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Toyota motors

Toyota motors



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    Toyota motors Toyota motors Presentation Transcript

    • PRESENTED BY Bhawana verma
    • Agenda
      • Introduction
      • Vision
      • History
      • Key people
      • Subsidiaries
      • Financial information
      • Ranking & competitors
      • Product line
      • Key concept of production system
      • Non automotive activities
      • SWOT
      • Strategy
      • Awards
      • Result
    • Global Vision of Toyota
      • Toyota will lead the way to the future of mobility, enriching lives around the world with the safest and most responsible ways of moving people.
      • “ Through our commitment to quality, constant innovation and respect for the planet, we aim to exceed expectations and be rewarded with a smile”.
      • “ We will meet our challenging goals by engaging the talent and passion of people who believe there is a always a better way”.
    • Introduction On Toyota Motors
      • Toyota is 7 th largest automotive manufacturer
      • Toyota Motor Corporation is headquartered in Toyota City, Aichi
      • Toyota has annual sales of 397.05 billion yen
      • Produces ~5.5 million vehicles per year
      • From 56 manufacturing plants across 6 continents
      • Employs 317,716 people
      • Toyota has become the largest vehicle manufacturer in Japan with over 40% market share
    • History of Toyota auto Industry
      • Established in 1937 out of Sakichi Toyota’s weaving machine company
      • Launched first car (SA Model) in 1947
      • The sales price was 3,350 yen, 400 yen cheaper than Ford or GM cars
      • “ Toyota Production System” formed in 1950 based on just in time principal
      • First global expansion in 1959 at Brazil
      • In 1972, cumulative production >10M units
      • In 2002, Toyota managed to enter a Formula one
    • Organizational structure & Key People
      • Chairman and Representative Director
      • Fujio Cho
      • President and Representative Director
      • Akio Toyoda
      • Executive Vice President and Representative Director
      • Takeshi Uchiyamada,Yukitoshi Funo
      •   Directors
      • Nobuyori Kodaira, Mamoru Furuhashi
    • Toyota Bharat
      • Toyota, a young and vibrant company in India, has grown since its inception in 1997
      • Their mission is to innovate continuously, keeping in mind the changing needs of customers, stakeholders and society at large.
      • Toyota's ultimate goal of becoming 'the most admired company in the country'
      • The monumental affiliation of Kirloskar Motor with Toyota Motor Corporation in 1997 further solidifies determination to work for the growth of the Indian industry
      • In India, TKM contributes to society through its efforts in the areas of education, community care and the environment
    • Subsidiaries
      • Nov. 1926 Toyota Industries Corporation
      • March 1940 Aichi Steel Corporation
      • Aug. 1945 Toyota Auto Body Co., Ltd
      • July 1948 Toyota Tsusho Corporation
      • June 1949 Aisin Seiki Co., Ltd
      • Aug. 1953 Towa Real Estate Co., Ltd.
      • April 2003 Toyota Housing Corporation
    • Financial information
      • Production output 73,08039 units ( FY2011 )
      • Revenue US $ 235.89 billion
      • Operating Income US $5.82 billion
      • Profit US $ 5.07 billion
      • Total Assets US $ 370.3 billion
      • Total Equity US $128.32 billion
    • Toyota Total Sales By Region
    • Geographic region Total sales (dollar in millions)
      • Japan 104846.75
      • North America 112754.29
      • Europe 43008.98
      • Asia 25316.87
      • Others 21945.89
      • 1 U.S. dollar = 77.8391842 Japanese yen
    • Ranking & Competitors
      • Rank Company Overall score
      • 1 BMW 6.882
      • 2 Volkswagen 5.333
      • 3 Daimler 4.834
      • 4 Hyundai Motors 4.685
      • 5 Honda Motors 4.376
      • 6 Ford Motors 4.367
      • 7 Toyota Motors 4.268
      • 8 Nissan motors 3.869
      • 9 General Motors 3.7510
      • 10 Renault 3.5
    • Product Line
    • The Toyota Production System
      • Revolutionized manufacturing industry
      • At its core is “lean” a relentless drive to improve efficiency and eliminate waste
      • Beginnings of TPS were born out of necessity due to lack of resources in post-war Japan
      • Toyota has achieved the ISO 14001 certification in its very first year of operations in India
      • GOAL of TPS
      • The main objectives of the Toyota Production System are to design out overburden and inconsistency , and to eliminate waste . .
    • Toyota Production System Key Main Concepts
      • SMED
        • Single Minute Exchange of Dies
        • Promoted flexibility of production runs
      • JIT
        • Just In Time manufacturing
        • Small batches which reduced inventory costs, tightened relationship with suppliers and improved quality control
    • Product line
      • Electric technology
      • Toyota is one of the largest companies to push hybrid vehicles in the market and the first to commercially mass-produce and sell such vehicles
      • The Prius has become the top selling hybrid car in America
      • Plug-in hybrids
      • Toyota is currently testing its "Toyota Plug-in HV" in Japan, the United States, and Europe
      • It uses a lithium-ion battery pack, but unlike the Volt, it can run on the gasoline or electric engine alone
    • Product line
      • All-electric vehicles
      • Toyota is speeding up the development of vehicles that run only on electricity
      • Toyota has made many concept electric vehicles, including the FT-EV and FT-EV II.
      • Cars
      • As of 2009, Toyota officially lists approximately 70 different models sold under its namesake brand, including sedans, coupes, vans, trucks, hybrids, and crossovers
      • SUVs and crossovers
      • Toyota SUVs range from the midsize 4Runner to full-size Land cruiser
      • Other SUVs include the Land Cruiser Prado and FJ Cruiser
    • Company strategy & Principles
      • In April 2001 the Toyota Motor Corporation adopted the "Toyota Way 2001 an expression of values and conduct guidelines that all Toyota employees should embrace
      • Under the two headings of Respect for People and Continuous Improvement, Toyota summarizes its values and conduct guidelines
      • The five principles of Toyota are
      • Challenge
      • Kaizen (improvement)
      • Genchi Genbutsu (go and see)
      • Respect
      • Teamwork
    • Non-automotive activities
      • Aerospace
      • Toyota is a minority shareholder in Mitsubishi Aircraft Corporation, having invested US$67.2 million
      • The new venture which will produce the
      • Mitsubishi Regional jet, slated for first deliveries in 2013
      • Philanthropy
      • Supporter of the Toyota Family Literacy Program along with National centre for family literacy, helping low-income community members for education
      • Toyota created the TOYOTA US foundation
    • Non-automotive activities
      • Robotics
      • Toyota has been developing multitask robots destined for elderly care, manufacturing, and entertainment.
      • Finance
      • Toyota Financial services Corporation provides financing to Toyota customers.
    • Strength
      • Global organization with strong international position
      • Growth opportunities in developing markets
      • Strong brand image based on quality, environmental friendly (green)
      • Management & Kaizen Culture
      • Continuous Improvement
      • Strong employment relationship.
    • Weakness
      • Limited Research and Development done as compare to competitors
      • Lack of flexibility in the company
      • Some criticism has been made due to large-scale re-call made in 2005, quality issues.
      • Few layers in Organizational hierarchy, resulting in less opportunity for promotions.
      • Lack of a proper sales force
    • Opportunities.
      • Toyota now have a reputation for manufacturing environmentally friendly vehicles
      • Toyota has also sold on its technology to other motor manufacturers like the technology for its new Explorer SUV Hybrid
      • Toyota is to target the 'urban youth ' market by launching its new Aygo vehicle with unique convertible, models extending at their rear and inbuilt DJ system
      • Market demands fuel efficient vehicles
      • Continued global expansion
    • Threats
      • General Environment Threats
      • Government Regulation
      • Political instability, fuel shortages, terrorism, war, labor strikes
      • Specific Environment Threats
      • Highly competitive industry
      • Rising prices of raw materials
      • Declining economic growth on a global scale .
    • Toyota’s Future Strategy
      • Increase competitive strength through advanced technology
      • Environmental technology
        • Fuel consumption, emission, recoverability
      • Hybrid vehicles and next generation fuel cells
      • Cost-reduction efforts
        • Discontinuation, integration of older models
      • Increased emphasis on financial services and information communication system
      • As a responsible corporate citizen, Toyota Kirloskar Motor is constantly working towards the development of people, communities, and the earth at large.
      • TKM's efforts over the years towards developing a prosperous society include rebuilding a local residential school, construction of two water tanks in rural Bangalore that benefit around 80,000 people
      • Awareness on environmental conservation for local schools; distribution of school materials like bags, books, computers, and chairs to under-privileged students
      • Donation of funds towards rehabilitating the victims of the Tsunami and the Gujarat earthquake.
      Social Contribution
    • Awards
      • NDTV Car & Bike Awards 2011 :
      • Ista Green Award – Prius
      • Sub-Compact Sedan of the year – Etios   
      • Subros Car & Bike India Awards 2011 :
      • Engine of the year – Altis Diesel
      • Green Technology of the year – Prius   
      • Auto India:
      • Best Brand Awards 2011 – Toyota
      • Most Eco-friendly – Toyota
    • Awards
      • Over Drive CNBC TV 18 Awards 2011:
      • Car of the year – Toyota Etios
      • Mid Size Car of the year - Toyota Etios
      • Green award of the year – Prius
      • Bloomberg UTV Auto Car Award 2011 :
      • Saloon car of the year 2011 – Etios
      • Green Award of the year – Prius
    • Results
      • Toyota is one of the ten largest companies in the world.
      • It is currently as profitable as all the other car companies combined and became the largest car manufacturer in 2007.
      • Enhanced the development of environmentally friendly products
      • Developed a new product line-up which responds to the customers’ requirements in each region
              • Friendly vehicles, such as hybrid vehicles
              • Strengthen product line-up in
              • Resource-rich and emerging countries
      • THANK YOU