Integrating the Voice of the Customer

Integrating the Voice of the Customer beyond the Call Center
Radian6 Social 2011
Friday, April 8th
10:45 am – 11:45 am
Pacific A

What is this panel about?
Front line leaders shed light on how enterprises are harnessing the power of getting the voice of the customer closer to every employee and how this feedback fuels enterprise growth.
Moderator
NigelOrfei, Director of Customer Services
Radian6
@nigelorfei

Who are our panelists?
Mitch Lieberman,Vice President of Marketing
Sword Ciboodle
@mjayliebs
Dr. Natalie Petouhoff, Chief Strategist, Digital Media, Social Media and ROI
Weber Shandwick
@drnatalie
Kevin Cole, SVP, Social Media Strategy and Capabilities
Bank of America
@kevintcole

What are the big topics?
How are we moving from “Call” center to “Contact” center?
Who's getting the information where does it really need to go and how?
What’s the difference between Sharing the voice of the customer and Integrating that voice?How do you use social media to come up with ways to engage customers? What and where does this customer voice impact?
How are we using this information? How should be using it and what does the future hold?

Integrating the Voice of the Customer

by Radian6 on Apr 13, 2011

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Integrating the Voice of the Customer — Presentation Transcript