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Sql Server 2012 overview and licensing

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  • In the next wave of SQL Server investments, Microsoft is delivering its cloud-ready information platform to organizations looking to efficiently protect, unlock and scale the power of their data across the desktop, device, datacenter and private or public cloud. Mission-Critical ConfidenceThe cloud-powered information platform will help protect an organization’s infrastructure – getting you the nines you need at the right price with the most secure database, especially for mission critical workloads. Additionally, customers who bet on Microsoft get more than a trusted platform; they get a trusted business partner and huge ecosystem of experienced vendors.Breakthrough InsightCustomers will quickly unlock breakthrough insights with managed self-service data discovery across structured, unstructured and cloud data sources backed by credible consistent data and massively scalable data warehousing and analytics solutions. Cloud On Your TermsAdditionally, SQL Server 2012 will offer organizations the agility to quickly create and scale solutions that solve challenges and fuel new business opportunity across on-premises and public cloud. SQL Server 2012 supports hybrid IT environments with common management and development tools, and the ability to extend your applications to the cloud with SQL Azure.
  • Mission-Critical ConfidenceSQL Server 2012 will help protect your organization’s infrastructure—getting you the nines you need at the right price. SQL Server AlwaysOn delivers global High Availability; greater hardware utilization with active and multiple secondaries; 2x faster failover; and improved ease of use. Your organization also benefits from astonishing data warehouse performance gains with the new in-memory column store technology to help with managing increasing data volumes. With support for Windows Server Core edition, you can dramatically reduce the need to trade off uptime for security patching, and SQL Server continues to lead the major database vendors with the fewest vulnerabilities. Customers who bet on Microsoft get more than a trusted platform; they get a trusted business partner with mission critical services and support offerings and comprehensive ecosystem of industry-leading hardware, software, services, and cloud partners offering customers choices for best-of-breed  data platform solutions. 70K experienced solution partners with 9,500 Microsoft-certified Gold and Silver partners in Business Intelligence and OLTP help deliver on customer needs worldwide.SQL Server Always on
  • Breakthrough InsightWith SQL Server 2012, customers can quickly plow through volumes of data with rapid data exploration and discovery. Power View is a new self-service analytics tool providing stunning interactive data visualizations. This release also includes enhancements to PowerPivot, which is built on Excel and enables broad end user adoption. Via SharePoint, you can enable self-service BI, balanced with enterprise security and governance. Features such as Data Quality Services andthe new BI Semantic Model deliver increased productivity and data accuracy with built-in tools. Finally, customers can get up to 15K partitions, helping to deliver Tier 1 scalability for large sliding windows in ERP applications such as SAP.
  • Cloud On Your TermsSQL Server 2012 helps you to migrate to the cloud on your terms, with the flexibility to quickly create, extend and scale solutions that solve challenges and fuel new business opportunity across on-premises and public cloud. Through a common architecture, License Mobility, and unlimited virtualization, you can easily move applications across on-premises and cloud—and extend applications to the cloud with SQL Azure. Hybrid IT environments are supported with common management and development tools for faster time-to-market and increased productivity.
  • OPTIONAL TECHNICAL OVERVIEW OF HERO FEATURES: Slides 28-33There are LOTS of new features in this release but if I were to isolate I would talk about my top 4:SQL Server AlwaysOnis a new integrated high availability and disaster recovery solution including 8x faster throughput and 2x faster failover. TheColumnStore Index (f.k.a Apollo), SQL Server 2012 which achieves 10-100x* performance gains. (This is based on Microsoft data and data procured from customers participating in the Microsoft SQL Server 2012 TAP.)TheSQL Server Data Tools, which streamline application development with a single environment for developing DB, BI, and web solutions across on-premise and cloud environments.Highly visual and powerful tools that put BI into the hands of end-users, such as PowerPivot and Power View, which enables the creation of stunning interactive data visualizations.More detailsSQL Server 2012 brings a number of Tier 1 enhancements for high availability, scalability and performance. SQL Server AlwaysOnis a new integrated high availability and disaster recovery solution including 8x faster throughput and 2x faster failover. With the new built-in ColumnStore Index, SQL Server 2012 achieves 10-100x* performance gains. (This is based on Microsoft data and data procured from customers participating in the Microsoft SQL Server 2012 TAP.)SQL Server 2012 comes with new cloud-optimized features, like SQL Server Data Tools, which streamline application development with a single environment for developing DB, BI, and web solutions across on-premise and cloud environments.Highly visual and powerful tools that put BI into the hands of end-users, such as PowerPivot and Power View, which enables the creation of stunning interactive data visualizations.Apollo is in-memory ported to our OLTP engine – massively fast, highly fast, non-index queries – great thing if customers are doing full text search. Greatly speed query and cycle time.Ported the capabilities of the Data Management Studio into Visual Studio (Developers and DBA have common tools.
  • OPTIONAL TECHNICAL OVERVIEW OF HERO FEATURES: Slides 28-33There are LOTS of new features in this release but if I were to isolate I would talk about my top 4:SQL Server AlwaysOnis a new integrated high availability and disaster recovery solution including 8x faster throughput and 2x faster failover. TheColumnStore Index (f.k.a Apollo), SQL Server 2012 which achieves 10-100x* performance gains. (This is based on Microsoft data and data procured from customers participating in the Microsoft SQL Server 2012 TAP.)TheSQL Server Data Tools, which streamline application development with a single environment for developing DB, BI, and web solutions across on-premise and cloud environments.Highly visual and powerful tools that put BI into the hands of end-users, such as PowerPivot and Power View, which enables the creation of stunning interactive data visualizations.More detailsSQL Server 2012 brings a number of Tier 1 enhancements for high availability, scalability and performance. SQL Server AlwaysOnis a new integrated high availability and disaster recovery solution including 8x faster throughput and 2x faster failover. With the new built-in ColumnStore Index, SQL Server 2012 achieves 10-100x* performance gains. (This is based on Microsoft data and data procured from customers participating in the Microsoft SQL Server 2012 TAP.)SQL Server 2012 comes with new cloud-optimized features, like SQL Server Data Tools, which streamline application development with a single environment for developing DB, BI, and web solutions across on-premise and cloud environments.Highly visual and powerful tools that put BI into the hands of end-users, such as PowerPivot and Power View, which enables the creation of stunning interactive data visualizations.Apollo is in-memory ported to our OLTP engine – massively fast, highly fast, non-index queries – great thing if customers are doing full text search. Greatly speed query and cycle time.Ported the capabilities of the Data Management Studio into Visual Studio (Developers and DBA have common tools.
  • How does this compete with RAC One Node, How is RAC becoming moot has hardware capacity increases?OPTIONAL PRODUCT DETAILSo let’s take a minute to talk about AlwaysOn at a deeper level. We’ll cover two key things:What are Availability Groups. And how AlwaysOn enables greater uptime.  AlwaysOnAvailability Groups maximizes the availability of a set of user databases for an enterprise. Before customers had to configure each tool one at a time, one database at a time; mirroring, failover clustering, etc. Now with AlwaysOn, customers can configure their mirroring and failover needs for a group of databases through the click-thru wizard. Deploying AlwaysOn Availability Groups can include creating and configuring one or more availability groups that make up a customer’s global HA solution. The AG Listener connects directly to the app through a single point, virtual network name. With previous SQL Server versions, the apps had to either manually change connection string when a database mirroring failover happened, or they had to code two server name in the connection string (principal server and mirror server). As you can imagine, that was cumbersome, error-proneEach availability group is a container for a discrete set of user databases, known as availability databases, that fail over together. An availability group can have multiple possible failover targets (secondary replicas). Moreover, you can configure secondary replicas to support read-only access to secondary databases and for performing backups on secondary databases. Think of Availability Groups as a premium enterprise-grade alternative to Database Mirroring which has shipped with SQL Server since 2005. So, how does AlwaysOn enable greater uptime?The addition of multiple secondaries and product investments for faster connectivity and automatic page repair enable faster failover during planned and unplanned downtimeThe addition of multi-site clustering across the subnet helps enable cross-datacenter failover of SQL Server instances. This is incredibly important when both local centers are affected by, say, a natural disaster, the system can quickly failover to a datacenter across the globe.
  • As the data explosion continues, enabling blazing-fast performance across transaction processing and analysis & data warehousing queries is simply expected. Customers need systems that can keep up with increasing data volumes, the increasing complex nature of data, and handle the velocity at which data is coming in. You know how you feel when you have to wait for a website as it hangs for a second to process your request – even 2 seconds feels like an eternity. SQL Server has already enabled astonishing performance for customers, globally and across critical industries like financial institutions on the 2008 platform – SQL Server 2012 only gets better.  SQL Server 2012 delivers a variety of performance improvements including a new ColumnStore Index directly in the relational engine. Many folks said it couldn’t be done, to deliver a columnar store directly in the engine, and we delivered. Customers are seeing up to 10x performance gains on their Data Warehousing queries.
  • Credible, consistent dataDeliver credible, consistent data to the right users with end -to-end data integration, cleansing and data management. One Single Semantic ModelBI Semantic Model: A single, scalable model for Business Intelligence applications, from reporting and analysis to dashboards and scorecards, that helps provide a consistent view across heterogeneous data sources. IT and developers can create a single model to be consumed by front-end tools for their BI Applications across both tabular and multidimensional models. Seamlessly Integrate DataIntegration Services: Reduce time-to-solution for innovative, team-based data integration across data sources, including the cloud, by utilizing the industry-leading tools in Integration Services (SSIS) that help deliver credible, consistent data reliably and efficiently. New improvements include significant improvements in the user experience for dramatic efficiencies. Cleanse Organizational DataData Quality Services: Improve data quality by using organizational knowledge and 3rd party reference data providers, including cloud-based providers, by enabling data managers to reliably profile, cleanse, and match data —run as a standalone tool or leverage within SSIS.Efficiently Manage DataMaster Data Services: Create, maintain, store, and access master data structures used for object mapping, reference data, metadata management with Master Data Services (MDS), while a new MDS Add-in for Excel makes it easy for end users to manage and maintain central data.
  • So let’s talk about security. As end users continue to demand access to data and corporate and industry compliance policies tighten, the topic of security becomes paramount. The security of your environment is only as good as the product you’re using, and amongst the major database players we have the best track record. SQL Server consistently reports the lowest database vulnerabilities among the major RDBMs vendors. This means less inherent security vulnerabilities, less patching and less downtime – all factors that affect Mission Critical Confidence. It looks too good to be true, right? If anyone experienced “SLAMMER” with Microsoft over 10 years ago, you know how painful a security risk can be – it took down the internet. In response, Microsoft started a journey to fundamentally embrace a security culture around Secure by design, depth of security and depth of defense, to reduce the overall surface area to minimize risk. All SQL Server engineers take required security trainings year over year. As a result, SQL Server is now the most secure database available.  With SQL server 2012, we continue to expand on this solid foundation with tools and enhancements to help customers more easily control access to data and perform audits.
  • This table provides more detailed look at the SQL Server 2012 Editions and related capabilities. As you can see, for Standard Edition, there is a 16 core maximum. For Business Intelligence Edition, there is a 20 core maximum for database use and up to the OS Max for BI. Enterprise Edition can be used up the maximum number of cores in the operating system.Both BI Edition and Enterprise Edition offer the full premium BI capabilities of SQL Server 2012, including Enterprise Data Management, Self-Server BI, and Corporate BI features. Enterprise Edition adds mission critical and Tier 1 database functionality with the maximum scalability, performance and high availability. With Enterprise Edition under Software Assurance, customers also get unlimited virtualization, with the ability to license unlimited virtual machines.
  • SQL Server 2012 delivers hundreds of valuable features, here are some of the most exciting ones.
  • Transcript

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    • 6. • Interactive, web-based authoring and sharing of information • Familiar Microsoft Office design patterns • Powerful data layout with banding, callout and small multiples visualizations• Full integration between PowerPivot and Power View• Drive greater insight through smart and powerful querying• Zero configuration highlighting and filtering• Animated trending and comparisons • Presentation and story board turn pervasive information into persuasive information • Deliver and collaborate through SharePoint • Interactive PowerPoint runtime
    • 7. “400 percent improvement in performance First American Title Insurance Company¹Source: Microsoft customer evidence, Choice Hotels International²Source: Microsoft customer evidence, KAS Bank³Source: Microsoft customer testing; common data warehousing queries
    • 8. ••••• http://msdn.microsoft.com/en- us/library/ms723891(VS.85).aspx
    • 9. Companies with accurate data perform better¹ 91% 68% Under 50% Data Master Single BI Quality Data Semantic Services Services Model
    • 10. &
    • 11. Proactive and responsive data monitoringthat enables action.Data Alerts help IWs cope with informationoverload.Intuitive and flexible alert rules customizedto each Information Worker.Management through SharePoint CentralAdmin
    • 12.  Departmental  Business critical  Business critical Small / medium scale  Large scale  Highest scale Websites  Supported for installation in a Web applications small business domain Developing and testing  Client embedded  Entry level and learning  Branch Free with MSDN  Free  Free  Small scale subscription
    • 13.  Departmental  Business critical Enterprise BI  High-end datacenter Small / medium scale Limited BI projects  Large scale analytics Self-service  Premium BI  Websites  Web applications Developing and testing  Client embedded  Entry level and learning Free with MSDN  Free  Free subscription
    • 14. ORServer / CAL Per Core Server / CAL Per Core
    • 15. • Editions − −• Rules − −• Pricing − −
    • 16. • Editions − −• Rules − − as long as a minimum of 4 are purchased per processor −• Pricing −
    • 17. SA SA SA SA SA SA SA SA
    • 18. SASA
    • 19. Existing SQL Server Standard Server licenses with SACustomers receive use rights for SQL Server 2012 Standard server licenses andCALs SQL Server 2008 R2 SQL Server 2012 Standard Standard Server Server Server/CAL SQL Server 2008 R2 SQL Server 2012 Server/CAL CAL CAL Existing licenses Migration to with SA SQL Server 2008 R2 SQL Server 2012 Standard Standard 12 Server licenses 12 Server licenses SQL Server 2008 R2 SQL Server 2012 677 CALs 677 CALs
    • 20. Existing SQL Server Standard Processor licences with SACustomers receive as many Core licenses as there are cores in each processor SQL Server 2008 R2 SQL Server 2012 Standard Standard Proc Cores Per Per Core Processor Existing licenses Migration to with SA SQL Server 2008 R2 SQL Server 2012 Standard Standard 1 Processor license (1-4 cores) 4 Core licenses* SQL Server 2008 R2 SQL Server 2012 Standard Standard 1 Processor license (6 cores) 6 Core licenses SQL Server 2008 R2 SQL Server 2012 Standard Standard 1 Processor license (8 cores) 8 Core licenses
    • 21. Existing SQL Server Enterprise Server licences with SAIf the customer maintains SA for Enterprise Edition, they will maintain server userights, with a maximum of 20 cores per server SQL Server 2008 R2 SQL Server 2012 Enterprise Enterprise Server Server Server/CAL SQL Server 2008 R2 SQL Server 2012 Server/CAL CAL CAL Existing licenses Migration to with SA SQL Server 2008 R2 SQL Server 2012 Enterprise Enterprise 23 Server licenses 23 Server licenses on servers with ≤ 20 on servers with ≤ 20 cores cores SQL Server 2008 R2 SQL Server 2012 5,250 CALs 5,250 CALs
    • 22. Existing SQL Server Enterprise Processor licences with SACustomers receive as many Core licenses as there are cores in each processor SQL Server 2008 R2 SQL Server 2012 Enterprise Enterprise Proc Cores Per Per Core Processor Existing licenses Migration to with SA SQL Server 2008 R2 SQL Server 2012 Enterprise Enterprise 1 Processor license (1-4 cores) 4 Core licenses* SQL Server 2008 R2 SQL Server 2012 Enterprise Enterprise 1 Processor license (6 cores) 6 Core licenses SQL Server 2008 R2 SQL Server 2012 Enterprise Enterprise 1 Processor license (8 cores) 8 Core licenses
    • 23. Existing SQL Server Datacenter Processor licences with SACustomers receive as many Enterprise Core licenses as there are cores in eachprocessor SQL Server 2008 R2 SQL Server 2012 Datacenter Enterprise Proc Cores Per Per Core Processor Existing licences Migration to with SA SQL Server 2008 R2 SQL Server 2012 Datacenter Enterprise 1 Processor license (1-8 cores) 8 Core licenses* SQL Server 2008 R2 SQL Server 2012 Datacenter Enterprise 2 Processor licenses (2 x 4 cores) 16 Core licenses SQL Server 2008 R2 SQL Server 2012 Datacenter Enterprise 4 Processor licenses (4 x 4 cores) 32 Core licenses
    • 24. • − −• −Please contact your software reseller for more information.
    • 25. • Please refer to the SQL Server 2012 Licensing Overview Website and download the Licensing Datasheet• Please also refer to the SQL Server 2012 Editions Website.
    • 26. 1 2 3 45 6 7 89 10 11 12

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