Integrated Conferencing Solutions Driving New Revenues and Profits by Embracing Industry Trends
 

Integrated Conferencing Solutions Driving New Revenues and Profits by Embracing Industry Trends

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David Smith, Vice President and General Manager, Radisys, presents how Conferencing Service Providers can add value to Unified Conferencing solutions.

David Smith, Vice President and General Manager, Radisys, presents how Conferencing Service Providers can add value to Unified Conferencing solutions.

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Integrated Conferencing Solutions Driving New Revenues and Profits by Embracing Industry Trends Integrated Conferencing Solutions Driving New Revenues and Profits by Embracing Industry Trends Presentation Transcript

  • Integrated Conferencing Solutions Driving New Revenues and Profits by Embracing Industry Trends David Smith VP and GM – Radisys Media Server Business Unit October 11, 2011
  • Conferencing Industry Market Trends  Ongoing effects of tough economy. • Businesses scrutinizing business travel for meetings  Business instead embracing conferencing • Cheaper alternative to business travel.  Good news for CSPs! • Conferencing Minutes of Use (MoU) continues to grow. (B) CSP Revenue Growth ($B) CAGR 12.2% Copyright © 2011 – RadiSys Corporation 2
  • Industry Challenges Competition between CSPs is driving down Price per MoU. • CSPs with older infrastructure are feeling margin squeeze Hosted conferencing providers facing substitutes like Enterprise UC or “Free” Copyright © 2011 – RadiSys Corporation 3
  • CSPs need solutions that embraceindustry trends TDM Voice VoIP Fixed Mobile Audio Video Hosted Managed, Cloud Conferencing Collaboration Copyright © 2011 – RadiSys Corporation 4
  • IP Architecture FlexibilityManaged Services both on-premise & in the Cloud TDM PSTN Interfaces Phone Legacy 2G Circuit PSTN Access MGW Cellular PSTN, 2G Mobile Collaboration Service Provider Laptop with VoIP Client IP Access AS Conferencing LTE Internet, Service LogicLTE Smartphone IP VPN with App Mobile Enterprise Location Media Processing Enterprise UC Platform SBC IP Media Server Web-based Moderator GUI (MRF) UC Desktop Tools Integrated TDM Conferencing CSP Managed Solution IP IP AS/MS Phone Copyright © 2011 – RadiSys Corporation 5
  • Emerging Trend Cloud Media Processing Today’s CSP with Future CSP • Cloud Services is a Integrated IP Solution leveraging MPaaS • Business Model 1st • Technical Model 2nd Collaboration Collaboration Service Provider Service Provider • Potential Financial Conferencing Benefits for CSP: Conferencing Application Application Server • Lower CapEx Server • Better Cash Flow • Minimized Depreciation Virtualized Media • Public, Private, or Hybrid Resources IP Media Server (MRF) • Challenge is maintaining Media Services Provider real-time performance across the cloud Media Processing as a Service (MPaaS) Copyright © 2011 – RadiSys Corporation 6
  • IP-based Service Platforms provideflexibility for rapid UC integration Service Creation Environment (SCE) Collaboration Customer Service Provider Care Integration with Desktop Productivity Tools AS Network Operations Distributed Architectures with Billing MRF Cloud-basedUnified Communication (UC) Systems Integrated UC Offerings Conferencing Solution Copyright © 2011 – RadiSys Corporation 7
  • Video Conferencing Alternatives and Challenges  Enterprise Video Collaboration Solutions • Outstanding immersive SD/HD/Telepresence capabilities for execs who can afford it, and HQ employees… • … but tend to be expensive • How do you extend this to customers and remote workers?  Free Video Conferencing • Peer-to-Peer Technology • Proprietary solutions with limited ubiquitous appeal… • … but inconsistent quality How can a CSP use an Integrated Conferencing Platform to offer Hosted Video Services? Copyright © 2011 – RadiSys Corporation 8
  • Integrating Conferencing SolutionsMigration Path to Hosted Video Conferencing Remote Participants Hosted Enterprise • Road Warriors Video Conferencing Video Conferencing • Suppliers • Customers HD Room System HD Telepresence Laptop on the Road Video Conferencing LTE Mobile AS Control Desktop UC Home Office Media MRF HD or Telepresence Integrated MCU Equipment Conferencing Solution Service Provider Enterprise VPN 100’s Millions Endpoints Few Million Endpoints Copyright © 2011 – RadiSys Corporation 9
  • Integrated Conferencing Solutions Key Benefits  Economical • Better Margins, Lower TCO  Flexible • IP-based architecture allows integration with Enterprise UC systems, web portals, OSS/BSS • Migration path to IP video conferencing  Reliable • Supports multi-site distributed architectures for resiliency  Differentiated • Service Customization with SCE (Recreate existing TUI call flows) • Voice Quality Enhancement  Scalable • Start small, but grow to thousands of ports • Scalable with emerging cloud media services.  Integrated • Complete turnkey solution, with open IP-based flexibility Copyright © 2011 – RadiSys Corporation 10
  • Summary IP-based Integration Conferencing Solutions • Proven benefits in Tier1 deployments • Migration to emerging and smaller CSPs well underway CSPs have many opportunities to add value to UC solutions • Managed Enterprise-based or Hosted Network/Cloud-based, • UC Integration via API. Same platform provides migration path to hosted video conferencing RadiSys is a leading supplier of integrated solutions for the conferencing industry. Copyright © 2011 – RadiSys Corporation 11
  • Thank You! RadiSys Integrated Conferencing SIPware Questions? Reservationless Conferencing SIPware Event Conferencing Convedia Software David Smith Media Server VP & GM Convedia RadiSys MSBU CMS-3000 david.smith@radisys.com Media Server Convedia CMS-9000 Media Server Copyright © 2011 – RadiSys Corporation 12
  • Copyright © 2011 – RadiSys Corporation 13