From Demand Generation to Making the Sale

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Follow the four-step process from demand generation to making the sale. Discover the difference between demand generation vs. a nurture series along with how to prioritize leads. All four steps are necessary in closing the deal.
To watch the this webinar, visit: https://www.youtube.com/watch?v=J-MP5jyUdSY

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  • Title change: What if we said, ‘From Demand Generation to Making the Sale’?
  • What would you think about doing a black background for this?
  • This is so freaking cute!
  • Great call to action!
  • From Demand Generation to Making the Sale

    1. 1. From Demand Generation to Making the Sale
    2. 2. 4 Step Process Demand Gen. Prioritize Nurture Sell
    3. 3. Attract
    4. 4. Nurture
    5. 5. Prioritize
    6. 6. Sell
    7. 7. Demand Gen vs. Nurture Series
    8. 8. DemandGen Nurture
    9. 9. Demand Generation 2 3 Gets people talking & generates awareness. Position yourself as the expert & give advice. Talk to a broad audience. 1
    10. 10. Demand Gen. – Broad Audience
    11. 11. Be the Expert Create a Trust Factor.
    12. 12. Trust Lead Nurture Expertise = Trust
    13. 13. Nurture & Justification Utilize customer examples & case studies. Talk to a targeted and segmented audience. Stay top-of-mind. 1 2 3
    14. 14. Do not let them forget about you…
    15. 15. Prioritize
    16. 16. Lead Scoring 00:00 Prospect #1 Prospect #2 120 42 WINNER! WINNER! Prioritize and focus on attracting leads with the highest score.
    17. 17. & Let your sales team work their magic! Breath. Relax. Smile.
    18. 18. Click here to learn more: ReadyTalk Resources

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