ReadyTalk Cloud Connector Demo

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Eloqua Cloud Connectors for ReadyTalk allow you to leverage the strengths of both services – ReadyTalk to host a flawless webinar and Eloqua to promote your webinar and speed follow up. This presentation walks through an example of how to use Eloqua Cloud Connectors for ReadyTalk using Campaign Canvas in Eloqua 10.

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  • Eloqua Cloud connectors allow you to leverage the strengths of both services – ReadyTalk to host a flawless webinar and Eloqua to promote your webinar and speed follow up. ReadyTalk is an Eloqua customer so I’m going to show you an example of how we use ReadyTalk and Eloqua together to generate leads.
  • We wont’ go over schedule and promote webinar today but visit our blog or ask me, Autumn, and John about some of the techniques we use at our companies.
  • ReadyTalk Cloud Connector Demo

    1. 1. Webinar Cloud Connector Demo The Best of Both Worlds @ReadyTalk @smbarnhart#EloquaTour Shawna Barnhart @smbarnhart 1
    2. 2. Live Polling QuestionWhat is your level of expertise with creating andpromoting webinars? 1. Haven’t Started 2. Beginner 3. Moderate 4. Advanced 5. I should be running this session#EloquaTour Shawna Barnhart @smbarnhart 2
    3. 3. High Level Webinar Flow Schedule Webinar Promote Webinar Register Attendees & Generate Join Information Send Confirmation & Reminder Emails Drive Post-Event Activities Based on Webinar Participation#EloquaTour Shawna Barnhart @smbarnhart 3
    4. 4. Registration Form Hosted By Eloqua Brief Registration Form Social Media Links#EloquaTour Shawna Barnhart @smbarnhart 4
    5. 5. Webinar Campaign/Program#EloquaTour Shawna Barnhart @smbarnhart 5
    6. 6. Pass Registration to Webinar Send to Cloud Connector#EloquaTour Shawna Barnhart @smbarnhart 6
    7. 7. Confirmation Email Confirmation Email#EloquaTour Shawna Barnhart @smbarnhart 7
    8. 8. Confirmation Email Hosted By Eloqua Join Instructions Unique Join URL ICS File with Join URL#EloquaTour Shawna Barnhart @smbarnhart 8
    9. 9. Reminder Emails Reminder Emails - Within a week before - Day off event#EloquaTour Shawna Barnhart @smbarnhart 9
    10. 10. Wait Until Webinar Occurs Add a Wait Step#EloquaTour Shawna Barnhart @smbarnhart 10
    11. 11. Webinar Participant Data Post-Event Cloud Connector#EloquaTour Shawna Barnhart @smbarnhart 11
    12. 12. Post-Event Email Varies Based on Attendance#EloquaTour Shawna Barnhart @smbarnhart 12
    13. 13. Post-Event Email Hosted By Eloqua Recording of Event Survey Request Webinar Materials#EloquaTour Shawna Barnhart @smbarnhart 13
    14. 14. Live Polling QuestionWhat is your level of expertise with creating andpromoting webinars?1. Haven’t Started2. Beginner3. Moderate4. Advanced5. I should be running this session#EloquaTour Shawna Barnhart @smbarnhart 14
    15. 15. Live Polling Question • Introduction Nurture Track Haven’t Started • Introduction Nurture Track Beginner • Moderate Nurture Track Moderate • Advanced Nurture Track Advanced • Contact to be a Guest Presenter Run This Session#EloquaTour Shawna Barnhart @smbarnhart 15
    16. 16. Segment Leads Leads Segmented Based on Poll Response#EloquaTour Shawna Barnhart @smbarnhart 16
    17. 17. Request a Demo @ http://meet.ReadyTalk.com/EloquaCloudDemo @ReadyTalk @smbarnhart#EloquaTour Shawna Barnhart @smbarnhart 17

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