Content Marketing: Brand Personality
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Content Marketing: Brand Personality

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What is a company or branding "personality" and how do you get one?

What is a company or branding "personality" and how do you get one?

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Content Marketing: Brand Personality Content Marketing: Brand Personality Presentation Transcript

  • Gangly Sister Talks
  • Branding Personality What is Branding Personality?
  • It’s apparently quite obnoxious.
  • Gangly Sister Branding
  • Where does it come from? • Company values  Work with people you love  Audacious vision  Laugh  Impeccable honesty  Outrageous creativity  Give first  Just keep going
  • Purple and Nine™ are coming! JANUARY 2014
  • This is how our website will look by then….
  • Click to edit Master title style 5/22/2014 9 This is how our website will look by then…. Company Values: • Outstanding lip service • Uncompromising attitude • Moving platitudes • Customer-centric rhetoric What are your company values?
  • This is how our website will look by then….
  • Rebecca Rachmany www.rebeccarachmany.com www.ganglysister.com rebecca@ganglysister.com @rebeccarachmany @ganglysister