming more available – 4xs more efficient than incandescents, last 10xs as long, over it’s lifetime will save 570kWh of energy = $45
  • SPRINKLERS - Average US home uses about 50% water on landscaping. Often see them leaking & spraying on concrete, sidewalk, driveways Systems require regular maintenance have gardeners or hanyman unscrew them, clean the filter, adjust the spray direction to avoid dry or soggy patches.water between at night & early morning avoid evaporation during hot time of day, turn off timer right after or during rains, adjust timer to the season need .5-1 inch/week in spring & fall but 1.25-1.5 inches/week in summer
  • NATIVE & ADAPTED PLANTS – typical lawn requires 3k gallons water/month in summer to maintain & are a wasteland devoid of insect life & full of chemicals! simple container gardens OR as ornamental accents to lawnNative Plants are pretty, hardy & once established require less maintenance, pesticides, fertilizers & water, needs to be clipped but not mowed (lawnmowers estimated to be 5% of ozone-forming emissions in areas with smog problems), helps maintain a healthy local ecosystem & biodiversity for bugs & animal life, & create a sense of local place. Work better than grass due to extensive roots & increased ability to retain & store water & improves local water quality by eliminating or reducing amount of chemical pesticides & fertilizer that runs-offMost nurseries now have native-low water plants sections & classesRAINWATER BUCKETS & HARVESTING –heavy rain cities causes damage –harmful sediments & picks up oil, tar, antifreeze, pesticides, road sat, cigarette butts, animal droppings & other debris on roads. EPA considers pollution from urban storm water runoff as potentially most harmful source of contamination to US water systems & estimate single rainbarrel can save most homeowners 1,300 gallons of water/year. . Biggest culprit is permeable surface area in urban areas – concrete covers marshy prairie & blocks natural channels water usually flow thru. urban areas sewers overwhelmed & overflow or absorb the toxic stew of urban junk. BUCKETS easy & cheap way reduce personal water demand & less demand on stormwater runoff facilities. just put smaller buckets out ghetto style OR buy 55-gallon drum with piping, hose & wire mesh put on platform for better water pressure about an hour of work, DIY online demonstration videos.
  • TOILETS - Americans flush 4.8B gallons of water toilet daily! 45% indoor water use in typical residence – waste 1000s of gallons/year at 5gallons/flush on old toilets (pre-1990s)! 20% toilets leak (up to 200gallons/day) $20 attachment at Home Depot or put a ½ gallon juice/milk/water bottle filled with pebbles/gravel, sand etc in toilet out of way to off-set amount of water usedSHOWER-HEADS & FAUCETS- reduce water consumption by 50-70% usually concern in older, unremodeled older homesregulated per EPA 1992 standards , easy to install usuallyOld shower use 5-8 gallons/minute vs. “low flow” is 2.5 gallons minute
  • RECYCLING BINS & SORTING –Every 1ton of plastic recycled saves = 2 people’s energy use for 1 year, water used by 1 person in 2 months time & 2k pounds oil. Looking at local city program – co-mingled, sort items, etc. Sorting bins for sale Target, Amazon, WalMart, etc. WATER BOTTLES - Americans buy >4B gallons/year, 29 B bottles/year produced in US with manufacturing = 15m barrels of oil, energy used to pump, process, transport & refridgerate. <25% of plastic bottles are recycled, >25% bottled water travels across national bordersfill 5,500 garbage truck/day = bury manhatten one foot deep/day, wrap around the planet 149xs/year. costs $10/gallon, tap water pennies/gallon, US spends $43B/year to produce clean, safe tap water.
  • WATER FILTRATION SYSTEM – countertop (pitcher) or under-counter mounted system. BENEFITS – on demand, plastic reduction if use own metal water bottles, replaceable cartridges, DIY project or handyman, fits under most sinks, from few $100 to $1ks depending on budget, can get for whole house if want for shower, etc. options available – reverse osmosis, ion exchange, distillation, granular carbon, etc. Many web resources to decide which kind best per local water & health needs.
  • FURNITURE – NEW is destruction trees, plants, raw materials, manufacturing bi-products & energy used to make & shipping. GREEN FURNITURE – furniture options more & unique & stylish from speakers, CDs, metal caps, cans, bottle, cardboard paperhttp://www.youtube.com/watch?v=y2zePObwwEU&feature=relmfu - give old stuff instead of new stuff
  • Old re-processed, polished, re-furbished/repaired, good quality, character FUN flea markets, storage unit, craigslist, antique shops, consignment warehouses & can sometimes score items normally couldn’t afford plus your house won’t look cookie-cutter“WARISAN” japanese expression for legacy, inheritance, & character so old scratches & dents aren’t flaws they’re signs of worth.
  • BEES – 1 of the most beneficial insects in the world >150 US crops pollinated by >$9B annually & increase yieldthank them for 1/3 food we eat - without them we’d eat rice, what, corn instead of fruits, vege & nuts. Collany Collapse D is “buzz” (no pun intended!!) in trouble for >20 yrs losing 36% be colonies every winter worldwide, scientists think massive flu epidemic -Pesticides leading suspect. “Make meadows, not Lawns” movement xeriscaping without a ton of chems, pesticides & weed killers = LAWN IS ESSENTIALLY A USELESS BIOSYSTEMLawns use 11% US pesticides, 5% greenhouse gases are due to lawnmowers. Ask your local nursery or landscape architect for bee-friendly plants. relatively gentle & only sting if panic, usually get confused with wasps which are more aggressive. HUMMINGBIRDS same pollen-spreading function as bees, migrate south in winter & use a tremendous amount of energy for flight & stay warm. COMPOST –repurpose household waste which is otherwise transported, buried & burned96B pounds of organic food waste year in US means 122 pounds/month family of 4. turns trash into chemical-free fertilizer using sun, air & rain. DIY wood pallets & chicken wire OR buy pre-made unit or CONDOS “kitchen composters’ require electricity & venting but can be used all year indoors. newspaper, small chopped up yard waste, egg shells, fruit & vege scraps, coffee grinds, nut shells, tea leaves, grass clippings, etc. NO meat/fish/dairy.
  • VOCS – volatile organic compounds are gases emitted from solid or liquid chemicals with short & long term adverse health effects, concentrations are usually higher indoors (EPA found common pollutants to be constantly 2-5xs inside homes than outside). paints, lacquers, cleaning supplies, pesticides, building materials, furnishings, office equipment, glues & adhesives, dry cleaning chems. Common health effects include eye, nose, throat irritation, headaches, nausea, liver-kidney-central nervous system damage – SYMPTOMS include headaches, allergic skin reaction, nausea, fatigue, dizziness = “SBS” sick building syndrome. US after auto-paint related products homes are the 2nd largest source of VOC emissions smell of “fresh paint” is actually VOCs! Go experience this for yourself, walk down the home cleaning aisle at Home Depot & let those vapors hit you instantly.NATURAL HOUSEHOLD CLEANSERS – eliminate chemicals in household air & down drains, less dangerous if kids & pets, no worry entering water supply or local ecosystem, biodegradable, often less packaging than traditional chemical cleansers ingredients common & equally effective: vinegar, natural soaps, hydrogen peroxide essential oil, lemon juice, baking soda OR buy them at the store shelves of mainstream stores now often stocked with at comparable prices.GARDEN Common household items such as beer, cayenne pepper, cooking oil, marigolds, lavendar, ladybugs can make your garden prettier & naturally repel common pests like slugs, aphids, mosquito larvae, rabbits, ants, mice, ticks, & mothsCARPET – impact indoor air quality with VOCs & trapped dust & allergenschemical emissions from manufacturing, transportation, solid waste impacts. VOCs usually from glues & adhesives dissipate in 72 hours after installed with good ventilation. 4B pounds of carpet enter solid waste steam in US per year & variety of materials in it make it hard to recycle. Nylon is most popular fiber used not as durable have to throw out & replace more oftenenviro options = ‘GREEN LABEL’ carpets. – Jute, PVC backing with recycle content, cushioning with postconsumer glass & PVB plastic, soybean oil polyurethane backing, adhesives from resins of other industrial processesPAINT – solvents often have high quantities of VOCs. Technology is much better in recent years & color options same as regular paints. Expect to pay about $30/gallon (about 25-33% premium to regular paint/gallon) or about cost of premium paint lineusually high-performance so lasts longer save $ in long run not having to touch-up or re-paintEPA measures in grams/liter – “low-VOC” <50grams/liter include latex, recycled latex, acrylic, milk paint, water based and can be low odor, clean air formula, safer technology, excellent durability, washable finish.
  • CEILING FANS & FRESH AIR – Can lower HVAC bills from 10-30%. Energy Star fans get 15% more air circulation & use less energy. In Winter run fan CLOCKWISE to push warm air up & against the walls - SUMMER run COUNTER-CLOCKWISE to makes room feel up to 8 degree cooler with a breeze. most benefit, fans should be placed in key locations throughout home in all frequently used rooms, blades 7-9 feet from floor, 1 foot from ceiling & 1.5Ft from the nearest wall. NATURAL VENTILATION - Not always practical in high-rise condos, but usually good for homes! provides health, comfortable, productive indoor climate, can help save 10-30% less HVAC energy, provide oxygenhome “breathes” exchanging stale polluted indoor air for cleaner, fresher outdoor air – if NOT, pollutants can accumulate pose health & comfort problems. “whole house attic fan” in GO BIG Section which is like fans & natural ventilation on steroids!
  • These items can run into $100ks, depends on age of home, how/where situation on lot, on slab or raised foundation, in more exclusive homes with higher-end finishes & design, etc. If go to this extent, consider get home certified by one of the various programs to be mentioned at the end of the program. Can hire consultants to guide thru the process. HIRE A GREEN CONTRACTOR! CONTRACTOR – Get a green contractor trained to make sure that your home will be “energy-, water-, and resource-efficient.” designated a Master Builder by the Energy and Environmental Building AssociationCertified Remodeler, certified as such by the National Association of the Remodeling Industrycheck out the Green Buildings Professional Search from Sustainable Sources list of the top 100 green contractors by Engineering News RecordU.S. Green Building Council website.
  • GEOTHERMAL – Most energy-efficient method to heat & cool homes, NO fossil fuels, self-contained uses naturally occurring phenomenon. Below frost line, earth’s interior temp remains relatively constant (warmer than air in winter, cooler in summer like a cave) typical 3-ton residential system utility savings 70% (sometimes get rebates from local utilities) = cheaper to purchase a new home w 1 pre-installed than to retrofit an existingneed a pro installer, civil & structural engineer research area water table level, soil composition, zoning laws, frost line, etc. ELECTRIC CAR – cost less to own, operate, maintain though initial purchase price higher, more reliable (no fluids & fewer moving parts), no pollutant emissions, quieter, overnight charging usually when less strain on the grid, reduced oil consumption & dependance. Many now require special garage installed specialty plugs which charge them more efficiently than standard household, have an available space to do soDownfalls are still rely on electrical grid much of which is coal fired or nuclear still (solar, wind, etc have a long way to go though slowly gaining momentum), take more energy to produce than a regular car which likely solved with time but still issue today, have more limited range, and costs with powering the battery. Go see Chris’ movie “Who Killed the Electric Car”!
  • SOLAR PANELS – safe, extraction-waste-emissions free, infinately renewable. Don’t consider before doing a home energy retrofit to properly evaluate size of system needed!!!!!Up-front costs still > $.25/kWH, sharply reduces a home’s carbon footprint, saves $ long term. (Conventional $.03-$.05/kWH plus distribution & tarrifs runs approx $.11/KWH average across US)APPROX 10-15% return/year payback period depends on amount of sunlight, SF for panel placement, utility rates, local grants & rebates & tax credits. Solar is still .01% of all US households & all solar in US combined <1% electricity National atlas.govAnother trend is making buildings solar-power-enabled/ready meaning as it becomes cheaper to install, the building already has space & pre-connections for it
  • WIND TURBINES – challenging in residential height, amount of steady wind, turbines above trees & buildings, zoning, spinning blades injure birds & ruin views. New “compact” & “micro mini” systems are smaller, lighter, cheaper. 15-20 year lifespan, require maintenance, stay hooked to utilities for extra power or non-windy day.Typical home uses 9,400 kilowatts/year, which most wind turbines rated 5-15 kilowatt hours can meet. need a pro electrician & a roofer. DOUBLE-PANED WINDOWS- better insulation properties, noise reduction, harder to break in, updates appearance & increases re-sale value, significant cost-savings over long term, federal tax credits, local utility company rebatesAlmost half of US homes still have single-paned windows, accounting for 10-25% of HVAC bill. Consist 2 facing glass panels set in a frame separated by a small space ½-3/4 inch void filled with air or nontoxic gasses improve insulation, often glazing increase insulation & block heat. Not all created equal!! – look @ U-Factor how well it insulates, type of framing & sealant also impact. Colder climates, gas filled with low emmissivity coatings to reduce heat loss. In warmer climates, windows with spectrally selective coatings to reduce heat gain. http://green.blogs.nytimes.com/2011/04/21/study-finds-solar-panels-increase-home-values/WIND TURBINES - COMPANIES include – skystream energy, motorwave group, & windsave
  • TANKLESS WATER HEATER- up to 20% of average home’s energy budget in heating water22% more efficient on average than gas-fired storage tanks = about $75/year savings cost more to install = 20-yr break-even they last longer, maintain their efficiency over lifetime, less likely to leak and smaller when hit landfill. Average hot water tank lifespan 8-10 years with 7.3m discarded into US landfills annually. Traditional 100-yr old invention, some improvement efficiency last 25-yrs–cycling 24-hours a day raising bill even when not using hot water, constantly “stand by heat loss”. Reported that by making the switch in N America would save – 290m gallons fuel/year, 164m gallons propane, 6B hours of kilowatt electricity.
  • WALL INSULATION- properly insulated exterior walls increase comfort, approx 20% of energy HVAC systems lost thru walls Next step after insulate attic, fills in the cavity between the 2 external wall layers. Chances are if home built in last 10 years, its not needed & many local building codes now require it.If new house, many options including structural insulated panels, insulted concrete forms, concrete block insulation literally build-in. If adding to existing home, usually loose-fill or spray foam.
  • GREEN ROOF – $15/sf (2xsmore standard $8/sf)warmer in winter, cooler in summer, roof lasts longer not exposed to elements, reduce storm water run off, lower utility bills, muffle sound, absorb CO2 & release oxygen, use to view-sit-stroll, encourage local ecosystem, & look cool!need a pro roofer specialist to install more often seen on commercial buildings – Ford’s assembly plant Dearborn MI has a 10 acre one! Picture above in Manhattan condo developer David Puchkoff.
  • WHOLE HOUSE ATTIC FAN- overlaps w “air quality” category mechanical device pulls outside air thru interior space & vents thru the attic back to outside. Simple & effective method to cool a house instead of HVAC – draws cool outdoor air inside thru open windows & exhausts hot indoor air thru the attic back outsideRun it when outdoor temps are lower than indoor – summer in early mornings & night. Can reduce or replace AC, much less expensive to run. Typical AC uses 2000 watts/hour vs. whole house fan 44 watts/hour 45xs less energy Dept of Energy reports average cost $.11/kWh so $4.40 day run AC vs. $.45/day for attic fan, so 60 times/ summer is $235/summer so payback can be 5-10 years depending on personal AC demand, length of summer, etc.“sized’ to the house & then make sure have enough vents from attic to outdoors to force the air back out properly depending in system.
  • GRAY WATER RECLAIMATION – 50% of all residential water sinks, dishwasher, shower, bathtubs, clothes washers (vs. “black water” toilets!). Dictated by local code, generally approved for irrigation watercan be jerry-rigged DIY $50, pre-built system or installed by pro green contractor knows local codes want nothing toxic to go down your drains (bleaches, dyes, chemical cleansers, non-biodegradable soaps) if using GREEN CLEANSERS less of a concernNOT SAFE for drinking, bathing, hand washing! never documented case of illness linked to greywater use
  • HOT WATER PIPE INSULATION- Less time for hot water to get to the tap (less water waste), saves $ on energy, reduce temperature transfer from hot to cold pipes effects efficiency, & protects pipes from damage caused by extreme temperatures last longer. DIY or plumber –choose type of insulation & R value quite low, newer pipe systems today can come pre-wrapped.
  • DRIP IRRIGATION: non-turf areas, special tube w holes along ItSave $ & water apply water directly to soil next to plant slowly time to absorb & sink to roots. Typical single-family home uses 30% water for outdoor irrigation, drip system uses 20-50% less water than conventional sprinklers with LESS water lost to runoff, over-spraying, wind & evaporation. XERISCAPING– replace lawn might be more $ than sod initially, save $ over lifecycle costs water & maintenance.“food not lawns” movement local zoning laws etc prevents unconventional method in many front yards for nowterms also used are drought-tolerant, zeroscaping, smart scaping = plants whose natural requirements are appropriate to the local climate are emphasized, avoid losing water to evaporation & run-off.
  • RAINHARVESTING METHODS- more elegant than ghetto methods in “keep it simple”goal water penetrate down & be diverted from stormwater & saved at water table OR saved own landscaping Route rain gutters & other water collection systems towards a pond, ciscern etc. let it collect & have a spout to use the water later for landscaping. pre-built or custom designed by landscape architects, etc. Don’t want to hear it Seattle about all your rain, we got serious droughts in SoCal & dependance on imported water which is high-energy to import it to us from NoCal & Colorado river ----- Meeting Notes (1/31/12 21:38) -----take out the seattle part
  • HET toilets – typically after 1992, use <1.28 gallons/flush = 60% less then older, less efficient counterparts can save family of 4 $90/year for quick payback period esp after rebates.
  • RECLAIMED & RECYCLED BUILDING MATERIALS & FINISHES – Save energy & reduce landfill & reduce need sourcing new raw materials TONS OF THESE PRODUCTS ON MARKET - Sustainable surfaces made from reclaimed & recycled materials like glass, concrete, paper, post-consumer waste or pre-consumer waste left over from manufacturing plants or reclaimed from demolished buildingsGLASS approx 7% household refuse = millions tons/year. Green & chic, but strong & durable, non-porous, easy to clean & maintain, each piece is unique. Flooring – recycled cork & rubber flooring blend, OR wood reclaimed from commercial & industrial buildings. Durable, cork adds a natural, renewal component to rubberFarboMarmoleum Flooring – renewable, ecologically friendly materials including linseed oil, pine rosins, woof flour (sawdust), pigments. Installed with solvent-free adhesives & water-based primer. FLYASH – residue by-product of coal-fired electric generating plants 2005, US coal-fired power plants reported producing 71.1M tons - 29m average recycling rate approx 40%. Used in the mix of cement, improves its performance & quality, reduces permeability, reduces corrosion of reinforcing steelECO FRIENDLY DRYWALLhttp://www.ted.com/talks/kevin_surace_fixing_drywall_to_heal_the_planet.html
  • URBAN CHICKEN COOPS –uptick suburban, more municipalities relaxing rules, eggs local protein source, daily food no ship/package, keep yard free of bugs naturally, eat table scraps, & source of natural fertilizer. Friends in hillside view malibu property keep them & in suburban portland backyard on 6k sf lot. Can DIY coop or buy pre-built if have space & don’t bother neighbors can be a project <$1k
  • AIR PURIFIER- >31m Americans diagnosed w Asthma 1/3 childen <18. Installed part of central HVAC system removed contaminants from air distributed to ducts thru house OR stand-alone units. Get for health, comfort, makes HVAC system last longer by preventing dirt & dust build-up which also helps their energy efficiency. More efficient than normal HVAC filters catch approx 75% bulk dirt, but usually <3% of minute pollutants.Many types – HEPA filter, Ionic Air Purifier, UV Air purifiers, Carbon Air Purifiers. Prices can range from >$1k uninstalled.
  • We being our house – me + my husbandAll these measures resulted in 20-25% internal temperature difference
  • COMPOST: Free from city or buy onlline or build your own or just do a pile!RECYCLING: use a separate bin- Between both items we have about 1 bag of trash a week!LOW VOC PAINT- marginally more expensive & same color selection as regular paintsFRUIT & NATIVE PLANTS – Craigslist guy came dig up our roses for free, went to local nursery offering local coupons for new native-plants (they ALL have sections now for that) & took clippings from friends-neighbors of cactusLOW FLOW SINKS & BATH – items from home depot, most plumbing now is low-flow rated, get a plumber over to switch out fixtures all at onceFURNITURE – local depot hotel surplus and higher-end consignment stores & craigslistFLOORS & CABINETS – 50s house had parquette hardwood floors under carpet <$ than carpet, no VOCs, no replacement, minimal upkeep & reduce airborne allergens. Kitchen cabinets were dated style, kept the structure, re-did the doors & hardware only no demo and <$
  • FRUIT & NATIVE PLANTS – Craigslist guy came dig up our roses for free, went to local nursery offering local coupons for new native-plants (they ALL have sections now for that) & took clippings from friends-neighbors of cactusLOW FLOW SINKS & BATH – items from home depot, most plumbing now is low-flow rated, get a plumber over to switch out fixtures all at onceFURNITURE – local depot hotel surplus and higher-end consignment stores & craigslistFLOORS & CABINETS – 50s house had parquette hardwood floors under carpet <$ than carpet, no VOCs, no replacement, minimal upkeep & reduce airborne allergens. Kitchen cabinets were dated style, kept the framing & backing, re-did the doors & hardware only less demo, less new materials and <$
  • http://www.ted.com/talks/catherine_mohr_builds_green.htmlOR CUSTOM GREEN CONSTRUCTIONS – example of a home built on 50% embodied energy of typical home & payback period of new vs. old construction efficiency
  • more expensive, extensive, complicated, serious home improvements suited to a major remodel or custom built green home. high-end, high-profile LA home which is both green, stylish, comfortable & beautiful!ELECTRIC CAR – cost less to own, operate, maintain though initial purchase price higher, more reliable (no fluids & fewer moving parts), no pollutant emissions, quieter, overnight charging usually when less strain on the grid, reduced oil consumption & dependance. Many now require special garage installed specialty plugs which charge them more efficiently than standard household, have an available space to do soDownfalls are still rely on electrical grid much of which is coal fired or nuclear still (solar, wind, etc have a long way to go though slowly gaining momentum), take more energy to produce than a regular car which likely solved with time but still issue today, have more limited range, and costs with powering the battery. Go see Chris’ movie “Who Killed the Electric Car”!http://www.ted.com/talks/catherine_mohr_builds_green.htmlOR CUSTOM GREEN CONSTRUCTIONS – example of a home built on 50% embodied energy of typical home & payback period of new vs. old construction efficiency
  • don’t think this is all for nothing. Reaching an era where all must & could do their part
  • I spent weeks creating this presentation – hope you enjoyed & got something out of it. Thanks pandora & espresso!I’ve been interested in this for 20 years+ & why I got into RE in the first place.
  • If you’re as INSPIRED & EXCITED as I am about how many leaders & innovators there are in this part of the green movement can share this slide with you please EMAIL ME!I just crammed probably a full day’s materials into 30 minutes, if you want to learn more: so many places to read up, get smart, see maps, photos & articles, give references to buyers, etc.
  • Transcript

    • 1. Julie S. JacobsonField AgentSan Fernando Valley Team HomeLEED Green AssociateCertified Green Real Estate GreeningProfessional Basics What Buyers & Sellers can do right now to impact our homes & our environment
    • 2. What is ―green‖ housing Generally healthier, more comfortable-durable-energy efficient with a smaller environmental footprint than conventional homes EPA definition: creating structures & using processes environmentally responsible & resource-efficient thru a buildings life-cycle from siting to design, construction, operation, maintenance, renovation and deconstruction
    • 3. What is ―green‖ housing (cont.) Prevalence often depends on state & local government codes, incentives & mandates to local builders and on local consumer demand Increasing government agencies getting onboard Trend catching among realtors, builders , retailers, buyers & sellers
    • 4. What is ―green‖ housing (continued) Breakthroughs in building science, technology, and operations are now available to designers, builders, & owners to maximize environmental & economic performance of homes Arguably one the largest trends to hit the industry in decades
    • 5. Reasons green homes may be intimidating? Cosmetic improvements take priority over ―green‖ items Will require a formal certification that‘s difficult or costly Technologies will improve or get cheaper
    • 6. Reasons green homes may be intimidating? Expensive or difficult on older homes Uncomfortable or sacrifice in design Overwhelmed with scary environmental messages
    • 7. 84% of Americans self-identify as ‗light‘ to ‗dark‘ green consumers
    • 8. Green Features top most wanted list for home buyersA survey published in December in the American Institute of Architects reports:The most desirable features include:-- Green/energy efficient: 50%-- Building a custom home: 38%-- Water views: 38%--Mountain views: 32%-- Suburban home: 31%-- Near the beach: 27%The top reasons for moving include:-- Wanting to live in a larger space: 45%-- Wanting to live in a home that better suits their life stage: 44%-- Wanting to live in a home that better suits their style: 47%-- Wanting to move to a better neighborhood: 30%-- Wanting a more environmentally sustainable home: 27%-- Wanting to live closer to job: 22%
    • 9. GREEN housing sector growth & studies―The considerable impact on the environment created by homes necessitatesa shift toward more sustainable residences.‖-USGreen Building Counsel (USGBC) 2008 LEED for Homes CALIFORNIA
    • 10. GREEN housing sector growth & studies―68% of builders surveyed say that homes in 2015 will include more greenfeatures and technology‖-National Association of Home Builders (NAHB) 2011 studyTexas Oregon
    • 11. GREEN housing sector growth & studies―It does not matter what shade you prefer, because green is gold.Energy efficiency is not on the ‗wish list‘ for home buyers in 2011 — it ison the ‗must‘ list… energy efficiency is no longer an upgrade in themind of a home buyer.‖-2011 AVID Ratings Design Driver Study―The economic impact from green building construction is significantand will continue to grow as the demand for green buildings rises.‖ -2009 USGBC/Booz Allen Hamilton >2 million jobs and generates >$100 billion in GDP & wages 2013, green buildings will support nearly 8m jobs LEED-related already generated 15k jobs since 2000, by 2013 forecasts an additional 230,000 jobs will be created
    • 12. Sales Growth of Energy Star (ES) labeled products
    • 13.  2010 >8k builders built EPA‘s Energy Star (ES) >126k new homes New Homes Program >1.2m homes built cumulative 2010 HUD $ used to build 5k ES Homes 95k used online ―Home Energy Yardstick‖ to compare homes energy use to others nationally 55,000 used ―Home Advisor‖ online to find customized recommendations to improve home efficiency
    • 14. HPwES Program: ―Home Performance with Energy Star‘• >35,000 homes improved in 2010 thru the whole-house retrofit program administered thru locally sponsored programs• As of 2010, 110k homes total cumulative in 35 programs in 30 states
    • 15. Energy Star‘s EEM: Energy Efficient Mortgage Borrowers can finance energy-saving measures by adjusting the value of home purchase Can be FHA, VA & Fannie & Freddie Purchase existing homes with plans for energy efficiency improvements loan can include their cost Rater conducts survey as part of loan approval process Or used to purchase new Energy Star qualified homes
    • 16. Energy Upgrade California program Basic Package A contractor installs a set of required measures resulting in about 10% energy savings $1,000 rebate for:  Duct sealing  Water heater insulation  Low flow shower head  Attic insulation www.EnergyUpgradeCa.org
    • 17. Energy Upgrade California program Advanced Upgrade Package Customized to the home‘s needs, so more energy savings equals more rebates (up to $8k in LA County):  Start with an energy audit  Hire a qualified contractor who develops a custom plan with projected energy savings  Can also secure financing through the website www.EnergyUpgradeCa.org
    • 18. Research Re-Sale Value Green HomesPortland metro – 2010 study found new homes with 3rd party certificates sold for8% more & existing homes for 30% more on average than non-certifiedSeattle & Portland – 2009 study found energy-certified homes appear to sellfaster on average than those without AND at 9.6% premium in Seattle & 4.2%premium in PortlandAtlanta –2010 study sold 8% faster (average of 106 days on the market vs. 115for traditionally built homes) AND at a 4.4% premium ($407k vs. $390k average)
    • 19. More research Re-Sale Value of Homes with SolarCalifornia – 72k homes sold between 2000-2009 of which 2k included solar.Homes with PV solar sold average $17k premium with 3,100 watt PV system =91% recovery on investment!San Diego & Sacramento - studied sales from 2003-2010 found on averageinstalling solar panels costs $35,967 ($20,892 after federal & state subsidies), butyielded an increase in appraised value of $20,194 =97% recover rate on investment!
    • 20. When will we get more research on Re-Sale Value of Green Homes?San Francisco – developing ―green grade‖ designation on propertyrecords of homes meeting efficiency standards to help buyers assess its―greeness‖Colorado – USGBC video Governor‘s Energy Office slaterecommendations from builders, realtors, lenders & appraisers to greenstate‘s MLS boards
    • 21. When will we get more research on Re-Sale Value of Green Homes?The Appraisal Institute - ―green‖ appraisal courses past 2 years & as of3q2011 new ―green addendum‖ for energy-efficient home upgradeshome valuationsLenders– underwriting & data should start to impact the field soon too
    • 22. Imagine the impact we can have…Why wouldn‘t Redfin buyers use that average $6k rebate to do good,save money & increase property value – a triple win!!!Even if only some Redfin buyers & sellers did just some of the tips, wouldresult in a real measurable impact in water, energy & resourceconservation
    • 23. What is LEED & why use it?LEADERSHIP IN ENERGY & ENVIRONMENTAL DESIGNUSGBC – US Green Building Counsel
    • 24. 4 metrics to assess a building‘s ―greenness‖ENERGY CONSERVATIONWATERMATERIALS & RESOURCEAIR QUALITY
    • 25. Keep it Simple: Easy lower-cost items for immediate impactENERGY LED or CFL bulbs ‗Energy Star‘ appliances Weather strip & caulk windows & doors $50 Attic Insulation $2k Seal ducts Wrap hot water heater $25 Motion sensor on lights Solar curtains or screens on windows Clotheslines in yard Home Energy Audit – DIY or hire a pro $400 Clean Fridge & Dryer coils for increased efficiency $75 Plant trees as shade & wind breaks $200 Use natural lighting as much as possible $450/each light tube skylights Insulate your garage door $100WATER Adjust sprinkler heads & timers $0 Modify toilets to low-flow $0-$50 Low-flow water faucets & shower heads $100 Native & adapted plants $100s Rain buckets $50 Use the dishwasher!MATERIALS & RESOURCE Recycle Buy upcycled or recycled furnishings & décor & household items Restore as possible, find creative re-use for onsite materials & salvage to avoid the landfill Make a habit of re-usable bags & water bottles $30 Drinking water filtration system instead of plastic $100s Bee & hummingbird friendly yards $100s Compost $100AIR QUALITY Use chemical free natural cleansers & pesticides <$100 Low VOC paint & carpet Use natural ventilation & ceiling fans
    • 26. Keep it Simple: ENERGYHome Energy Audit – think of a house as an envelope
    • 27. Keep it Simple: ENERGYHome Energy Audit - DIY or hire a Pro
    • 28. Keep it Simple: ENERGYWeather strip & caulk windows & doors
    • 29. Keep it Simple: ENERGYINSULATE – Attics & attic ducts!
    • 30. Keep it Simple: ENERGYINSULATE the Garage door!
    • 31. Keep it Simple: ENERGYROOF - Paint roof white or silver
    • 32. Keep it Simple: ENERGYInstall an attic fan or vents
    • 33. Keep it Simple: ENERGYPlant trees as shade & wind breaks
    • 34. Keep it Simple: ENERGYSolar curtains or shades on windows
    • 35. Keep it Simple: ENERGYMotion sensors on lights
    • 36. Keep it Simple: ENERGY‗Energy Star‘ appliances
    • 37. Keep it Simple: ENERGYClean Fridge & Dryer coils
    • 38. Keep it Simple: ENERGY Clotheslines vs. Dryer Natural Daylighting & Solartubes
    • 39. Keep it Simple: ENERGYInsulate hot water heater
    • 40. Keep it Simple: ENERGYLED or CFL bulbs
    • 41. Congrats you made it thru energy!
    • 42. Keep it Simple: WATER Adjust sprinkler heads & timers
    • 43. Keep it Simple: WATER Native & adapted plants - “xeriscaping” Rain buckets
    • 44. Keep it Simple: WATER Low-Flow attachments for toilets Low-flow water faucets & shower heads
    • 45. Keep it Simple: MATERIAL & RESOURCES Recycling bins for sorting Re-usable water bottles
    • 46. Keep it Simple: MATERIAL & RESOURCES Mounted drinking water filtration system
    • 47. Keep it Simple: MATERIAL & RESOURCESUpcycled or Recycled furnishings
    • 48. Keep it Simple: MATERIAL & RESOURCES Restore & salvage as possible Creative re-use for onsite materials
    • 49. Keep it Simple: MATERIAL & RESOURCES Bee friendly yards Compost
    • 50. Keep it Simple: AIR QUALITY Chemical free cleansers Low VOC paint & carpet
    • 51. Keep it Simple: AIR QUALITYUse natural air & ceiling fans as possible
    • 52. Go Big: More advanced & expensive home greening itemsENERGY Solar panels $25k New double-paned windows Replace all grass with xeriscaping Tankless water heater Wall insulation Whole house attic fans $2k Wind turbines $5k GeoThermal heating-cooling system $15kWATER Grey water reclamation system Drip irrigation system watering Custom rain water harvesting systems Low-flow dual-flush toilets $300/each Green roof $15/sfMATERIALS & RESOURCE Recycled & reclaimed building materials instead of virgin resources Chemical-free & biodegradable building materials Urban Chicken CoopsAIR QUALITY Air purifier Whole house attic fan $2k
    • 53. ENERGY: Go Big GeoThermal heating & cooling system
    • 54. ENERGY: Go BigSolar panels
    • 55. ENERGY: Go Big Wind turbines Double-paned windows
    • 56. ENERGY: Go BigTankless water heater
    • 57. ENERGY: Go BigWall insulation
    • 58. ENERGY: Go BigGreen roof
    • 59. ENERGY: Go BigWhole house attic AC fan (in ―Air Quality‖ Section too!)
    • 60. WATER: Go BigGrey water reclamation system
    • 61. WATER: Go BigInsulate water pipes
    • 62. WATER: Go Big Drip irrigation system watering No grass! All xeriscaping
    • 63. WATER: Go BigMore elegant rainwater harvesting methods
    • 64. WATER: Go BigLow-flow dual-flush High Efficiency Toilets (HETs)
    • 65. MATERIALS & RESOURCES: Go Big Recycled & Reclaimed building materials VOC-free & biodegradable materials
    • 66. MATERIALS & RESOURCES: Go Big(Sub)Urban chicken coops
    • 67. AIR QUALITY: Go Big Air purifier Whole House Attic AC Fan - mentioned in ―Go Big‖ energy
    • 68. KEEP IT SIMPLE: An August day in our backyard…Yes >115°!!!What we did:• Removed old swamp cooler & its old metal ducting from attic• Installed solar curtains• Sealed the vents from swamp cooler• Put in R38 cellulose insulation• Installed an attic fan set to 100°• Installed whole house attic fan• Painted roof white over den• Signed a lease for solar panel installation 1Q2012Total cost $4.5k + rebates $400 +federal tax deduction = reducedenergy consumption & thereforenergy bills
    • 69. KEEP IT SIMPLE: Other green items at the Jacobson abode…• A compost bin - $40• Recycling bin – city *free*• Fruit trees, adapted/native landscaping plants, hummingbird feeder & bee friendly plants - $150• 2 low-flow water attachment toilets - $40• Low-flow kitchen faucet - $250• Wrap hot water heater - $25
    • 70. KEEP IT SIMPLE: Other green items at the Jacobson crib…• Rain water collection buckets - $20• Recycled furniture dining room, breakfast counter & kitchen- $700• Re-used garden door - $10• Restored & retained original materials flooring & kitchen cabinets - $2,000• Weather stripping $30TOTAL approx. $4k
    • 71. GO BIG: theMarrakeshHouse.com in Culver City, CA  Old windows turned into ―Lemon Temple‖  Energy efficient lighting  FSC (Forest stewardship Counsel) certified lumber  Emphasis on reduce, reuse & recycle  Indoor air quality
    • 72. GO BIG: theMarrakeshHouse.com in Culver City, CA  Construction debris diversion  Solar panels  Electric cars  Organic garden  Dual flush toilets  Low-flow faucets
    • 73. Triple Win – do good, save $ & increase property valueEven if only some Redfin buyers & sellers did just some ofthe tips, we‘d have a real measurable impact in water,energy & resource conservation
    • 74. More Online Resources NAR Green Group on FaceBook http://www.facebook.com/NARGREEN Database of States‘ Incentives & Rebates - http://www.dsireusa.org/ US Green Building Counsel LEED for Homes – http://www.usgbc.org/DisplayPage.aspx?CMSPageID=147 USGBC Green Building Information Gateway - http://gbig.org/ Energy Star Appliances use calculator state rebates http://www.energysavers.gov/your_home/appliances/index.cfm/mytopic=10040 Green MLS tool Kit- http://www.greenthemls.org/snapshot-of-the-green-home-industry.cfm Flex Your Power Residential Section - http://www.fypower.org/res/ TED Talks – www.tedtalks.com several about sustainable design & development and green architecture Economics of Renewable Energy- http://amecosolar.com/pvwhat03.html
    • 75. More Online Resources DIY home energy audit- http://hes.lbl.gov/consumer/ Green Lending http://www.chicagotribune.com/classified/realestate/sc-cons-0908-umberger-green- lending-20110909,0,818347.column EPA website home diagram where click on each part & room to learn greening recommendations- http://www.epa.gov/greenhomes/index.htm ―Sustainable Resources‖ website with water, energy, building materials, recycling, green pros, articles, etc.- http://sustainablesources.com/ Article on creative material re-use- http://webecoist.com/2010/03/29/10-surprising-reclaimed- recycled-building-materials/ National Association of Home Builders Green - http://www.nahb.org/page.aspx/category/sectionID=206 See if location windy enough turbines eere.energy.gov/windandhydrowindpoweringamerica/wind_maps.as Energy Efficient Mortgages by ES http://www.energystar.gov/index.cfm?c=mortgages.energy_efficient_mortgages Colorado‘s attempt to standardize green MLS policies http://www.youtube.com/watch?v=e49dsQiopb4