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RDE12 Antoine Baduel

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Radiodays Europe in Barcelona, March 2012 …

Radiodays Europe in Barcelona, March 2012
Session on "Going for a digital future" - speech about French status for digital

Published in: Technology

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  • 1. DAB+ / TDMB = A French exception
  • 2. RNT in France : a French exceptionWhen Digital radio is now coming to Germany, Belgium or Switzerland, giving the radio media its digitalrevolution, as have before television and the press, putting them in line in this century by adapting it tonew and actual means of consumption , the principal radio networks in France are fiercely opposed to it.The paradox, is that amongst those networks, a few of them a supporting its arrival in other Europeancountries.How can this situation be explained?• In countries mentioned before, these groups are not leaders. Digital Radio becomes a growthopportunity for these networks.• In France, on the contrary, these groups have not only required a different technical standard from theone chosen by other countries of the EC: the T-DMB.This Standard does not allow to receive as many radio stations as the DAB+; hence creating a naturallimitation of possible newcomers.• Once the T-DMB was adopted, the networks demanded that many debates on the development andstarting date of digital broadcast. The CSA launched a call for nomination in 20 built up areas in 2008;the following year the pre selection was published only on 3 areas (Paris, Marseille &Nice) to allow digitalbroadcast to be launched in France despite a growing opposition from the leading networks
  • 3. COMMUNIQUE DE PRESSE OUI FM REJOINT L’OPERATION INITIEE PAR RADIO FG EN FAVEUR DU LANCEMENT DE LA RADIO NUMERIQUE Mardi 11 Mai 2010OUI FM et RADIO FG, toutes deux sélectionnées par le CSA pour la diffusionnumérique de leur programmes dans le cadre du lancement de la RNT,sassocient pour sensibiliser le grand public, le gouvernement ainsi que lesautorités compétentes afin que la RNT (Radio Numérique Terrestre) puisse voir lejour dans les meilleurs délais en France.Alors que le CSA ne cesse dindiquer que tout retard du lancement de la RNTrisque de compromettre sérieusement son avenir et celui de la radio en général,ses détracteurs imposent des périodes moratoires dangereuses. Le lancement dela RNT est ainsi menacé alors quil représente un progrès technologique majeur,un confort découte optimisé, et surtout laccès gratuit pour le consommateur à uneoffre de programmes très étendue.Les détracteurs de la RNT sont principalement les acteurs historiques qui veulentpréserver leur territoire, maintenir leur part de marché, et barrer la route auxnouveaux entrants. Sur cet aspect mercantile, le parallèle avec le débat qui aexisté en son temps pour le lancement de la TNT (Télévision NumériqueTerrestre) est insistant.Dautres encore opposent la RNT à la diffusion radio sur Internet. Pourtant, tousles modes de diffusion peuvent parfaitement coexister, et nos radios sont ainsidiffusées depuis des années sur Internet, sans jamais supplanter lécoute de laradio en FM. Laccès de lauditeur à la RNT est gratuit, contrairement à lécoute surInternet qui nécessite un abonnement payant. Une diffusion nen remplace pas uneautre mais elle la complète ; nous le savons depuis que les radios généralistespersistent à diffuser en Longues Ondes alors quelles bénéficient dun importantparc de fréquences FM.Pour défendre les valeurs de diversité, de liberté dexpression, et de gratuité delécoute radio, RADIO FG et OUI FM soutiennent aujourdhui le lancement de laRNT.Afin dappuyer concrètement leur action auprès du grand public et expliquer defaçon la plus pédagogue possible ce quest la RNT, RADIO FG a ouvert surFacebook un groupe qui compte déjà plus de 5.200 membres; OUI FM a fait demême afin de sensibiliser ses auditeurs ; en attendant que dautres radiosrejoignent cette opération dintérêt général.
  • 4. RNT in France : a French exception• The radio networks NRJ, RTL, Lagardere & Skyrock publically declared that they would not startbroadcasting digitally in these 3 areas, making it impossible to start digital broadcast and taking hostagenot only pre selected radios that saw in digital broadcast the possibility to expand on the French territory (FM spectrum being saturated, especially in the bigger cities with over 40/50 stations per area) and to offera listening quality and the radio they wish for.
  • 5. RNT in France : A French Exception• This situation is so discriminating that it condemns radio in France to a slow but certain aging, themedia loosing more listeners each year to television and above all, the web.• To gain time and slow the start of digital broadcast, and by that condemning the project as it wasaccepted by all before, networks demanded a moratorium that ended in November 2011.• We are at the crossing roads and the following weeks are going to be crucial as for the future ofdigital broadcast and generally the French radio‟s environment/landscape.
  • 6. RNT in France : Slowly but SurelyRadio FG did not wait for the end of the moratorium to act and try to push the “resistance” in order to offerto the French the possibility to rediscover radio through digital broadcast.FG is a pioneer in providing new technologies to its listeners, by creating its website in „97, was the firstFM station to stream its program fully on the web in „99 and to create a free web radio with a totallydifferent program than the one offered in FM in 2003, RNT is not only a mean for networks like Radio FGto be able to broadcast in cities where the FM possibilities do not allow newcomers, but is a mean to offerthe French the possibility to continue listening to radio freely, to receive new stations with a better qualitythan actually.
  • 7. RNT in France : A French ExceptionOur actions: Radio FG, alongside Ouï FM, condemned publicaly this situation in an open letterpublished in « le Figaro” last year.• A support group to receive radio FG via RNT was created on Facebook, and gathers now closeto 8.000 people.• Radio FG, Ouï FM & VDL obtained in june 2011 from the CSA the authorisation to conduct anexperiment in Nantes & Lyon for 6 months, allowing the broadcast of about 16 programmes viaRNT. Nantes Lyon
  • 8. RNT in France : 2012Last Tuesday, the French regulator, the CSA, committed in a strong a definitive way.The action of thematic networks, independent radios & as a whole, the challengers of the French radiolandscape, allowed to lead to two major decisions to take French radio in the 21st century.
  • 9. RNT in France : A French Exception The delivery of authorisations in the three preselected cities (Paris, Marseille, Nice) The launch of a big call for nomination in the 20 biggest French cities for DAB+ allowing To retain the European DAB+ standard The launch a call for nomination in the 20 biggest cities in France To offer a diversified radio landscape with over 60/70 programs per citiesMulti-city thematic stations, the likes of FG, Oui FM, TSF Jazz, Latina, Nova to offer theirprogram to 50% of the population.