Image and Perception


Published on

Published in: Education, Business, Technology
  • Be the first to comment

No Downloads
Total views
On SlideShare
From Embeds
Number of Embeds
Embeds 0
No embeds

No notes for slide

Image and Perception

  1. 1. ImageImage and Perceptionand Perception
  2. 2. Our objectives...  To value visual communication as a graphic-plastic means of transmitting ideas, feelings and thoughts.  To recognise different visual languages.  To appreciate the different functions of images.  To distinguish and judge the differences between images and reality.  To learn what perception is.
  3. 3. What are these images used for?
  4. 4. 1. Visual communication We have visual communication when images transmit different messages Transmitter (artist) Message Recipient (observer) Channel - enviroment An image is the visible appearance of a person, object or thing, represented by an expressive form of art (drawing, painting, scuplture, photography...). ******* VISUAL CODE ******* So...... visual languages
  5. 5. 2. The invasion of images Which are the techniques, supports and tools we can create and transmit images with? Images have become very important in our lives as they are a form of expression and communication Where can we find images? Illussion by Dvemor
  6. 6. 3. Functions of images Images do not have always the same function o purpose. We can find: a) Informative finality b) Hortatory finality c) Recreational finality d) Aesthetic finality Surreal world by ~riolcrt
  7. 7. a) Informative finality  Images that report something.  Identifying: logos, trade marks, flags.
  8. 8. a) Informative finality  Indicative: pictograms, signs, signals.
  9. 9. a) Informative finality  Descriptive: maps, scientific drawings, diagrams.
  10. 10. a) Informative finality  News: images in newspapers, magazines.
  11. 11. b) Hortatory finality  Advertising Propaganda
  12. 12. c) Recreational finality  Painting, Sculpture, cinema, TV, theather, magazines, comic, cartoons.
  13. 13. d) Aesthetic finality  Paintings, sculptures
  14. 14. Tasks • Task 1: Find in the magazines in the classroom 4 images of the different finalities we have studied. Cut them out and glue in a piece of paper. • Task 2: Manipulating an image. Find a large photograph you like: a favourite musician, car, landscape... Cut your picture into horizontal or vertical strips. Make the strips as wide as you like. Create a feeling of distortion by guing the strips onto the space provided, using a certain order you have previously decided. For example, light to dark, different heights, every third strip upside down, etc. Although it is a simple activity, it can have interesting results if you first think about what effect you wish to create. Imágenes obtenidas del libro de la Editorial Editex
  15. 15. Examples of activity 2
  16. 16. 4. Image and reality An image is a visual representation of an object on a support. The relation between an image and what it represents depends on the degree of likeness. It can be an imitation or a copy of the reality till a representation that has no relation with the reality. DEGREE OF ICONICITY. So, we can find: • Realistic images • Figurative images • Abstract images Realism style: 1967, Sink and mirror by Antonio López
  17. 17. Figurative style: Shout, by Edvard Munch,1893. Abstract style: The Key, Jackson Pollock
  18. 18. What is perception? To perceive means to realize, notice, appreciate and understand. It is not just to see. Our perception of an image is influenced by: • What it represents. • Where the ideas have come from. • Whether the image moves or is still. • What type of frame or support is used to display it. • The position, color, light and shape of the represented objects. • Our need and motivation. • Our context and background. René Magritte
  19. 19. Presentation based on Lucía Álvarez’s one. Presentation based on Lucía Álvarez’s one.