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Jessica Watson Social Media Case Study

by on May 14, 2010

  • 2,192 views

In typical 21st-century-teenager fashion, Jessica Watson – and her family and brand managers – are using multiple social media channels, including Facebook, Twitter, Flickr, YouTube, and her blog, ...

In typical 21st-century-teenager fashion, Jessica Watson – and her family and brand managers – are using multiple social media channels, including Facebook, Twitter, Flickr, YouTube, and her blog, to keep the world updated on her journey to break the record for the world’s youngest person to sail by herself unassisted, around the world.

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http://www.radian6.com 419
http://translate.googleusercontent.com 2
http://www.linkedin.com 2
http://radian6.staging.voceconnect.com 1
http://app.brandwatch.com 1
http://radian6.mmdevreview.com 1
https://drive.jolicloud.com 1
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Jessica Watson Social Media Case Study Jessica Watson Social Media Case Study Document Transcript