0
Selling Ranches in the AmericanWest
... By Showing them to theWorld
RanchSellers.com is an internet driven marketing and
advertising firm which specializes in luxury recreational ranches
loc...
1. Optimize Ranch Presence on the web to attract the
maximum number of potential buyer unique visits
2. Showcase your ranc...
Today’s Buyer-lead for a luxury ranch property will come from one
of two sources; the internet or personal referral. Every...
•Weekly monitoring of search ranking.
•Monthly keyword ranking and adjustment
•Access to Coldwell Banker’s national Google...
YouTubeOptimization
By placing your custom video onYouTube, you will increase your visibility
in the search engines sinceY...
FARMANDRANCH.COM
OPENFENCES.COM
LANDWATCH.COM
LANDANDFARM.COM
LUXURY HOMES.COM
Linking to Potential Buyers
LUXURYREALESTAT...
•COLOR MAPS,TOPOGRAPHY, AND SIGNIFICANT GEOLOGICAL
FEATURES
•RANCH LIFESTYLE – FULL-MOTION HIGHDEFVIDEOTOUR
•VIRTUAL SHOWI...
PREVIEWS INTERNATIONAL
DIRECT ACCESS TO 83,000 PREVIEWS DESIGNATED BROKERS IN
OVER 50 COUNTRIES
DIRECT ACCESS TO OVER 300 ...
NATIONAL ASSOCIATION OF REALTORS
DIRECT EXPOSURE ON REALTOR.COM (ENHANCED LISTINGS)
DENVER METROLIST : OVER 15,000 MEMBERS...
SALES COMMISSION
6% LESS MARKETING & ADVERTISING EXPENSES PREPAID BY THE SELLER
MARKETING AND ADVERTISING EXPENSES
RANCHSE...
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Sell Your Ranch Online - Real Estate Internet Marketing Strategies

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Learn how to increase exposure and to sell your ranch online with RanchSellers.com. RanchSellers.com is an internet driven marketing and advertising firm which specialized in luxury recreational ranched located in the American West.

Published in: Real Estate, Business, Technology
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Transcript of "Sell Your Ranch Online - Real Estate Internet Marketing Strategies"

  1. 1. Selling Ranches in the AmericanWest ... By Showing them to theWorld
  2. 2. RanchSellers.com is an internet driven marketing and advertising firm which specializes in luxury recreational ranches located in the AmericanWest. RanchSellers.com
  3. 3. 1. Optimize Ranch Presence on the web to attract the maximum number of potential buyer unique visits 2. Showcase your ranch in the most impressive way to stimulate further inquiry RanchSellers.com Marketing Strategy for finding the buyer
  4. 4. Today’s Buyer-lead for a luxury ranch property will come from one of two sources; the internet or personal referral. Every luxury ranch Buyer will browse the internet to either find or verify the target property. Being on the first page of every applicable keyword Google search is absolutely necessary. Web optimization is a never ending, daily endeavor which requires the technical skills of a dedicated web engineer. We have retained a seasoned professional to maximize exposure for selected properties SEO Strategy RanchSellers.com
  5. 5. •Weekly monitoring of search ranking. •Monthly keyword ranking and adjustment •Access to Coldwell Banker’s national Google affiliation •Coldwell Banker’sYouTubeOn-Location channel. •Monthly website remodeling. •Pay-per-click options and installation. •Social media connection and blogging (Facebook,Twitter, etc.) •Media sources blogging and content push. •Ranch paid website membership •E-mail blasts to selected luxury ranch Brokers. SEO Strategy RanchSellers.com
  6. 6. YouTubeOptimization By placing your custom video onYouTube, you will increase your visibility in the search engines sinceYouTube is owned by Google. Google Maps Pin RanchSellers.com will “PIN” your ranch on Google Maps. Each time a potential Buyer searches by your ranch’s geographic location a “PIN” will appear showing the location of your ranch.This valuable interactive tool will allow potential Buyers to find and see the intimate geography and natural amenities of your ranch. SEO Strategy RanchSellers.com
  7. 7. FARMANDRANCH.COM OPENFENCES.COM LANDWATCH.COM LANDANDFARM.COM LUXURY HOMES.COM Linking to Potential Buyers LUXURYREALESTATE.COM LANDSOFAMERICA.COM LUXURYRANCHREALESTATE.COM REALTOR.COM RanchSellers.com
  8. 8. •COLOR MAPS,TOPOGRAPHY, AND SIGNIFICANT GEOLOGICAL FEATURES •RANCH LIFESTYLE – FULL-MOTION HIGHDEFVIDEOTOUR •VIRTUAL SHOWING VIDEO OF THE HOME •25 HIGH DYNAMIC RANGE (HDR) PHOTOGRAPHS •OWNERSHIP DOCUMENTS Custom Electronic Brochure RanchSellers.com
  9. 9. PREVIEWS INTERNATIONAL DIRECT ACCESS TO 83,000 PREVIEWS DESIGNATED BROKERS IN OVER 50 COUNTRIES DIRECT ACCESS TO OVER 300 COLORADO-BASED BROKERS ACCESS TO PREVIEWS INTERNATIONAL WEBSITE ACCESS TO DISCOUNTED PUBLICATION IN EVERY MAJOR LUXURY PRINT MEDIA CUSTOM EMAIL BLASTS TO SELECT PREVIEWS DESIGNATED BROKERS International Power of Coldwell Banker RanchSellers.com
  10. 10. NATIONAL ASSOCIATION OF REALTORS DIRECT EXPOSURE ON REALTOR.COM (ENHANCED LISTINGS) DENVER METROLIST : OVER 15,000 MEMBERS LISTHUB MEMBERSHIP : OVER 30 COOPERATING WEBSITES COLDWELLBANKER.COM TRULIA.COM ZILLOW.COM YAHOO.COM REALTOR LAND INSTITUTE : OFFERINGYOUR RANCH TO AN ELITE GROUP OF LAND BROKERS Traditional Brokerage Exposure
  11. 11. SALES COMMISSION 6% LESS MARKETING & ADVERTISING EXPENSES PREPAID BY THE SELLER MARKETING AND ADVERTISING EXPENSES RANCHSELLERS.COM BASE MARKETING PROGRAM (1ST YEAR COMMITMENT) MICROSITE DEVELOPMENT $TBD SEARCH ENGINE OPTIMIZATION $TBD PHOTOGRAPHY/VIDEO PRODUCTION – GENERAL $TBD TOTAL $TBD LISTING COMMITMENT ONEYEAR – RENEWABLE AT SELLER’S OPTION Cost of Sale & Listing Commitment
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