Raddon Chart of the Day                                 October 18, 2012              Influence of a Rewards Program on a ...
Raddon Chart of the Day                                        October 16, 2012                              Most Househol...
Raddon Chart of the Day                                          October 11, 2012                           Primary Custom...
Raddon Chart of the Day                                        October 9, 2012                         Things That Consume...
Raddon Chart of the Day                              October 4, 2012            Most Consumers Report That Their Job Situa...
Raddon Chart of the Day                                                 October 2, 2012                                   ...
Raddon Chart of the Day                           September 27, 2012       Impact of the Economy on Consumers or an Immedi...
Raddon Chart of the Day                                    September 25, 2012                        Some Consumers Percei...
Raddon Chart of the Day                                  September 20, 2012                  Consumer Perceptions of Their...
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Raddon Chart of the Day October 18, 2012

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Raddon Chart of the Day October 18, 2012

  1. 1. Raddon Chart of the Day October 18, 2012 Influence of a Rewards Program on a Customer Referral 34% Rewards Program Existence Influenced Recommendation Rewards Program Existence Did Not 66% Influence Recommendation Base: Households That Made a PFI Recommendation and Received a Reward for the ReferralSource: Raddon Financial Group, National Consumer Research – Spring 2012©2012 Open Solutions Inc. Raddon Financial Group (RFG) is a business unit of Open Solutions Inc. www.raddon.com | 800.827.3500
  2. 2. Raddon Chart of the Day October 16, 2012 Most Households Were Not Rewarded For Recommending Their PFI to Family/Friends100%90% 88%80%70%60%50% Base: Households That Made a PFI Recommendation40%30%20%10% 7% 4% 1% 0% Yes, Both Parties Yes, I Received Yes, They Received No, Neither Rewarded Reward Reward Rewarded Source: Raddon Financial Group, National Consumer Research – Spring 2012 ©2012 Open Solutions Inc. Raddon Financial Group (RFG) is a business unit of Open Solutions Inc. www.raddon.com | 800.827.3500
  3. 3. Raddon Chart of the Day October 11, 2012 Primary Customers That Have Recommended Their PFI to Family Members and/or Friends80% 70%70%60% 50%50% 48%40% 37%30%20%10%0% All Households Big Bank Primary Other Bank Primary Credit Union Primary Customers Customers Members Source: Raddon Financial Group, National Consumer Research – Spring 2012 ©2012 Open Solutions Inc. Raddon Financial Group (RFG) is a business unit of Open Solutions Inc. www.raddon.com | 800.827.3500
  4. 4. Raddon Chart of the Day October 9, 2012 Things That Consumers Have Put Off Given the Economy or Their Personal Financial Situation Take a Vacation 28% Do Some Home Improvements 27% Buy a New Car 19%Buy Major Household Appliance 14% Purchase a New Home 11% Buy a Used Car 11% Recreational Purchase 5% Purchase a Second Home 3% Other 6% None of the Above 37% 0% 5% 10% 15% 20% 25% 30% 35% 40% Source: Raddon Financial Group, National Consumer Research – Spring 2012 ©2012 Open Solutions Inc. Raddon Financial Group (RFG) is a business unit of Open Solutions Inc. www.raddon.com | 800.827.3500
  5. 5. Raddon Chart of the Day October 4, 2012 Most Consumers Report That Their Job Situation Did Not Prevent Them From Applying For a Loan 15% Job Situation Prevented Applying for a Loan Job Situation Did Not Prevent Applying for a Loan 85% Percent of All HouseholdsSource: Raddon Financial Group, National Consumer Research – Spring 2012©2012 Open Solutions Inc. Raddon Financial Group (RFG) is a business unit of Open Solutions Inc. www.raddon.com | 800.827.3500
  6. 6. Raddon Chart of the Day October 2, 2012 Wage Earners Employment Status60%50% 48% 39%40%30% 26% 23%20% 18% 14% 13%10% 8% 7% 4%0% Stably Employed Employed but Unemployed Under Employed Retired Concerned Primary Wage Earners Employment Status Secondary Wage Earners Employment Status Source: Raddon Financial Group, National Consumer Research – Spring 2012 ©2012 Open Solutions Inc. Raddon Financial Group (RFG) is a business unit of Open Solutions Inc. www.raddon.com | 800.827.3500
  7. 7. Raddon Chart of the Day September 27, 2012 Impact of the Economy on Consumers or an Immediate Family Member’s Employment Situation in the Past Two Years30% 25% 26% 24%25% 23% 20% 19%20% 18% 16% 14% 13% 15%15% 13%10%5%0% Lost Job Reduced Hours/Pay Reduced Salary Benefits Reduced Spring 11 Fall 11 Spring 12 Source: Raddon Financial Group, National Consumer Research – Spring 2012 ©2012 Open Solutions Inc. Raddon Financial Group (RFG) is a business unit of Open Solutions Inc. www.raddon.com | 800.827.3500
  8. 8. Raddon Chart of the Day September 25, 2012 Some Consumers Perceive That They Are Seeing Signs That the Economy is Improving80% 69%70% 61%60% 57%50%40%30% 21%20% 16% 12% 12% 11% 13% 15%10% 6% 5%0% See No Evidence the Just Begun to See Signs Definitely See Evidence Not Sure Recession Is Over the Recession Is Ending Economy Is Improving Spring 11 Fall 11 Spring 12 Source: Raddon Financial Group, National Consumer Research – Spring 2012 ©2012 Open Solutions Inc. Raddon Financial Group (RFG) is a business unit of Open Solutions Inc. www.raddon.com | 800.827.3500
  9. 9. Raddon Chart of the Day September 20, 2012 Consumer Perceptions of Their Personal Situation in the Next Six Months in Comparison to Today70%60% 57%59%59% 55% 53% 53%50%40% 29%30% 21% 20%20%20% 21%20% 16% 15% 14%15%15% 10%10%0% Better Shape About the Same Worse Shape Spring 07 Spring 08 Spring 09 Spring 10 Spring 11 Spring 12Source: Raddon Financial Group, National Consumer Research – Spring 2012©2012 Open Solutions Inc. Raddon Financial Group (RFG) is a business unit of Open Solutions Inc. www.raddon.com | 800.827.3500
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