Global Culture a case Study
         of Nigeria


L/O/G/O
 RAUFU OLUWATOYIN RAHEEM
 omotoso73@temep.snu.ac.kr
 http://item...
Contents
1.0 General Information on Nigeria
2.0 Nigeria Society & Culture

3.0 Etiquette and Customs In Nigeria
4.0 Busine...
1.0 General Information on Nigeria
                 Nigeria
  qPopulation Total 160,000,000(2009
                    est.)...
1.1 Country Name
 In 1914 the Protectorates of Southern Federal Republic of Nigeria and No
 rthern Nigeria were amalgamate...
1.2 Federal Republic of Nigeria

   Independence from the United Kingdom

- Declared and recognized October 1,          19...
1.3 Thirty-Six States and One Federal
           Capital Territory
1.4 Nigeria Location




                   Nigeria's borders are:
                              Niger on the North
      ...
1.5 The Resources




  (A) Oil and Gas



                    (B) Agricultural resources
1.6 Climate


v The rainy season lasting from April
  to October
v and the dry season from November
   to March.
1.7 The Nigerian Currency

The currency is expressed in Naira (N) an
d kobo (K).
100K equal One Naira (N1).
The currency d...
1.8 National Identity

National Identity
The National Anthem
The National Pledge
The Nigerian Coat Of Arms
 The Nigerian N...
1.9 Language
  The official language is English. Th
  ere are 3 main indigenous languages
  spoken by the 3 predominant et...
1.10 Ethnic Map of Nigeria
1.11 Government-President Federal
Republic




 Dr Goodluck Jonathan
  Nigeria President
                         Arc. Moh...
2.0 Nigeria Society & Culture
2.1 Religion




Abuja National Mosque for Muslim prayer        National Ecumenical Centre f...
2.0 Nigeria Society & Culture (2)

  2.2 The Family
l Extended families are still the
  norm. Grandparents, cousins,
  aun...
2.0 Nigeria Society & Culture (2)

2.3 Hierarchy
Ø Nigeria is a hierarchical society.

Ø Age and position earns, even dema...
3.0 Etiquette and Customs In Nigeria
3.1 Meeting People
l The most common greeting is a
  handshake with a warm,
  welcomi...
3.1 Meeting People (Cont.)

It is rude to rush the greeting process.

You must take the time to ask about the person s hea...
3.1 Meeting People (Cont.)

Address people initially by their academic, professional or honorific title
and their surname....
3.2 Gift Giving Etiquette
If invited to dinner at someone s home then bring fruit, nuts or chocolates
for the host.

A gif...
4.0 Business Etiquette and Protocol

 4.1 Meeting and Greeting
   Handshakes are the most common greeting.

   Wait for a ...
4.1 Meeting and Greeting

 Business cards are exchanged without formal ritual.

 Present and receive business cards with t...
4.2 Nigerian Communication Style

Communication styles in Nigeria may vary significantly depending on the
individual s cul...
4.3 Business Meeting
 Nigerians prefer to develop personal relationships prior to
 conducting business.

 Therefore, if th...
4.4 Business Meeting (Cont.)

 Expect the first few meetings to be somewhat formal as your
 Nigerian counterparts continue...
4.5 Business dress

Business dress in Nigeria is
smart.

Outer appearance is very
important, because it s an
indicator for...
5.0 Traditional Dressing in Nigeria




                                               Igwe-Igbo
                         ...
5.1 Traditional Dressing in Nigeria (2)
6.0 Traditional Festival
5.2 Traditional Festival(Cont.)




  "Arugungu is an important Nigerian cultural event, to which thousands of fishermen
 ...
Nigerian traditional art work
7.0 Game Reserve Animals in Nigeria
7.0 Conclusion
Thank You!

L/O/G/O
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Global culture a case study of nigeria

  1. 1. Global Culture a case Study of Nigeria L/O/G/O RAUFU OLUWATOYIN RAHEEM omotoso73@temep.snu.ac.kr http://itemep.snu.ac.kr
  2. 2. Contents 1.0 General Information on Nigeria 2.0 Nigeria Society & Culture 3.0 Etiquette and Customs In Nigeria 4.0 Business Etiquette and Protocol 5.0 Traditional Dressing in Nigeria 6.0 Traditional Festival 7.0 Game Reserve Animals in Nigeria 8.0 Conclusion
  3. 3. 1.0 General Information on Nigeria Nigeria qPopulation Total 160,000,000(2009 est.) qLand area: 923,768 sq Km (356,669 sq Mi) q GDP per capita $2,199 qPop. Density 82.2 per km qPop. Growth Rate:4.8% qLiteracy Rate 69% qRural Pop. 68% qUrban Pop. 32% qLife expectancy: 47 qMonetary unit: Naira qLanguage: English qEthnicity/race: heterogeneous qReligion Christian 45% Muslims 45% Others 10% qE-readiness Ranking q2007 3.92 q2008 4.25 q2009 3.89
  4. 4. 1.1 Country Name In 1914 the Protectorates of Southern Federal Republic of Nigeria and No rthern Nigeria were amalgamated with the Colony (Lagos) by Lord Lugard to form what is now known as Nigeria. Officially named the Federal Republic of Nigeria
  5. 5. 1.2 Federal Republic of Nigeria Independence from the United Kingdom - Declared and recognized October 1, 1960 - Republic declared October 1, 1963 Federal constitutional republic comprising of: -thirty-six states and one Federal Capital Territory -Local Government Areas: 774
  6. 6. 1.3 Thirty-Six States and One Federal Capital Territory
  7. 7. 1.4 Nigeria Location Nigeria's borders are: Niger on the North Cameroon on the East the Atlantic Ocean on the South Benin on the West
  8. 8. 1.5 The Resources (A) Oil and Gas (B) Agricultural resources
  9. 9. 1.6 Climate v The rainy season lasting from April to October v and the dry season from November to March.
  10. 10. 1.7 The Nigerian Currency The currency is expressed in Naira (N) an d kobo (K). 100K equal One Naira (N1). The currency denominations are in N5, N10, N20, N50, N100, N200, N500 and N1000.
  11. 11. 1.8 National Identity National Identity The National Anthem The National Pledge The Nigerian Coat Of Arms The Nigerian National Flag Motto: Unity and Faith, Peace The Nigerian Coat of Arms and Progress The Nigerian National Flag
  12. 12. 1.9 Language The official language is English. Th ere are 3 main indigenous languages spoken by the 3 predominant ethnic groups in Nigeria. These are: ü Yorubas in the west, ü Hausa-Fulani in the North ü and the Igbos in the East.
  13. 13. 1.10 Ethnic Map of Nigeria
  14. 14. 1.11 Government-President Federal Republic Dr Goodluck Jonathan Nigeria President Arc. Mohammed Namadi Sambo Vice President
  15. 15. 2.0 Nigeria Society & Culture 2.1 Religion Abuja National Mosque for Muslim prayer National Ecumenical Centre for ** Muslims live predominantly in the north Christians workshop **Christians predominantly live in the south Native religions in which people believe in deities, spirits and ancestor worship, are spread throughout the country
  16. 16. 2.0 Nigeria Society & Culture (2) 2.2 The Family l Extended families are still the norm. Grandparents, cousins, aunts, uncles, sisters, brothers and in-laws all work as a unit through life. l Family relationships are guided by hierarchy and seniority. Social standing and recognition is achieved through extended families Extended family
  17. 17. 2.0 Nigeria Society & Culture (2) 2.3 Hierarchy Ø Nigeria is a hierarchical society. Ø Age and position earns, even demands, respect. Ø Age is believed to confer wisdom so older people are granted respect. Ø The oldest person in a group is revered and honoured. Ø In a social situation, they are greeted and served first. Ø In return the most senior person has the responsibility to make decisions that are in the best interest of the group.
  18. 18. 3.0 Etiquette and Customs In Nigeria 3.1 Meeting People l The most common greeting is a handshake with a warm, welcoming smile. l Men may place their left hand on the other person s shoulder while shaking hands. Smiling and showing sincere pleasure at meeting the person is important. Greeting Handshake with smile
  19. 19. 3.1 Meeting People (Cont.) It is rude to rush the greeting process. You must take the time to ask about the person s health, the health of their family, or other social niceties. Close friends and family members often kiss and hug when meeting. A Nigerian generally waits for the woman to extend her hand Observant Muslims will not generally shake hands with members of the opposite sex.
  20. 20. 3.1 Meeting People (Cont.) Address people initially by their academic, professional or honorific title and their surname. (For example Engr., Prof., Dr., Arc etc) Friends may address each other in a variety of ways: the title and the first name, the first name alone, the surname alone, or a nickname Always wait until invited before using someone s first name. When greeting someone who is obviously much older, it is a sign of respect and deference to bow the head.
  21. 21. 3.2 Gift Giving Etiquette If invited to dinner at someone s home then bring fruit, nuts or chocolates for the host. A gift for the children is always a nice touch. Gifts should be given using the right hand only or both hands. Never use the left hand only. Gifts from a man to a woman must be said to come from the man s mother, wife, sister, or other female relative, never from the man himself. Gifts should be wrapped, although there are no cultural taboos concerning paper colour. Gifts are not always opened when received.
  22. 22. 4.0 Business Etiquette and Protocol 4.1 Meeting and Greeting Handshakes are the most common greeting. Wait for a woman to extend her hand first. Shake hands at the beginning and end of meetings. To rush a greeting is extremely rude; spend time inquiring about the other person s general well-being. It is a good idea to lower your eyes when meeting someone who is older or more senior. Titles are important. Use the honorific title plus any academic or professional title and the surname.
  23. 23. 4.1 Meeting and Greeting Business cards are exchanged without formal ritual. Present and receive business cards with two hands or the right hand, never with the left. It is a good idea to include any advanced university degree on your business card. Make certain that your title is prominently displayed. Never write on your business card. If the information has changed, have new cards printed. Make a point of studying any business card you receive before putting it into a business card holder
  24. 24. 4.2 Nigerian Communication Style Communication styles in Nigeria may vary significantly depending on the individual s cultural ancestry. Nigerians from the south usually speak in a direct way and use a louder voice. Many of the people from the South-Western part of Nigeria make use of proverbs and sayings, thus their communication style is more indirect. In general, Nigerians are a friendly and outgoing people.
  25. 25. 4.3 Business Meeting Nigerians prefer to develop personal relationships prior to conducting business. Therefore, if this is the first time you are meeting with a Nigerian company or organization , you should expect to devote a decent period of time to getting to know people on a personal level. This may take as long as two hours for an initial meeting. **Any attempt to bypass this protocol will hamper your business success.
  26. 26. 4.4 Business Meeting (Cont.) Expect the first few meetings to be somewhat formal as your Nigerian counterparts continue to become comfortable with you as a person. It is a good idea to maintain a polite and somewhat reserved manner until the person you are meeting drops some of his formality.
  27. 27. 4.5 Business dress Business dress in Nigeria is smart. Outer appearance is very important, because it s an indicator for status. Some Nigerians tend to wear traditional native dresses (colourfully printed long gowns).
  28. 28. 5.0 Traditional Dressing in Nigeria Igwe-Igbo Land Oba in Yoruba land Emir in Hausa Igwe in Igbo Traditional Kings
  29. 29. 5.1 Traditional Dressing in Nigeria (2)
  30. 30. 6.0 Traditional Festival
  31. 31. 5.2 Traditional Festival(Cont.) "Arugungu is an important Nigerian cultural event, to which thousands of fishermen take part.The Matan Fada may not be very impressive but it s full of fish, because people come here to fish only once a year.
  32. 32. Nigerian traditional art work
  33. 33. 7.0 Game Reserve Animals in Nigeria
  34. 34. 7.0 Conclusion
  35. 35. Thank You! L/O/G/O
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