The First Sustainability Report of Robi Axiata Limited With network coverage for over 99 per cent of the total population, Robi has established itself as a fast- growing preferred telecommunications brand in Bangladesh. Its diversified range of offers together with its ever improving technological platform enable the people to stay connected and enjoy the best digital experience extended by its data and voice services. As a responsible mobile network operator that cares for the society and the environment, Robi wants its subscribers not just to dial a number but be part of a sustainable future. The thematic tagline “Ignite the power within” encourages one to explore the potentials to create and sustain all endeavours, from the roots of heritage to the vision for a digitalising the society.