Unless you live in cave in the middle of nowhere, then you’ve probably heard of Foursquare, the geo-location social gaming platform. Millions of people around the world have signed up for services like FourSquare and Gowalla to keep track of their friends' whereabouts or search for nearby merchants and deals using their mobile phones, while customers are cashing in on deals through Groupon and LivingSocial.
Why are these services so popular? What do these services have in common and how are they different? Why should you care?
Through a free, comprehensive webinar, R2integrated show you:
• The basics behind geo-location
• The dos and don’ts of geo-location
• How brands are leveraging these tools and pitfalls some have stepped in