Your SlideShare is downloading. ×
Baromètre Mobile Marketing Association France - infographie - 2ème trimestre 2013
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Baromètre Mobile Marketing Association France - infographie - 2ème trimestre 2013

480

Published on

Published in: Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
480
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
7
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Le Baromètre du Marketing Mobile 3ème Edition – T2 2013 REPARTITION DES VENTES Smartphones Tablettes PC Portables 15,2M 4,2M 6,0M Source : GfK, prévisions annuelles 2013 En collaboration avec EQUIPEMENT EN TABLETTES 2,6 3,0 3,9 5,1 5,9 T2 2012 T3 2012 T4 2012 T1 2013 T2 2013 DEMOGRAPHIE & USAGES Source : Médiamétrie 1 2 3 Plus de 3 mobinautes sur 4 accèdent à internet quasi-quotidiennement Vers une parité homme - femme 30 Juin INTERNET & APPLICATIONS 4 46,2% 25,1 millions de mobinautes Source : comScore & Médiamétrie 3 Md’acheteurs parmois surmobile (horsSMS) REPARTITION PAR OS5 Source : comScore Baromètre complet et abonnement gratuit : www.mmaf.fr Coordinateur : Philippe DUMONT (MyFanGroup) 53,8% 21,3% 6,4% 5,7% 6,6%6,1% Source : GfK, Nombre de foyers 47% 53% 75,5% Symbian Autres

×