National Branding
and Localized Targeting of
Race Fans Everywhere!

RacingIn.com is a NEW Way to reach Race Fans!
If you believe in Race Fans as Target Consumers…
RacingIn.com will provide GUARANTEED VISIBILITY to your target
audience
If you hate seeing your ads being placed ‘below the scroll’,
RacingIn.com GUARANTEES ‘Above the Scroll’ Placement
If you hate seeing competitive ads on the same site as yours,
RacingIn.com gives you the opportunity to ELIMINATE
ADVERTISING COMPETITION!
If you hate your ads being buried on ‘inside articles’,
RacingIn.com can GUARANTEE your ads will be on EVERY PAGE of
EVERY VISIT to RacingIn.com
For More Information, contact Scott Kosak, the Founder of RacingIn.com at scott@RacingIn.com

What Is RacingIn.com?
RacingIn.com is a growing motorsports portal where…
… Any Fan, Anywhere can find any form of local racing
AND build their own personal ‘Racing Space’!
… Any Racer, Anywhere can promote themselves and
interact with their fans!
… Any Track can post their news and results to a
national database as soon as it happens!
… Your business/product can engage Race Fans and
the Racers they love to watch every weekend on
both a NATIONAL and LOCAL level at the same time!
For More Information, contact Scott Kosak, the Founder of RacingIn.com at scott@RacingIn.com

RacingIn.com is NEW & it’s GROWING FAST!
While major motorsports are experiencing decreased ticket sales and TV
Ratings, Fans of Fast are turning to RacingIn.com to find local racing!
In just the first few months of
RacingIn.com’s existance…
… Tens of thousands of race fans
have found RacingIn.com
through Google and Yahoo!
Searches focused on Dirt,
Small Track, and Drag racing
… Race Fans have looked at tens
of thousands of track profiles
at RacingIn.com
Source: RacingIn.com, GoogleAnalytics, Dec’08-May’09
For More Information, contact Scott Kosak, the Founder of RacingIn.com at scott@RacingIn.com

RacingIn.com provides the perfect EXCLUSIVE MARKETING
PLATFORM for…
… A RACE TEAM or MOTORSPORTS MARKETING AGENCY that wants to
add value to their current sponsors/clients delivering an extra
1,000,000 impressions in the next 12 months
… A MULTI-BRAND or MULTI-PRODUCT COMPANY that wants a
motorsports platform to promote all their brands AND state-specific
retail partners and LOCK OUT COMPETITION!
… A SERVICE ORIENTED or WEB-BASED COMPANY that wants to
promote it’s overall brand, yet different services in different states
Ultimately, RacingIn.com is looking for ONE PARTNER who sees the
value of owning an exclusive position where there will be
NO COMPETITION from other sponsors!
Keep scrolling for specific examples!

How Does RacingIn.com Display Advertisements?
All Display Spaces on RacingIn.com are placed ‘Above the Scroll’
All Ad Positions can be targeted either NATIONALLY or LOCALLY (by state)
Ultimately, ONE sponsor could ‘own’ all banner positions and promote their
NATIONAL BRAND and LOCAL VENDORS at the same time on EVERY PAGE
that is viewed by visitors to RacingIn.com!
For More Information, contact Scott Kosak, the Founder of RacingIn.com at scott@RacingIn.com

Typical Opportunities for a Site-Wide Sponsor…
RacingIn.com promotes different campaigns in different states at the same time!
Consumer Products & Vendors Consumer Services
A company like DeWalt can promote their An insurance company like Geico can
product and racing site across all pages promote it’s BRAND site-wide and
and use ‘state-specific’ banners to different products in different states.
promote individual vendors and ‘race-
week’ specials. A travel engine like EXPEDIA can
The same model can apply to any CPG & promote it’s brand nationally while
their state-specific vendors to help promoting different destinations or hotels
complement added product sell-through to race fans interested in specific sites.
For More Information, contact Scott Kosak, the Founder of RacingIn.com at scott@RacingIn.com

Typical Opportunities for Agencies and Race Teams
RacingIn.com gives Agencies and Teams EXCLUSIVE OWNERSHIP of all banners!
Motorsports Agencies… Race Teams…
While rotating ALL sponsors through Spaces #1 and #2 With TV Ratings and at-track attendance decreasing, Race
throughout each month… Teams are looking for ways to deliver MORE EXPOSURE
than ‘the other team’ just to keep their client with them!
Your Agency can use Space #3 to promote different
localized activation events in different states RacingIn.com offers a low-cost way to promote 2 or 3 of
your sponsors with EVERY PAGE VIEW!
When your IRL clients are racing in Texas and your
NASCAR clients are in North Carolina, you can YOUR SPONSORS will get 100% ‘EyeShare’ with tens
promote different sponsors in different states! of thousands of RacingIn.com visitors!
For More Information, contact Scott Kosak, the Founder of RacingIn.com at scott@RacingIn.com

RacingIn.com is seeking a single Sponsor/Partner who
wants to engage race fans as much as we do!
Does your agency or race team have a need for a low-cost EXCLUSIVE
digital platform to promote your clients or sponsors?
Can your product benefit by promoting it’s brand nationally while
simultaneously promoting different retailers in different states?
Does your service or website enjoy a national brand but want to sell a
different product to race fans in different states?
If you answered YES to any of those questions, then we guarantee it’ll be
worth your time to learn more about how RacingIn.com can serve YOU…
EXCLUSIVELY!
For More Information, e-mail scott@racingin.com or call (630) 369-1664
THANKS FOR YOUR CONSIDERATION!